What Does Your Little Rocket Man Want for Christmas This Year?

This year’s Christmas campaign for UK department store John Lewis & Partners is about the power of a gift. And how that gift inspired, changed and influenced the course of a little boy’s life. That little boy just happened to be Sir Elton John. My gift is my song and this one’s for you. Agency: […]

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When You’re Authentically Cowboy, Hipsters Eat You Up

Is there any product more American than denim? Denim is made from cotton, a domestic crop across the South. And denim is worn by blue-collar workers, tech workers and rock stars from coast-to-coast. If Americans have a uniform, it’s made from denim. But which cut and which brand is the right one for you? Levi’s, […]

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Digital Media Installation in Péronne, France Reveals the Brutal Truth of War

100 years ago, World War One ended. Many of our ancestors paid the ultimate price in the Great War. An estimated nine million combatants and seven million civilians died as a direct result of the war. It was bloody and brutal. Today, we remember. Liberté, égalité, fraternité! The Face of History To commemorate 100 years […]

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Don’t Question Yourself, He Did Mean To Hurt You

There are more than 20,000 phone calls placed to domestic violence hotlines nationwide every day. The need couldn’t be any greater—20 people per minute are physically abused by an intimate partner in the United States. This equates to more than 10 million women and men in one calendar year. Clearly, people need help, but reaching […]

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When Activated, Hate Becomes Crime

Hate crime. “It’s not just offensive. It’s an offence.” The Home Office today launches its latest campaign, created by M&C Saatchi London, which aims to communicate that targeting someone with verbal, online or physical abuse because of their race, religion, disability, sexual orientation or transgender identity may be a hate crime. The campaign breaks on […]

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Frost Bank Believes in the Power of Optimism To Change Lives

Banks are another in a long list of industries going by the wayside, thanks to the unrelenting tide of digital disruption. However, there are always survivors who manage to adapt and thrive. Frost Bank is a Texas financial institution with a century and a half of service under its belt. Can you imagine the number […]

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Principal Group Delivers An Ocean of Emotion

“This place isn’t for me,” the dad intones with disappointment hanging in the air. “This is for me, son?” the dad asks, incredulous when presented with a plan of action that pleases everyone. Principal Financial, with TBWA’s help, is making commercials that matter. Let’s look at another. And another. Damn, these are good.

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In Timberland Pro’s World, There Are Talkers And There Are Doers

Timberland PRO launched from a new campaign from The Martin Agency that showcases real workers in real-life work situations. But first, the office workers at the agency and the brand got a few digs in. You know, as a way to self-loathe. Timberland is for preppies and other urban creatures, but Timberland Pro is not. […]

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In Timberland Pro’s World, There Are Talkers And There Are Doers

Timberland PRO launched from a new campaign from The Martin Agency that showcases real workers in real-life work situations. But first, the office workers at the agency and the brand got a few digs in. You know, as a way to self-loathe. Timberland is for preppies and other urban creatures, but Timberland Pro is not. […]

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Nebraska Is The Most Underrated Place in the United States

I can’t understand why no one wants to visit Nebraska. State Tourism Director John Ricks told the Omaha Wolrd Herald that Nebraska has consistently ranked as the “least likely state” tourists plan to visit. The research showed that people weren’t aware of Nebraska’s destinations, and even the state’s residents often say “there’s nothing to do […]

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Destination California

“If we are always arriving and departing, it is also true that we are eternally anchored. One’s destination is never a place but rather a new way of looking at things.” -Henry Miller Do people really need to be encouraged to visit the Golden State? I suppose there could be people somewhere in American who […]

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Anna Kendrick Expects Better

When Anna Kendrick travels, she expects better. Because she is a Hollywood star, I believe she receives better without too much effort. For the rest of us, we need help and Hilton wants to provide it. Hilton’s new promise to consumers to “Expect Better” includes a Price Match Guarantee for guests who book at Hilton.com, […]

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Primal Scream; Just Do It

Nike is getting back to its roots and its advertising is benefiting from the shift. I wish Nike was a better corporate citizen, but for this one moment in time, I’m setting aside my complaints about how Nike fails to pay vendors on time, fails to pay their share of taxes and fails to manufacture […]

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Aruba Is One Happy Island

Way too many Americans are bummed out, right now. The federal government is the worst soap opera ever invented. Women are reliving their traumas in public and men are in hiding. If you are black or brown, you could be in danger from the police or your fellow citizens, for no good reason. We’ve left […]

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Share What You Love In Virginia

Virginia is for lovers. It has been for 50 years, ever since Virginia Tourism first coined their now famous slogan. Given how torn up the nation is today and how far we are from loving one another, this new work from The Martin Agency and Virginia Tourism is timely and necessary. Get ready to feel […]

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“Paving for Pizza” Expands The Idea of What Advertising Can Be

Domino’s delivery drivers cover 10 million miles each week in the U.S. alone. If you worked on the Domino’s account at Crispin Porter & Bogusky, what might you do with this not insignificant fact? The agency’s answer is Paving for Pizza, a civic-minded promotion that wraps the brand in a warm PR blanket. According to […]

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Nature’s Bakery Fuels the Phenomenal

You know a kid with a dream. How are you supporting this young person and the dream that she or he holds dear? When you are a parent, a teacher, an uncle or aunt, or a good neighbor, you find a way. Nature’s Bakery has partnered with Philadelphia-based creative agency Red Tettemer O’Connell + Partners […]

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That’s Gonna Be On SportsCenter

It’s “Week One” in NFL land. How did you game turn out yesterday? Tonight on Monday Night Football, ESPN is breaking new creative from Droga5. “Whether it’s a memorable play or an infamous fumble, achieving highlight status on SportsCenter is a badge of honor,” said Wanda Young, SVP of Marketing and Consumer Engagement, ESPN. In […]

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Head Back to the Source, Drink The Mountain Valley Spring Water

Mountain Valley Spring Water is “the healer and hydrator of leaders, fighters, legends.” It’s a bold statement from a proud, long-enduring American company. One based on historical fact. Elvis used to ask for a six pack of Mountain Valley Water before every performance. Sinatra also favored the water. And Secretariat famously drank Mountain Valley Spring […]

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No One Plays To Lose, But Mercedes-Benz Plays To Win

Nonfiction filmmaker Henry Corra, and the Corra Films team orchestrated a motivational, branded content campaign for Mercedes-Benz USA, entitled ?”We Play to Win.” The work has relevancy for legions of luxury automobile drivers, but it appears to be directed specifically at the carmaker’s internal audiences. Corra and the Corra Films team have been collaborating with […]

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