Top 100 Beverage Trends in August – From Mysterious Lime Green Slushies to Cookie Dough Cold Brews (TOPLIST)

( This summer, it seems that consumers are feeling a little bit more adventurous, as evidenced by the August 2022 beverage trends.

Instead of simple lemonades and iced coffees, many brands are giving…

Top 100 Tech Trends in August – From Hubless Electric Motorcycles to Phygital Fashion Collections (TOPLIST)

( The August 2022 tech trends consist of a wide range of one-of-a-kind innovations, several of which come in the form of boundary-pushing concepts, while others arrive as highly-functional gadgets…

Top 100 Food Trends in August – From Fruit-Powered Children's Snacks to Tasty Plant-Based Cereals (TOPLIST)

( From children’s snacks to cereals, the August 2022 food trends show that the demand for plant-based foods continues to grow.

While the past few years have seen the rapid rise of plant-based…

Top 40 Architecture Trends in August – From Bridge-Borne Art Museums to Sustainable Hotel Designs (TOPLIST)

( The August 2022 architecture trends showcase the continual push toward sustainability, efficiency, and modern aesthetics. Many buildings that appear in this list use sustainable materials or…

Top 35 Toys Trends in August – From Japanese Tabletop RPGs to Fierce Fashion Dolls (TOPLIST)

( The August 2022 toys trends list includes new products targeted at various age groups and identities. The toys range from educational toys to puzzles and even safety-focused toys.

The ‘…

Top 100 Autos Trends in August – From Track-Focused Hypercars to Magnetic Universal Car Racks (TOPLIST)

( This list of August 2022 autos trends draws attention to the key areas of automobile innovation. These innovations point to sustainability, modularity, and multi-purposeness. Many automobiles and…

Top 100 Games Trends in August – From VR Alien Horror Games to Inclusive Esports TV Shows (TOPLIST)

( This list of August 2022 trends in games spotlights the increasing popularity of esports-focused collaborations to drive engagement and build customer loyalty. In addition to this, consumers have…

Top 100 Shoes Trends in August – From Ramen-Themed Sneakers to Beaded Two-Toned Shoes (TOPLIST)

( In August 2022, brands focus on providing consumers with footwear options suitable for every occasion. From artist-focused skate shoes to anime-inspired sneakers, the footwear industry has expanded…

John Lurie "Voice of Chunk" :30 1988 (USA)


Top 65 Fashion Men's Fashion Trends in August – From Beard Style Try-On Apps to Sustinable Dad Hats (TOPLIST)

( We have officially entered the dog days of summer, and as a result, the August 2022 men’s fashion trends are made up of a unique blend of warm weather collections and fall-ready looks. Bright…

Top 45 Kitchen Trends in August – From Plant Milk Machines to Three-in-One Coffee Makers (TOPLIST)

( The August 2022 kitchen trends reflect continuous pushes toward convenience and quality in the home kitchen. Brands are releasing products that bring restaurant-quality cooking experiences to the…

Top 100 Eco Transportation Trends – From Inductive Charging Electric Vehicles to Fully Electric SUVs (TOPLIST)

( This list of August 2022 eco transportation trends covers the most noteworthy releases and announcements from the past month. While many releases are in the micro-mobility sector, there are still…

What Is Dressage?

You may be familiar with the sport of dressage, but do you know what it’s all about? Whether you’re looking to immerse yourself in the world of dressage by taking part, or you’re simply a fan, there are a few essentials that you should know to help you understand a little more about this sport – from the skills a horse has to display, to the horse food they need to ensure their nutrition can support them throughout the training and performing process. Read on to find out more!

What Is Dressage?

Dressage is about training your horse to the highest levels to  be able to perform a set of movements in front of a judge. . The horse and the rider compete in a rectangular arena where they are judged on the accuracy of the movements as well as the obedience of the horse – perfection is achieved when horse and rider are in complete harmony. Each movement is marked out of 10 and the movements increase in difficulty as the horse progresses up the ranks. Dressage to music has become increasingly popular and the artistic impression, rhythm and tempo of the horse’s movements to the music are really important. A lot of time and effort is put into finding the right music for each horse.

