Robert F. Erburu, Who Led Times Mirror Company, Dies at 83

During Mr. Erburu’s 35 years at the company, Times Mirror acquired The Baltimore Sun, The Denver Post and the Long Island paper Newsday, as well as television stations, a book publisher and magazines.

Campaign Spotlight: Interpublic Group Joins Ranks of Publishers With Report in Magazine Form

A printed corporate citizenship report offers a look inside the advertising agency holding group.

Campaign Spotlight: ‘Rio 2’ and Vita Coco Kids Embark on a Partnership

The coconut water drink company is among more than a dozen brands that have “Rio 2” promotion deals with 20th Century Fox and Blue Sky Studios.

Advertising: Upfront Season Swells as Media Companies Compete for Ads

The competition for advertising dollars for the 2014-15 television season is in full swing with Gannett, CMT and Screenvision on the agenda for Wednesday.


Advertising: A Home Fixup Campaign for the Web

Ikea sent five employees on a home renovation tour, which they are filming for the Web.


Media Decoder: Marlo Thomas Carves a Niche on Internet TV

“Mondays With Marlo,” a talk show hosted by Marlo Thomas, the actress and activist, has built an audience by addressing the concerns of women over 35.


Advertising: Family Cable Channels Add Original Series

Crown Media Holdings, ABC Family and Nickelodeon Group are among companies that are highlighting original series in upfront presentations, so called because they promote the fall season.


Advertising: Former Rivals Come Together in a Campaign to End Childhood Hunger

Procter & Gamble and ConAgra, two consumer-product giants that once battled each other for market share, are combining their ad dollars to advance a good cause.


Advertising: Chips Ahoy! Campaign Brings Back a Familiar (Chocolate-Chipped) Face

Mondelez International plans new Chips Ahoy brand products and a campaign featuring the return of Cookie Guy.


Advertising: ‘Puppy Love’ Warms Hearts; Diversity Draws Mixed Response

A golden lab puppy who refuses to leave his Clydesdale “bud” won plaudits; a Coca-Cola spot evoking the nation’s multicultural populace drew mostly positive reactions, but some raw comments as well.


Advertising: An American Family Returns to the Table

A sequel will run during the Super Bowl to a Cheerios ad that received an unanticipated quantity of baldly racist online condemnation for the interracial family at its heart.


Advertising: New Campaign Markets Activia to Wider Audience

A new campaign for the yogurt brand aims to reach younger consumers and men, without the actress Jamie Lee Curtis.


Advertising: Marketers Wax Enthusiastic Over Bees and Honey

Some experts attribute the trend to a boom in exploring the provenance and improving the quality of what Americans eat and drink.


Advertising: The Fight Against Bullying in Schools Expands to Store Shelves

Several companies are running public-service campaigns that target parents and children with calls for bravery and leadership.


Ex-Ad Chief Is Named Next Leader at Pandora

Brian P. McAndrews, a technology and digital advertising executive, succeeds Joseph J. Kennedy, who announced his resignation in March.


New Ad Organization to Promote Cross-Cultural Marketing

In contrast to multicultural marketing aimed at specific groups, cross-cultural ads focus on similarities to speak to diverse consumer groups.


Advertising: Online, a Cereal Maker Takes an Inclusive Approach

General Mills created a cereal lovers group on Facebook that welcomes mentions and even recipes made with cereals made by its competitors.


Advertising: Commercials With a Gay Emphasis Are Moving to Mainstream Media

Until recently, ads with lesbian, gay, bisexual and transgender themes were usually limited to media those consumers watched and read.


Vitriol Online for Cheerios Ad With Interracial Family

While the response to the ad has been overwhelmingly positive, there have been enough racist comments for General Mills to suspend commenting on YouTube.


Advertising: 20 Questions About Advertising Oddities

Assorted queries about advertising, the media and popular culture.