Manifest: Campaign Manager

Competitive New York salary:

Manifest:
Manifest, PRWeek’s International Agency of the Year, is looking for a shit-hot Campaign Manager to join our team in DUMBO, Brooklyn.
Dumbo, New York

Pantene Reimagines ‘Don’t Hate Me Because I’m Beautiful’ to Celebrate LGBTQ+ Pride

In 1986, model Kelly LeBrock starred in a Pantene commercial extolling the virtues of the product for her hair. The tagline “Don’t Hate Me Because I’m Beautiful” became a pop culture catchphrase. Now, it’s getting an update to be more inclusive for 2019. In partnership with GLAAD, the P&G brand and agency Grey New York…

Mastercard Transforms New York’s Iconic Gay Street Into an LGBTQIA+ Thoroughfare

At the corner of Christopher and Gay Streets in New York’s Greenwich Village, passersby will see a host of new names for the latter road thanks to Mastercard. For Pride, the brand has tacked on nine more street names in an effort to be more inclusive of the LGBTQIA+ community. Dubbed “Acceptance Street,” the rainbow…

Global eBay Review Pits Incumbents WPP Against Publicis

American ecommerce company eBay has launched a review of its global media planning and buying responsibilities in an attempt to streamline that business, a spokesperson confirmed today. Its goal is to choose a single agency to handle this work around the world. “With eBay’s new markets organization, regional teams are working together more closely than…

Verizon Wants to Put Real People and Real Stories in Its Advertisements

CANNES, France–Authenticity in advertising is paramount to brands right now–consumers are savvier than ever. How brands that deliver that authenticity, however, differs. Diego Scotti, evp and CMO of Verizon, told Adweek in a conversation on Verizon Media Beach at the Cannes Lions International Festival of Creativity that consumer desire for authenticity has led Verizon to…

Ministry of Tourism / Culture and Sport: The Risk

Video of “The Risk: Know the Signs of a Concussion" (:60)

Alnnah & Madeline Foundation: eSmart helps them feel eSafer

Alnnah & Madeline Foundation Print Ad - eSmart helps them feel eSafer
Alnnah & Madeline Foundation Print Ad - eSmart helps them feel eSafer

LinkedIn Is Introducing Tools to Help Members Prepare for Job Interviews

Nervous about an upcoming job interview? LinkedIn’s got you covered. The professional network introduced a new suite of interview preparation tools this week, aimed at preparing applicants for the most commonly asked questions and aiding them in practicing their responses. LinkedIn product management lead Deepti Patibandla and LinkedIn Premium senior engineering manager Himanshu Khurana said…

In This Era of Persistent Burnout, Brands Need to Make Downtime ‘Cool’ for Consumers

Being busy is not “cool” anymore. There is increasingly talk about the benefits of wasting time, the dangers of hustle porn, the skewed economics of millennial burnout, the rise of anti-strivers. Just like Instagram photos of the unnamed variety of pink objects and avocado toasts, being “crazy busy” shifted from being a boast of self-importance…

Google Is Rolling Out Augmented Reality Try-On Tools for YouTubers and Beauty Brands

Google is hoping to increase user engagement with advertisers on YouTube through interactive augmented reality features in videos. This week at the Cannes Lions International Festival of Creativity, Google is showing off a new AR tool for video creators that adds a layer of interaction–it’s starting with its beauty brands vertical, letting viewers digitally try…

Droga5’s ‘The Truth Is Worth It’ Work for The New York Times Wins Grand Prix for Film Craft at Cannes

A series of five videos for The New York Times’ “The Truth Is Worth It” campaign, created by Droga5, took home the Grand Prix in the Film Craft category at Cannes Lions. The Craft track, which includes Digital and Industry subsets in addition to Film, “focuses on the artistry, skill, talent and flair required to…

Los Angeles Lakers’ Anthony Davis Chips In on Designing a Sneaker as Ruffles’ Creative Partner

At a press event today at the NBA Store in New York City, Ruffles, the potato chip brand, announced that it’s entered a “Chip Deal” with the newest member of the Los Angeles Lakers, Anthony Davis, “to develop bold new products and transformational fan experiences.” Who knew potato chips could be so filled with corporate-speak?…

Cannes Lions 2019: na área da saúde, GPs de Health & Wellness e Pharma vão para Israel e China

Os destaques da publicidade na área da saúde foram peças criadas em Israel e na China. O Lions Health – evento paralelo ao Cannes Lions – premiou a peça “ThisAbles”, criada pela McCann Tel Aviv para a Ikea com o Grand Prix na categoria Health & Wellness. A ação consiste em um projeto que permite …

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Microsoft considera incluir botão para o pacote Office em seus teclados

A Microsoft está considerando adicionar uma “tecla Office” aos seus teclados no intuito de facilitar ainda mais o acesso dos usuários. No momento em fase de testes, a nova função em teoria abriria um novo leque de atalhos no sistema operacional, incluindo opções de compartilhar mais rapidamente arquivos e documentos. A novidade foi detectada pelo …

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Stillhouse Spirits: Bourbon, Vodka, Whiskey

Stillhouse Spirits Print Ad - Bourbon, Vodka, Whiskey
Stillhouse Spirits Print Ad - Bourbon, Vodka, Whiskey
Stillhouse Spirits Print Ad - Bourbon, Vodka, Whiskey

Cannes Lions 2019: nós vamos invadir sua praia

Praia em Cannes sempre foi algo um bocado estranho para nós brasileiros. Para se aproveitar do sol e mar que a natureza nos dá de graça, precisávamos desembolsar algumas centenas de euros em um dos hotéis tradicionais da cidade, ou pior, numa salada Caesar acompanhada por uma garrafa de Perrier. De uns anos para cá, …

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Cannes Lions 2019: NY Times leva o GP de Film Craft e brasileiros ficam com Ouro e Bronze

A série de vídeos “The True is Worth It”, do The New York Times levou o GP de Film Craft da 66ª edição do Festival Internacional de Criatividade de Cannes. Criada pela Droga5, a campanha fala sobre o autoritarismo de alguns governos e como os mesmos têm distorcido a verdade, lembrando casos recentes em países …

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NYIAX and Iponweb Bring Upfront Trading to Display Advertising in New Partnership

NYIAX and Iponweb are teaming up to help advertisers and publishers with trading on an upfront basis using programmatic ad delivery, a development the ad-tech companies claim will upend media trading. The duo is promising “upfronts everyday” through the partnership, which will use NYIAX’s marketplace to facilitate buying agreements between advertisers and publishers, then use…

Why Brands Need to Stand Their Ground Amid Problematic TV Hosts

Laura Ingraham once again got in hot water over comments on her show at the end of May. In a segment deemed offensive by her critics, Ingraham displayed a graphic entitled “Prominent Voices Censored on Social Media,” featuring many conservative people who have been banned or disciplined on social media platforms like Facebook and Twitter….

1stAveMachine's Bob Partington and Mathery Create Spots for Deloitte

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