Super Bowl Alert: Wendy's Got Beef, Celebs Take Over Alexa


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Wendy’s is returning to the Super Bowl and slamming McDonald’s in the process. Here’s the situation: Wendy’s uses fresh beef for all of its burgers, and says it always has. McDonald’s, meanwhile, is set to nationally introduce fresh beef patties for only some of its burgers this year, Jessica Wohl reports. Watch the spot here.

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Long-Dreaded Amazon.com Threat to Drug Middlemen Draws Close


A day that prescription-drug middlemen had long feared finally arrived.

The industry awoke to the news Tuesday that Amazon.com Inc. was joining with Berkshire Hathaway Inc. and JPMorgan Chase & Co. to form a new health-care business, in an attempt by three of the world’s best-known companies to contain the spiraling cost of keeping their U.S. workers healthy.

Other groups of big employers have tried to improve worker health care in the past, but none have dethroned the pharmacy-benefit managers who drug companies and some lawmakers claim aren’t transparent about the pricing deals they strike on behalf of health plans, and about how much money they keep for themselves.

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Fórmula 1 anuncia o fim das “grid girls”

Marca afirma que a prática não corresponde mais aos seus valores

> LEIA MAIS: Fórmula 1 anuncia o fim das “grid girls”

Keanu Reeves surfa em moto em comercial da Squarespace para o Super Bowl

Keanu Reeves já vem provando nos filmes da franquia “John Wick” que é um mestre do domínio corporal, servindo de próprio dublê para as ações mais enlouquecidas e imaginadas por seus diretores. Com 53 anos, o ator provará mais uma vez os seus valores no Super Bowl deste ano no comercial da Squarespace para o …

> LEIA MAIS: Keanu Reeves surfa em moto em comercial da Squarespace para o Super Bowl

Samsung inicia produção de processadores para mineração de criptomoedas

Empresa sul-coreana prepara produto para demanda do mercado de moedas digitais

> LEIA MAIS: Samsung inicia produção de processadores para mineração de criptomoedas

? Faça ou não faça. Tentativa não há!

Empresas buscam ouvir mais os consumidores para entregar o que eles buscam

> LEIA MAIS: ? Faça ou não faça. Tentativa não há!

Super Bowl 2018: Em comercial da Amazon, Alexa perde a voz e é substituída por celebridades

Anthony Hopkins é um dos famosos convidados para substituir a voz da Alexa

> LEIA MAIS: Super Bowl 2018: Em comercial da Amazon, Alexa perde a voz e é substituída por celebridades

Iniciativa da Adobe ajuda sobreviventes do furacão Harvey a recuperar fotos perdidas

No começo do segundo semestre de 2017, o furacão Harvey fez uma passagem terrível pelo sul dos Estados Unidos e em outros países, tomando vidas e casas de pessoas comuns de diferentes regiões do continente americano. Foram mais de 125 bilhões de dólares em danos materiais, mas isso é nada quando posto em perspectiva com …

> LEIA MAIS: Iniciativa da Adobe ajuda sobreviventes do furacão Harvey a recuperar fotos perdidas

Visual Impairment-Friendly Watches – This Timepiece Concept Tells the Time Using Steel Pins (GALLERY)

(TrendHunter.com) The timepiece concept seen here has been created to offer those with a visual impairment the ability to tell the time without having to rely on anything other than their sense of touch….

Burns Group Brings Yellow Tail to the Super Bowl

Burns Group is bringing wine to a beer party.

More specifically, the agency is launching a Super Bowl spot for wine brand Yellow Tail which is running throughout most of the country via 80 regional media buys. Yellow Tail’s regional ad last year made it the first wine brand to run a spot in the Super Bowl in 40 years.

The 30-second spot, directed by Harald Zwart, focuses on a surprise party and, like last year’s ad, features the brand’s kangaroo mascot. It suggests that any party with Yellow Tail is a good party and the brand’s distinction as “America’s #1 imported wine.”