There are a few basic dressage skills that form the basis from which everything else follows:

  • Circle: Just as it sounds, this manoeuvre is performed to show that your horse canbalance when turning in a circle. 
  • Collection:  This Is Where The Rider Can Shorten And Restrain The Horse’s Movement. When this is performed correctly the horse’s weight is shifted back and they carry themselves through their hind quarters and they become very light in the hand. Very advanced movements such as piaffe require a lot of collection ,
  • Extension: In Contrast,  an extension involves the horse striding out and extending their body. The horse has to be  very strong and balanced to be able to extend full. Interestingly, at advanced levels the horse doesn’t necessarily move faster, they just cover more ground with each stride.  
  • Halt: This is one of the first skills included in very basic tests but it is much harder than it looks to  ensure  they have stopped with their feet square. 

A History Of Dressage

There are examples of dressage throughout history, as early as the 1600’s when William Cavendish, the first Duke of Newcastle mentioned this as a new way of training horses. The idea of dressage was born in the Military – the better schooled your horse was,  the better it would be in battle. But it wasn’t all about training for battle, many men wanted to be seen around town on an obedient and responsive horse so that their ability as horsemen was plain to seeSo, whilst in modern times, we don’t train our horses so that we can show off our skills around town, the idea remains the same – to train and present a magnificent horse.

Horses For Dressage

Whilst basic dressage can be performed by all horse breeds, some have conformation that allows them to perform better than others.. If you’re just starting in the world of dressage, there is no need to find a perfectly suited horse as at basic levels, good training is rewarded with good marks. Warmbloods from Europe are those that have been bred to excel in dressage and if you are looking for a dressage horse to progress on then it is worth spending some time looking at the Warmbloods from different countries and regions to see which one appeals.

Nutrition For A Dressage Horse

Feeding your horse to perform well in a dressage competition is essential, and it can be difficult if you are not sure where to start. Too much energy means your horse may not have the control and concentration it needs to do well, on the other hand, too little energy means your horse may not perform their best. Slow release forms of energy are usually recommended for more novice levels of dressage to help keep everything calm. As horses progress then a higher energy ration may be required to fuel the work and training the horse needs to do. Warmbloods do have a tendency to put weight on easily and so it is often necessary to strike a balance between providing sufficient energy but not too much!

Of course, a dressage horse’s diet is individual to each horse, so should be adapted to their condition and temperament. Good quality fibre should make up most of any horses’ diet, with at least 50% being forage. Then it’s a case of ensuring the diet is balanced with sufficient vitamins and minerals which can be supplied in the form of a supplement or balancer. When competing at high levels of dressage, riders will work with nutritionists to ensure their horses receive everything they need.

The post What Is Dressage? appeared first on 10AD Blog.

Marketing Morsels: RIP Chaco Taco, Cheesecake Candles and More

Welcome to Marketing Morsels, a menu of delightful (and in this case, tragic) news items from the past week. Enjoy the assortment! Morsel #1: RIP, Choco Taco Klondike and parent company Unilever announced this week that they are discontinuing the beloved Choco Taco following “an unprecedented spike in demand across our portfolio” that resulted in…

Larry Josephson, Champion of Free-Form Radio, Dies at 83

His dyspeptic morning show helped make WBAI-FM in New York a vibrant, eccentric, alternative radio haven. “I was the first angry man in morning radio,” he said.

Fox News, Once Home to Trump, Now Often Ignores Him

The former president hasn’t been interviewed on the Rupert Murdoch-owned cable network in more than 100 days, and other Republicans often get the attention he once did.

Top 100 Business Trends in August – From Enclosed Vertical Farms to Virtual Thrift Shops (TOPLIST)

( The August 2022 business trends consist of a variety of exciting new developments that span a diverse range of industries. From the launch of LimeWire’s new music-focused NFT platform and the…

Top 100 Marketing Trends in August – From Shoppable Reality TV Shows to Branded Smartphone Parasols (TOPLIST)

( Although flashy brand campaigns and interactive promotions served to shape the August 2022 marketing trends, there was also a noteworthy recurrence of companies delivering purpose-driven, socially…

Meta to Stop Paying U.S. Publishers for News Content

Facebook’s parent company Meta is telling its U.S. publishing partners that the company no longer plans to pay for news content that aggregates on Facebook’s news tab. Top line Facebook’s News Tab and Bulletin newsletters will be put on the back burner as Meta moves forward with investing in an AI-based TikTok-like experience on Facebook…

Russell Westbrook gets into ad game with new media venture RW Digital

Russell Westbrook Enterprises links up with Causal IQ to help connect advertisers with multicultural audiences.