Hasta La Creative!

For a century or more, advertising and journalism have been two separate but closely related industries. Advertising and journalism needed each other. Now that it’s 2019, is this still true? Or have the two industries morphed into a grotesque new ad tech-dependent creature? Whatever the answer, both industries are losing so much ground so fast […]

The post The Mediaverse Continues Its Sharp Decline; Adpulp Continues To Climb appeared first on Adpulp.

Somebody has finally said what we’ve all known for a long time now – that big brewers worry more about their latest gimmick than their actual brew. Well done, Breckenridge Brewery. Well done.

I love the jingle, I love the look of the thing, I love the fact that the big voice announcer-style is STILL with us. Saw it here.

The They Forgot To Make It Super Edition Tug and I (along with a pretty mouthy community at #acbowl12) dish about this year’s ads. Some of it worked, some of it didn’t, and nearly all of it fell well below…

Data collects, mostly into piles of digital rubble. Yet, data is prized and those who provide it are revered. The high priests of data analytics have the floor right now, which is understandable and ridiculous at the same time. It’s understandable that clients are scared to death of their own intuition and risky creative ideas […]

The post The Quants Runneth Over appeared first on Adpulp.

Great spot. Great homage. Great production. And gee whiz, did I get a — wait for it — product benefit in there? I think I did. Thanks to Mumaw for pointing it out.

Oh, how many times have I given my own children “the finger.” Thanks for the find Sir Ernie.

British ad man, Mark Wnek, wants advertising people to loosen up. At what point did ad agency clients start coming to us because we’re the same as them? Never, I would guess. But somewhere along the line (perhaps it was pitch “chemistry” sessions?) agencies came to believe that the best way to win was to […]

The post Keep Advertising Weird appeared first on AdPulp.

Laura Fegley recently left her role as executive creative director of BBH NY to take up the same position at Minneapolis agency Colle + McVoy. The Drum asked her a few questions about the move. One question in particular is worthy of further exploration. What’s the most exciting trend you’re seeing in advertising right now? […]

The post Laura Fegley Moves To Minneapolis appeared first on AdPulp.

I took a speed reading class once when I was in college. It seemed the smart thing to do, given the intense workload. But I couldn’t train my eye to skim. Then one day the teacher asks, “by chance are you a writer?” Writers can’t speed read, she told me. They care too much about […]

The post Honda Wants To Push You To Read Real Fast appeared first on AdPulp.