Hasta La Creative!

NBC and Fox are the first of the big broadcast networks to present their coming schedules.

The broadcast networks are preparing to unveil new fall lineups for an audience that is shrinking rapidly, lured away by new rivals on all sides.

Some of the biggest names in marketing have had to apologize after consumers objected to ads that hinged on race, rape and suicide.

At the annual upfront week, the largest broadcast networks and cable channels will show off their programming for the 2013-14 season in expensive presentations.

A campaign by National Geographic is intended to highlight the channel’s focus on showing more recurring series, rather than documentaries.

A six-month bus tour, along with a Web site sponsored by Slate.com, is meant to promote lending to midsize businesses.

Finlandia adopts a broad, tongue-in-cheek approach to selling cheese in a new campaign.

For as much as $20,000, Worldwide Motion Picture Group compares the story structure and genre of a script with those of released movies, looking for clues to box-office success.

Major media companies, including Condé Nast, Yahoo and Hulu, are promoting online video programming on a large scale, but it is not clear whether advertising dollars will follow.

Net income dropped 85 percent, to $4.7 million, largely on costs attributable to buyouts, severance and restructuring.