Spouse Resembling Cushions – The My Knitted Boyfriend Pillow Makes One Less Lonely (GALLERY)

(TrendHunter.com) Set to find a solution to many single women’s woes, designer Noortje de Keijzer has created the ‘My Knitted Boyfriend’ pillow. The clever cushion design is created to resemble a…

‘Saturday Night Live’ Archives Moving to Yahoo

The Internet company signed a deal for exclusive streaming rights to past episodes of “Saturday Night Live” to gain an edge in a small market for digital video advertising.

    

Chic Concrete Abodes – The Chair House by Igor Sirotov is Stark and Modern (GALLERY)

(TrendHunter.com) Hidden away amidst its mountainous surroundings, the “Chair House” by Ukranian architect and designer Igor Sirotov redefines nature living. Clad in graphite stone, this awe-inspiring…

Advertising: Trying to Burnish Its Image, Johnson & Johnson Turns to Emotions

Johnson & Johnson’s new campaign, called For All You Love, aims at reviving its tarnished brand.

    

Simple Ethereal Photoshoots – Perfect Day by Joanna Kustra is Delicate and Dreamy (GALLERY)

(TrendHunter.com) Strikingly simple and enchantingly ethereal, the photo series titled Perfect Day by Joanna Kustra, an award-winning photographer born in Poland and based in London, England, is full of dreamy…

Elizabethan-Inspired Fashion – The Alexander McQueen Fall 2013 Lookbook is Regally Dramatic (GALLERY)

(TrendHunter.com) The Alexander McQueen Fall 2013 lookbook captures the 10-piece collection beautifully. A simple photoshoot that captures the drama of the catwalk, the ‘stage’ is a dark studio, which…

Foster Farms: Heist

Advertising Advertising: Goodby Silverstein & Partners, USA
Co-chairman/Creative Director: Rich Silverstein
Executive Creative Director: Margaret Johnson
Associate Creative Director: Will Elliott
Art Director: Kristin Graham
Copywriter: Mitch Gage
Account Director: Tanin Blumberg
Account Manager: Ashley Erickson
Assistant Account Manager: Jennifer Dirvianskis
Business Affairs Manager: Jaime Szefc
Executive Broadcast Producer: Elizabeth O’Toole
Senior Broadcast Producer: Jim Vaughan
Production Company: Go Films
Director: Gentlemen
DP: Chris Soos
Line Producer: Mark Hyatt
Executive Producer: Sandy Newman
Editorial: Beast
Editor: Adam Schwartz
Executive Producer: Jon Ettinger
Telecine: co3
Mix: Jeff Fuller
Final online: Method
Visual Effects: Method
VFX Supervisor: Jason Schugardt
VFX Producer: Pip Malone
Music: Massive Music
Music Producer: Jessica Entner
Producer: Ann Haugen
Graphics: Woodshop
GFX Creative Director: Trevor Conrad
GFX Producer: Sabrina Elizondo

Foster Farms: Interview

Advertising Advertising: Goodby Silverstein & Partners, USA
Co-chairman/Creative Director: Rich Silverstein
Executive Creative Director: Margaret Johnson
Associate Creative Director: Will Elliott
Art Director: Kristin Graham
Copywriter: Mitch Gage
Account Director: Tanin Blumberg
Account Manager: Ashley Erickson
Assistant Account Manager: Jennifer Dirvianskis
Business Affairs Manager: Jaime Szefc
Executive Broadcast Producer: Elizabeth O’Toole
Senior Broadcast Producer: Jim Vaughan
Production Company: Go Films
Director: Gentlemen
DP: Chris Soos
Line Producer: Mark Hyatt
Executive Producer: Sandy Newman
Editorial: Beast
Editor: Adam Schwartz
Executive Producer: Jon Ettinger
Telecine: co3
Mix: Jeff Fuller
Final online: Method
Visual Effects: Method
VFX Supervisor: Jason Schugardt
VFX Producer: Pip Malone
Music: Massive Music
Music Producer: Jessica Entner
Producer: Ann Haugen
Graphics: Woodshop
GFX Creative Director: Trevor Conrad
GFX Producer: Sabrina Elizondo

Dermodex: Tired

Understand your child better.
Look for orientation from doctors and specialists for you child to grow up healthy.

Advertising Agency: Fischer & Friends, São Paulo, Brazil
Creative Directors: Mario D’Andrea, Beto Rogoski, Sthefan Ko
Art Directors: Sthefan Ko, Tiago Padilia
Copywriter: Fillipi Longuini
Photographer: Edu Rodrigues / Deluxe Photo
Art Buyer: Leo Lopes
Mockups: Marcelo Marques, Alexandre Emerenciano
Published: April 2013

Dermodex: Isolated

Understand your child better.
Look for orientation from doctors and specialists for you child to grow up healthy.

Advertising Agency: Fischer & Friends, São Paulo, Brazil
Creative Directors: Mario D’Andrea, Beto Rogoski, Sthefan Ko
Art Directors: Sthefan Ko, Tiago Padilia
Copywriter: Fillipi Longuini
Photographer: Edu Rodrigues / Deluxe Photo
Art Buyer: Leo Lopes
Mockups: Marcelo Marques, Alexandre Emerenciano
Published: April 2013

Dermodex: Careless

Understand your child better.
Look for orientation from doctors and specialists for you child to grow up healthy.

Advertising Agency: Fischer & