The Media Equation: Journalism, Even When It’s Tilted

The question of who is a journalist is important, partly because when it comes to divulging national secrets, the law grants journalists special protections that are afforded to no one else.

    

Advertising: Mars Promotes Bite-Size Snickers, Following Hershey’s Cue

Mars will begin using advertising and social media this week to promote Snickers Bites, the first new Snickers product since 2011.

    

Snarkitecture Table Tennis

Coup de cœur pour le studio Snarkitecture basé à Brooklyn et qui a imaginé cette superbe table de ping-pong appelée « Slice ». Cet objet noir composé de richlite, d’acier et de caoutchouc offre un design très impressionnant. L’ensemble est à découvrir en détails et images dans la suite de l’article.

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Snarkitecture Table Tennis 5
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Snarkitecture Table Tennis 3
Snarkitecture Table Tennis 2
Snarkitecture Table Tennis 6

McDonald’s: #GoodMorningSTL

Advertising Agency: Hoffman Lewis, USA
Production / Post-production: BWKLD
Director: Chad Turner
Broadcast Producer: Chris Edmonds
Digital Production: BKWLD
Digital Producer: Donald Fierros
Tech Director: Justin Jewitt
Developer: Matthew Aebersold
Art Directors: Matt Carvalho, Ethan Martin

Penguin Audiobooks: Oscar Wilde

Advertising Agency: McCann Worldgroup, Mumbai, India
Chief Creative Officer: Prasoon Joshi
Executive Creative Director: Ashish Chakravarty
Creative Directors: Talha Nazim, Rohit Devgun
Copywriters: Talha Nazim, Rohit Devgun
Art Directors: Rohit Devgun, Talha Nazim
Illustrator: Lamanoestudio.cl
Typographer: Rohit Devgun
Account Supervisor: Bhakti Malik
Advertiser’s Supervisor: Hemali Sodhi
Senior Visualiser: Nobin Dutta

Penguin Audiobooks: Mark Twain

Advertising Agency: McCann Worldgroup, Mumbai, India
Chief Creative Officer: Prasoon Joshi
Executive Creative Director: Ashish Chakravarty
Creative Directors: Talha Nazim, Rohit Devgun
Copywriters: Talha Nazim, Rohit Devgun
Art Directors: Rohit Devgun, Talha Nazim
Illustrator: Lamanoestudio.cl
Typographer: Rohit Devgun
Account Supervisor: Bhakti Malik
Advertiser’s Supervisor: Hemali Sodhi
Senior Visualiser: Nobin Dutta

Penguin Audiobooks: William Shakespeare

Advertising Agency: McCann Worldgroup, Mumbai, India
Chief Creative Officer: Prasoon Joshi
Executive Creative Director: Ashish Chakravarty
Creative Directors: Talha Nazim, Rohit Devgun
Copywriters: Talha Nazim, Rohit Devgun
Art Directors: Rohit Devgun, Talha Nazim
Illustrator: Lamanoestudio.cl
Typographer: Rohit Devgun
Account Supervisor: Bhakti Malik
Advertiser’s Supervisor: Hemali Sodhi
Senior Visualiser: Nobin Dutta

Eco Mini-Homes – Lanefab Design/Build is a Company Focused on Energy and Solar Power (GALLERY)

(TrendHunter.com) Based in Vancouver, British Columbia, Lanefab Design/Build is an environmental business that recently won the Scotiabank EcoLiving Awards in Canada in the Business Leadership category alongside…

The Red Heels

La jeune Olesya Shchukina a réalisé dans le cadre de l’école d’animation « La Poudrerie » une courte vidéo décrivant la perte de repère. La vidéo ne dévoile que les éléments qui sont à l’échelle de l’enfant, la rendant fois touchante et légère. À découvrir en détails sur son portfolio et dans la suite de l’article.

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Medieval Hoodie Designs – These Medieval Knight Hoodies Will Provide You with Added Protection (GALLERY)

(TrendHunter.com) These medieval knight hoodies are ideal garments for the fashion conscious LARPer.

