Hasta La Creative!

The contest is meant to tap into public interest in the advertising for the game by using social media to pick a winner. The entry fee is $150,000, however.

Carnival Cruise Lines has created a new campaign it hopes will put behind it the incident that stranded passengers last February.

The agency, Humanaut, will help clients invent and innovate, using tools to change how people experience a product or business, one of its founders said.

Native advertising is advertising that wears the uniform of journalism, mimicking the storytelling aesthetic of the host site. Some say it could dilute the power of a brand over time.

In television commercials and online videos, real men describe their professions and laud Lands’ End dress shirts.

Ads will begin to run on Friday for “The Spoils of Babylon,” a six-part series about a wealthy oil family that will parody mini-series of the 1970s and ’80s.

Advertising campaigns from a number of companies are signaling the return of the character or mascot while others are encouraging consumers to be smart by being value-conscious.

The event, to be held on Tuesday, is expected to bring together about 35 marketers and a dozen content creators.

A print and social media campaign for the revised magazine will carry the theme “I am a Traveler” with the subtheme, “Every Journey Begins Here.”

The Internet services company once known for advertising replete with scantily clad women and double entendre is rethinking its approach.