Five New Winners of the $10K Helen Lansdowne Resor Scholarship

Diversity is a talking point. Unless your company is actively doing something about it—then, it’s a universal problem that we’re slowly overcoming. One means of combatting inequality in the ad business is to find talented women, people of color, and people over 40, and help to support their efforts, wherever they happen to be in […]

The post Five New Winners of the $10K Helen Lansdowne Resor Scholarship appeared first on Adpulp.

Ad Age Names Several Small Agencies of Year; In Other News, Barton F. Graf To Close

Agencies rise and agencies fall. Let’s start with the bad news. Barton F. Graf, the small indie agency in NYC, like Wexley School for Girls in Seattle (and other “hot shops” before it), is closing down. Jeff Beer writes about advertising for Fast Company. When learning of the closing of Barton F. Graf, he pondered […]

The post Ad Age Names Several Small Agencies of Year; In Other News, Barton F. Graf To Close appeared first on Adpulp.

“Joie de Hooha” Is Utterly Natural and Totally Achievable

Singing vaginas is not the answer you might expect, no matter the question. Yet, here we are, and in this case, it’s a good answer because the Whole Foods shopper doesn’t want rancid chemical solvents on, in, or near her body. That’s why OrganiCare CEO and serial entrepreneur, Caroline Goodner, is battling industry juggernauts to […]

The post “Joie de Hooha” Is Utterly Natural and Totally Achievable appeared first on Adpulp.

Thanks to Leo Burnett, Coors Light Is Now “Made To Chill”

Coors Light is cold. The brewery in Golden, Colorado has spent countless millions to make and remake this point, but mostly failing to explain what cold means to the beer drinker. For what it’s worth, Coors Light is cold-filtered and the beer never gets to room temperature—it’s delivered to the store in refrigerated trucks. Now, […]

The post Thanks to Leo Burnett, Coors Light Is Now “Made To Chill” appeared first on Adpulp.

“I Am An Angler” Is A Powerful Call To Action

Fishing is one of my favorite recreational activities. Leaving the land and my screens behind to focus purely on the water and the fish in it is a physical and mental reprieve. For me and millions of people who love to fish, fishing is good medicine. Take Me Fishing TakeMeFishing.org, the website from Recreational Boating […]

The post “I Am An Angler” Is A Powerful Call To Action appeared first on Adpulp.

The Denari’s Life-Saving Story Could Be Anyone’s Story

When the agency truly cares about the client, it shows. Witness the latest pro-bono campaign from Indianapolis-based Young & Laramore, which encourages Indiana driver’s to register as organ donors. This isn’t just any assignment for the agency. It’s personal. Maggie Denari, wife of Y&L’s president Tom Denari is the recent recipient of a heart transplant, […]

The post The Denari’s Life-Saving Story Could Be Anyone’s Story appeared first on Adpulp.

Ogilvy’s Recruitment Advertising for U.S. Customs and Border Protection To Continue

The Wall Street Journal reports that staff pushback at Ogilvy was not strong enough to topple management’s decision to keep the U.S. Customs and Border Protection as a client. Ogilvy’s CBP contract is valued at more than $12 million, and is expected to generate around $1 million in annual fees for the agency. “Some of […]

The post Ogilvy’s Recruitment Advertising for U.S. Customs and Border Protection To Continue appeared first on Adpulp.

Feel A Surge of Personal Empowerment: Only Pay for What You Need

Goodby Silverstein picked up the Liberty Mutual account in 2017, and now the Boston-based insurance company makes weird commercials. San Francisco creatives will do that to a brand. Here, check out another in a long line of ads that make fun of ads… Over-promise much? Not to worry, we have a disclaimer! Pigeon Man Don’t […]

The post Feel A Surge of Personal Empowerment: Only Pay for What You Need appeared first on Adpulp.

SeaVees Is California Casual

Whether you’re headed to a wedding or to an important confrecne call, there’s no need to sweat it. As long as you’re wearing comfortable footwear from SeaVees, any occasion can be casual. ICYMI, SeaVees is a brand reborn. In June of 1964, BF Goodrich launched SeaVees and introduced the shoe brand with a groundbreaking advertising […]

The post SeaVees Is California Casual appeared first on Adpulp.

Silence the Drama of Pain with Voltaren’s Pain Relief Gel

There’s not much great or even good work being done in the pharma category. The category is full of tepid commercials that offer a weak afterglow of what life might be like following a doctor’s office visit. Over-the-counter remedies like Voltaren’s pain relief gel from GSK, on the other hand, can skip the line and […]

The post Silence the Drama of Pain with Voltaren’s Pain Relief Gel appeared first on Adpulp.

