DigitasLBi Shines Its Light On Puerto Rico’s Darkness

The devastated island of Puerto Rico will not have power fully restored until May, nearly eight months after Hurricane Maria ripped through the Caribbean. Did you know that nine of Puerto Rico’s 78 municipalities are still without power three months after the powerful Category 4 hurricane slammed the island? Frustrated residents are forced to boil […]

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How Far Would You Go For An Education?

Children in the West African country of Sierra Leone walk up to nine miles to get to school – on dirt paths lined with deadly snakes, through monsoons, in 100-degree heat with little to no drinking water, past abandoned diamond mines filled with malaria-ridden water, and down roads dominated by sexual predators. Then, after their […]

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Naming Names And Pointing Fingers—The Battle For Public Lands Is Heating Up

The corporate takeover of our federal lands is a flashpoint issue for many in the West. In a region that relies on tourism dollars, favoring oil and gas exploration over the majesty of nature is bad policy precipitating economic disaster and loss of precious habitat for the wild creatures. In response to the Trump administration’s […]

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The Gift of Music Is the Gift of Universal Love

When Belgian foreign correspondent Rudi Vranckx reported on the liberation of Mosul last June, he met Nabeel Atraqchi. Nabeel’s music school had been destroyed completely during the occupation by Islamic State, who think playing music is sinful. Almost all musical instruments were destroyed, and the musicians were persecuted. The injustice that journalists see is one […]

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Have A Coke and A Legal Drive Through The Desert

Saudi Arabia’s oil reserves have created immense wealth, but the nation’s riches have led to little progress on the human rights front. Did you know Gulf kingdom is the only country in the world that bans women from driving? An estimated 800,000 foreign chauffeurs currently ferry Saudi women around. Thankfully, this is about to change. […]

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What Do You Say to Parents of A Down’s Baby? Anything But “Sorry”

Did you know that close to 10,000 babies are born with Down syndrome in North America every year? The Canadian Down Syndrome Society and FCB Canada are educating people on how to respond when someone they know has a baby with Down’s. Say anything but “Sorry.” Kirk Crowther, National Executive Director of CDSS says, “We […]

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How Dumb Are Smart Phones At The Dinner Table?

Chances are good that you may be too distracted to read this. On the off chance that you’re able to focus for a few minutes, I’d like to share some findings from the Common Sense Census. Did you know that 42% of young children have their own tablet device, up from 1 percent in 2011? […]

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Hey, How’s Your Job Goin’?

Did you know that 64% of Millennials would rather make $40,000 a year at a job they love than make $100,000 a year at a job they think is boring? In other interesting news, there is a 44% underemployment rate among recent college graduates, yet only 9% of top-performing college students say they plan to […]

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A Child’s Pain Is The City’s Pain Is The Nation’s Pain

The kids who rely on Youth Ambassadors in Kansas City are in the line of fire today. In other words, the kids are not currently living a storybook childhood. Perhaps, that’s why these animated tales from VML contain such awesome power. The agency is presenting some of the harshest truths about our culture in a […]

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O, Say Can You Swim?

Appearing online, on social media and in swim clubs and organizations across the country, these posters are part of the USA Swimming’s “Swim Today” campaign from Colle McVoy in Minneapolis. As competition for kids’ time continues to increase, the campaign highlights what makes swimming different and encourages kids to join their local swim teams.

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Special K States The Obvious

Women are amazing. Agency: Leo Burnett

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Blood Red in Bogotá

Historically, the red in Columbia’s flag is reminds Columbians of the blood spilled to create and defend their nation. McCann Colombia decided it was time to endow the nation’s flag with new meaning. Using Colombia’s flag and its tri-color yellow, blue and red hues, McCann created blood bags of yellow and blue on which a […]

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It’s A Bird. No, It’s A Hearing Test

Problem: There are 500,000 people suffering from hearing loss in the United Arab Emirates. Solution: FP7, a McCann agency in Dubai, came up with an ingenious campaign for HearLife Clinic to help address the public health issue. The early symptoms of hearing loss are difficulties hearing high frequency and low sounds, often only discovered in […]

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Ask And You Shall Receive A Thoughtful Answer

Russian hackers are now meddling in the French election. French newspaper, Libération, is fighting back with a search engine staffed by real-life journalists. Libération with the help of J. Walter Thompson/Paris came up with the anti-hoax service CheckNews.fr, a search engine trading cold algorithms for journalists for three days before the French elections. In related […]

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Why Deny Benefits To Veterans and the Elderly?

Republican’s anti-ACA proposal would take healthcare away from 24 million Americans, cause premiums to skyrocket, and destroy the fundamental underpinnings of the Medicaid system. SEIU 1199 New England is not taking the proposed cuts lightly. The labor group’s new commercial created by Metro Square Media features a Korean War veteran asking us to fight for […]

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Achieve Amazing Things Without Flying Too High

What happens to creative professionals who rise too far up the agency ranks too fast? Word is they may lose touch with their craft. Veteran copywriter Ernie Schenck weighs in: …far above the creative tree line, there’s nowhere to hide. And until that moment, there has always been somewhere to hide. But that’s not the […]

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Film At 150

As a signature event celebrating Canada’s 150th anniversary, this year’s National Canadian Film Day 150 will see more than 1,500 screenings in schools, theatres and public squares across the country and in consulates and embassies around the world. To help promote and drive participation in the festival on April 19, Reel Canada, the non­profit that […]

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Love, Sweet Love

Hyatt is a leading hospitality brand the world over. Therefore, inclusion is a core brand value and it shows. According to Campaign, MullenLowe’s new anthem is the hotel chain’s first TV spot in a decade. The commercial makes its TV debut tonight during the 89th Academy Awards. Grammy-nominated singer Andra Day provides the soundtrack, a […]

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No One Reads Long Copy

Folkoperan, an opera house in Stockholm, is currently presenting God Disguised (Förklädd gud), a lyrical suite composed in 1940 by Swedish composer Lars-Erik Larsson to lyrics by Hjalmar Gullberg. The production features EU citizens who helped promote the show by holding signs about their performance and offering free tickets to passers-by. This is what happened: […]

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Budweiser Taps the Perfect Theme for This Time

What could be more American than an immigrant’s story of arriving in America? One immigrant, Adolphus Busch, found his way from Germany to St. Louis in 1857. This is his arrival story in 60 seconds. “When Budweiser told us they wanted to celebrate those who embody the American spirit, we realized the ultimate story lived […]

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