Live action role-playing has always been associated with many things, but fashion isn’t normally on top of…

Penguin Street Art transforma arte de rua em capas de livros

Pensando em renovar as capas de seus 10 maiores títulos contemporâneos, a Penguin pediu ajuda para alguns dos mais renomados artistas de rua do mundo. O projeto Penguin Street Art brifou estes artistas para criarem as artes das capas destes livros, usando as paredes de Londres como suporte. Os livros foram relançados com as novas capas, cada uma baseando-se no olhar do artista sobre a obra.

Cada arte carrega o estilo do artista como diferencial, além do reflexo do espaço público e da contemporaneidade das ruas, através das texturas da parede e do próprio espaço ocupado.

O projeto incluiu grandes livros que fazem parte da lista de todo fã de literatura, como “The Reluctant Fundamentalist”, de Mohsin Hamid, “What a Carve up!”, de Jonathan Coe’s, “How to be Good”, de Nick Hornby e “The Believers”, de Zoe Heller.

Os artistas vieram de diferentes cantos do mundo, incluindo o belga ROA (que pintou “And the Ass Saw the Angel” de Nick Cave) e o australiano The Yok (que pintou “Armadillo” de William Boyd), cada um com estilos únicos que levam novos olhares às histórias já tão conhecidas.

Além do redesign, ter uma arte de rua estampada em uma capa de livro acaba por atingir novos públicos e por promover uma hibridização de conceitos criativos, enriquecendo as histórias e agregando repertório aos consumidores.

No site do projeto, é possível ler mais sobre os livros e do processo criativo por trás das novas capas.

Livros que falam pelo seu tempo merecem uma capa à altura.

The Believers (Zoe Heller) - Artista: Sickboy

The Believers (Zoe Heller) – Artista: Sickboy

What a Carve Up! (Jonathan Coe) - Artista: Dain

What a Carve Up! (Jonathan Coe) – Artista: Dain

And the Ass Saw the Angel (Nick Cave) - Artista: ROA

And the Ass Saw the Angel (Nick Cave) – Artista: ROA

Hawksmoor (Peter Ackroyd) - Artista: Barn

Hawksmoor (Peter Ackroyd) – Artista: Barn

The Reluctant Fundamentalist (Mohsin Hamid) - Artista: Mittenimwald

The Reluctant Fundamentalist (Mohsin Hamid) – Artista: Mittenimwald

Americana (Don DeLillo) - Artista: Dr Henry Jekyll

Americana (Don DeLillo) – Artista: Dr Henry Jekyll

How to be Good (Nick Hornby) - Artista: Agostino

How to be Good (Nick Hornby) – Artista: Agostino

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Portfolio Night Detroit: 9 Mile

Advertising Agency: Doner, USA
Chief Creative Officer: Rob Strasberg
Executive Creative Officer: Brad Emmett
Creative Directors: Sam Sefton, Rob Legato
Art Director: Sara Nitz
Production / Post Production Services: The Underground
Producer: Rick Morrone
Editor: Tone Foster
Colorist: Mike Thomas
Audio Engineer: Tony Del Bel
Director: Greg Kort
Directors of Photography: Shaun Walla, Todd Darling
Production Manager: Britney Krupa

DB Export 33: He’s drinking it for you

Advertising Agency: Colenso BBDO, Australia
Creative Chairman: Nick Worthington
Creative Director: Levi Slavin
Creatives: Brett Colliver, Simon Vicars and James Tucker
Agency Producers: Katie Knight, Jen Storey
Accounts: Tim Ellis, Sophie Martignier, Matt Frost
Production company: Prodigy
Director: Tim Bullock
Executive Producer: Jonathon Samway
Producer: Craig Sinclair
Editor: Adam Wills
DOP: John Toon
Sound Design: Liquid
Post Production: Toybox
Music: Damian de Boos-Smith / Sound Planet

Cree LED light bulbs: Eulogy

Advertising Agency: Baldwin&, Raleigh, USA
Creative Directors: David Baldwin, Bob Ranew
Art Director: Shaun Sundholm
Copywriter: Ian Fairbrother
Agency Production: Sara March Barber
Production Company: RSA Films
Director: Jesse Peretz
DP: Declan Quinn
Post: No6
Editor: Justin Quagliata
Sound: Sonic Union
Engineer: Dave Papa
Graphics: Lemonade & Mint
Published: April 2013