Break Free And Do What Moves You

Rum is an intoxicant that makes people happy, at least for awhile. If you were given the opportunity to promote the product, how would you capture the spirit of the spirit? If you’re like BBDO, you would get people moving to the beat. You would start and party, and keep a party going. “If it’s […]

The post Break Free And Do What Moves You appeared first on Adpulp.

Mercedez-Benz Is Making the Driving Experience Better for All Miamians

Cross-cultural creative agency the community has launched Bridge Forecast, a first-of-its-kind system that monitors drawbridges in real time to inform commuters of potential traffic delays. Unveiled in partnership with Mercedes-Benz of Coral Gables, this smart technology leverages computer vision and machine learning to predict and convey when Miami’s three major drawbridges along the Miami River will rise. By monitoring […]

The post Mercedez-Benz Is Making the Driving Experience Better for All Miamians appeared first on Adpulp.

Droga5 Powers Up; Rest of Ad World Remains Envious

Inquiring minds want to know…why did David Droga agree to sell his creative powerhouse, Droga5, to Accenture? “You can have the best advertising out there, but if the e-commerce is not good or the relationship with the customer and the experience isn’t great, then that’s irrelevant,” Mr. Droga said. That’s advanced thinking, especially for an ad […]

The post Droga5 Powers Up; Rest of Ad World Remains Envious appeared first on Adpulp.

Dreamers and Artists Always Welcome #USA

Thanks to unrelenting media narratives about race and immigration, some American citizens have a deeply distorted point of view on the topics. It’s a sad reality and for millions, this is a tough time in America. Perhaps it will help to point out how the rise of ignorance and hate is also ushering in an […]

The post Dreamers and Artists Always Welcome #USA appeared first on Adpulp.

Don’t Listen to the Naysayers; Make Your Mark in Advertising

Jared Belsky is an optimist. He’s also president of digital agency 360i. Belsky recently wrote an op-ed for Ad Age, in which laments the prevalence of negativity in and around the ad business, while making several points in the ad industry’s favor. This industry has things to work on, but by letting this negative narrative define us, […]

The post Don’t Listen to the Naysayers; Make Your Mark in Advertising appeared first on Adpulp.

At DDB, Two Ds Make a “B”

Doyle Dane Bernbach, also known as DDB, is a creative stalwart. The agency was started in New York City in 1949 by Ned Doyle, Maxwell Dane, and William Bernbach, who acted as president. Bernbach and Doyle had worked together at Grey Advertising during the mid-1940s; Dane had been running his own small advertising firm. It goes […]

The post At DDB, Two Ds Make a “B” appeared first on Adpulp.

ACC Network Kicks Off On August 22nd

Is your sky Carolina blue? Do you fight for The Irish? Are you a Deamon Deacon? Have you been introduced at parties as a college sports nut? If you can say yes to any of the above, here’s some good news. There’s a new college sports network with your name on it, and it’s coming […]

The post ACC Network Kicks Off On August 22nd appeared first on Adpulp.

Creative Director Jennie Moore Is Experienced In Seattle

No matter how high you reach in your career, you’re never done paying dues and the more dues you pay, the more you begin to realize just how true this time-honored maxim is. WONGDOODY Creative Director Jennie Moore, like most successful people in business, paid plenty of dues along the way to the corner office, […]

The post Creative Director Jennie Moore Is Experienced In Seattle appeared first on Adpulp.

Sullivan Higdon & Sink Rebrands; The Food-Focused Agency Is Now Signal Theory

The winds of change are blowing through the corridors of American culture, politics, and business. In the ad agency business, where the pace of change is dizzying, you either adapt or perish. In the adapt column, we have Signal Theory. After almost 50 years, Sullivan Higdon & Sink today changed its name to Signal Theory. […]

The post Sullivan Higdon & Sink Rebrands; The Food-Focused Agency Is Now Signal Theory appeared first on Adpulp.

88 Year Old Broadcaster

“El presentador de noticias de 88 años” is a new effort to fight ageism from Fundación Las Rosas in Santiago and Chilevisión. The Chilean TV channel recently brought legendary Chilean anchorman Javier Miranda, 88, back to the primetime news show to deliver a special announcement about the value of senior citizens participating in today’s aging […]

The post 88 Year Old Broadcaster appeared first on Adpulp.