Hasta La Creative!

“Console Wars” is the author Blake J. Harris’s take on one aspect of the video game industry.

For a second quarter in a row, the Internet retailer’s stock fell sharply after its earnings report, suggesting that investors may be growing wary.

A new campaign focuses on the gardeners, not the products, but once people are at the store, Miracle-Gro will promote its effectiveness on displays and packaging.

Sylvia Day, the author of the “Crossfire” series of romance novels, will receive a substantial sum from St. Martin’s Press for her next two books.

Some high-end hobby magazines have experienced steady circulation growth even as costs rise, and raise more revenue with special events for subscribers.

The giant retailer announced a program to pay independent bookstores to sell its e-books and popular reading devices.

Mondelez International, the maker of snack foods like Oreo cookies and Trident gum, is signing sponsorship deals with United States soccer teams and players.

Speakers at an annual conference said the pace and scope of technological and societal changes required what one called a “constant reinvention” of the marketing process.

The cable channel Turner Classic Movies is expanding a slate of offerings like bus tours, theatrical screenings and memorabilia sales to increase revenue and brand recognition.

The backwoods reality show drew 11.8 million viewers Wednesday night on A&E, the largest audience ever for a reality show on cable television.