According to a press release, the ad will reach around 100 million viewers. The total media spend, with media buying handled by Havas Media Group, added up to around $10.3 million, around $5 million of that on broadcast. The integrated campaign also includes online and social media components, as well as a Yellow Tail Food Truck Tailgate Tour featuring celebrity chef Jeff Mauro, which was handled by agency French/West/Vaughan.

Facebook Says People Are Spending Less Time on Its Platform


Facebook CEO Mark Zuckerberg says time spent on the platform took a hit as it implemented changes meant to improve the experience for users.

On Tuesday, Facebook announced quarterly earnings, and the CEO said in a statement that already people have been using the social network less because of tweaks to the types of content it has decided to show. This month, Facebook has said it will show more posts from friends and family and fewer from publishers and brands, a move meant to combat low-quality posts, like the false news that circulated around the election of 2016.

“We made changes to show fewer viral videos to make sure people’s time is well spent,” Zuckerberg said in Wednesday s announcement. “In total, we made changes that reduced time spent on Facebook by roughly 50 million hours every day.”

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Editora Europa: Flags – Australia

Editora Europa Print Ad - Flags - Australia

Campaign created to show the series “collections of continents” of Viaje Mais Magazine. They are collectible books of the main destinations of each continent that bring all the information about the best routes for each country. Represented through a graphic perspective and using the peculiar flag elements of the countries, we bring routes, destinations and directions as the concept. The campaign is composed of 5 advertising ads about countries of the European, American and Oceania continents.

Editora Europa: Flags – USA

Editora Europa Print Ad - Flags - USA

Campaign created to show the series “collections of continents” of Viaje Mais Magazine. They are collectible books of the main destinations of each continent that bring all the information about the best routes for each country. Represented through a graphic perspective and using the peculiar flag elements of the countries, we bring routes, destinations and directions as the concept. The campaign is composed of 5 advertising ads about countries of the European, American and Oceania continents.

Editora Europa: Flags – Argentina

Editora Europa Print Ad - Flags - Argentina

Campaign created to show the series “collections of continents” of Viaje Mais Magazine. They are collectible books of the main destinations of each continent that bring all the information about the best routes for each country. Represented through a graphic perspective and using the peculiar flag elements of the countries, we bring routes, destinations and directions as the concept. The campaign is composed of 5 advertising ads about countries of the European, American and Oceania continents.

Editora Europa: Flags – Chile

Editora Europa Print Ad - Flags - Chile

Campaign created to show the series “collections of continents” of Viaje Mais Magazine. They are collectible books of the main destinations of each continent that bring all the information about the best routes for each country. Represented through a graphic perspective and using the peculiar flag elements of the countries, we bring routes, destinations and directions as the concept. The campaign is composed of 5 advertising ads about countries of the European, American and Oceania continents.

Editora Europa: Flags – Norway

Editora Europa Print Ad - Flags - Norway

Campaign created to show the series “collections of continents” of Viaje Mais Magazine. They are collectible books of the main destinations of each continent that bring all the information about the best routes for each country. Represented through a graphic perspective and using the peculiar flag elements of the countries, we bring routes, destinations and directions as the concept. The campaign is composed of 5 advertising ads about countries of the European, American and Oceania continents.

Windex: Is your glass clean enough?, 1

Windex Print Ad - Is your glass clean enough?, 1

The glass is so clean, you can’t see it.

Windex: Is your glass clean enough?, 2

Windex Print Ad - Is your glass clean enough?, 2

The glass is so clean, you can’t see it.

Windex: Is your glass clean enough?, 3

Windex Print Ad - Is your glass clean enough?, 3

The glass is so clean, you can’t see it.

President Trump’s National Anthem Mention During the State of the Union Rocked Twitter

President Donald Trump’s 2018 State of the Union address sparked some 4.5 million tweets Tuesday night, eclipsing the previous record of 3 million for Trump’s first address to a joint session of Congress last Feb. 28. Twitter said in a Twitter Government tweet that the three most-tweeted moments during Trump’s speech Tuesday night were: “We…