Fictional Disaster, Made to Sound Real, Draws F.C.C. Fine

An effort to grab viewers’ attention and send them to the movie theater may have worked a little too well for Comcast, Viacom and Disney.

    



Disney Throws Open the Gates to Its Own Digital Movie Service

The Disney Movies Anywhere online service will link to consumers’ iTunes accounts and is intended to encourage digital movie sales, rather than rentals.

    



Advertising: A Media Services Agency Rides the Health and Wellness Wave

Horizon Media is starting a unit to plan and buy all kinds of media for health and wellness companies.

    



Rhapsody in Deal to Expand in Latin America

The subscription music service is expanding to six Latin American countries through a bundling deal with Telefónica.

    



For Shoppers, Next Level of Instant Gratification

New shopping services will allow consumers to instantly buy items they see on television, in magazines and even in their refrigerators.

    

Advertising: Longtime Innovator Has Seed Money for New Ones

The agency, Humanaut, will help clients invent and innovate, using tools to change how people experience a product or business, one of its founders said.