Advertising: Kraft Macaroni and Cheese Enlists Start-Up to Help With Social Media

Ditto Labs will search photos on Instagram, Tumblr and Twitter for Kraft Macaroni and Cheese products and use that information to develop marketing strategies.



The Media Equation: Yahoo Rolls the Dice on TV

Winning in the distribution of high-end content is about mining an audience, and you can’t blame technology companies for believing they have relevant skill sets.



Machine Learning: Review: The Amazon Fire TV Streaming Media Set-Top Box

An entrant in the growing field of devices and services to stream media, the Fire TV is likable but falls short of some rivals, a reviewer says.



‘Smart TVs’ Are Next Bet for Makers as Sales Languish

TV makers at the Consumer Electronics Show in Las Vegas will be showing off a range of sets that can connect to the Internet and run apps.

    



Advertising: Reborn, Dell Aims Message at Businesses

A campaign focuses on corporations and the computer company’s entrepreneurial roots.

    



A Stream of Music, Not Revenue

With download sales cooling after a decade of growth, streaming services like Spotify, Pandora and Apple’s new iTunes Radio have become the latest hope for the troubled music business.

    



Barnes & Noble to Release New Version of the Nook

The new device comes as the bookseller, the nation’s largest bookstore chain, continues to face questions about its long-term viability.

    



An Alliance in Media Petitions Justices

An alliance of media groups says the Internet start-up Aereo is violating copyright law, but some analysts suggested the case was not ripe for Supreme Court review.

    



Domino 3.0

A beloved magazine returns from the dead (again). And this time it’s all about commerce.

    



Expecting the Unexpected From Jeff Bezos

At Amazon.com, he has upended industries. Now he promises change at The Washington Post. If his history is a guide, he will have all the laughs.

    



Advertising: New Unit to Turn Brands Into Publishers

Following its own move into automated buying, IPG Mediabrands announced a plan to help clients create content for online platforms.

    

Twitter Lets Brands Find Viewers of Their TV Ads

A new product, Twitter Amplify, will help brands match advertisements with Twitter commentary by viewers.

    

Xbox One Enters Changed Gaming Landscape

Microsoft’s new game console also serves as a home entertainment hub, a response to the rising popularity of mobile devices for playing games.

    

Advertising: A Campaign to Help People Learn Internet Skills

Many jobs today require technology skills, and job seekers who don’t go online miss opportunities.