Cree LED light bulbs: Child

Advertising Agency: Baldwin&, Raleigh, USA
Creative Directors: David Baldwin, Bob Ranew
Art Director: Shaun Sundholm
Copywriter: Ian Fairbrother
Agency Production: Sara March Barber
Production Company: RSA Films
Director: Jesse Peretz
DP: Declan Quinn
Post: No6
Editor: Justin Quagliata
Sound: Sonic Union
Engineer: Dave Papa
Graphics: Lemonade & Mint
Published: April 2013

Cree LED light bulbs: Buck

Advertising Agency: Baldwin&, Raleigh, USA
Creative Directors: David Baldwin, Bob Ranew
Art Director: Shaun Sundholm
Copywriter: Ian Fairbrother
Agency Production: Sara March Barber
Production Company: RSA Films
Director: Jesse Peretz
DP: Declan Quinn
Post: No6
Editor: Justin Quagliata
Sound: Sonic Union
Engineer: Dave Papa
Graphics: Lemonade & Mint
Published: April 2013

Cree LED light bulbs: 1879

Advertising Agency: Baldwin&, Raleigh, USA
Creative Directors: David Baldwin, Bob Ranew
Art Director: Shaun Sundholm
Copywriter: Ian Fairbrother
Agency Production: Sara March Barber
Production Company: RSA Films
Director: Jesse Peretz
DP: Declan Quinn
Post: No6
Editor: Justin Quagliata
Sound: Sonic Union
Engineer: Dave Papa
Graphics: Lemonade & Mint
Published: April 2013

Orbiting Lunar Necklaces – This Moon Necklace Features Beads That Show the Lunar Phases

(TrendHunter.com) If the mystique of the moon fascinates you, then these necklaces that feature beads that depict the lunar phases could be your next celestial accessory.

An interesting design, these lunar phases…

Planet Fitness: Drill Sergeant

Advertising Agency: Red Tettemer + Partners
Chief Creative Officer: Steve Red
Executive Creative Director: Steve O’Connell
Creative Directors: Bryon Lomas, Todd Taylor, Joey Crawford
Associate Creative Director: Clarence Bradley
Art Directors: Bryon Lomas, Todd Taylor
Copywriters: Joey Crawford, Clarence Bradley
Producer: Joe Mosca
Account Executives: Perry Morris, Elizabeth Latham
Production Company: Biscuit Filmworks
Director: Mike Maguire
Director of Photography: Neil Shapiro
Executive producer: Colleen O’Donnell
Line Producer: Scott Kaplan
Editing House: Red Tettemer + Partners
Editor: Vic Carreno
Producer: Joe Mosca
Colorist: Janet Falcon / Shooters Post and Transfer
Audio Engineer: Bob Schachner / Shooters Post and Transfer
Music House: Milkboy Recording
Composer: Tommy Joyner
Producer: Cody Cichowski

Planet Fitness: Yoga

Advertising Agency: Red Tettemer + Partners
Chief Creative Officer: Steve Red
Executive Creative Director: Steve O'Connell
Creative Directors: Bryon Lomas, Todd Taylor, Joey Crawford
Associate Creative Director: Clarence Bradley
Art Directors: Bryon Lomas, Todd Taylor
Copywriters: Joey Crawford, Clarence Bradley
Producer: Joe Mosca
Account Executives: Perry Morris, Elizabeth Latham
Production Company: Biscuit Filmworks
Director: Mike Maguire
Director of Photography: Neil Shapiro
Executive producer: Colleen O'Donnell
Line Producer: Scott Kaplan
Editing House: Red Tettemer + Partners
Editor: Vic Carreno
Producer: Joe Mosca
Colorist: Janet Falcon / Shooters Post and Transfer
Audio Engineer: Bob Schachner / Shooters Post and Transfer
Music House: Milkboy Recording
Composer: Tommy Joyner
Producer: Cody Cichowski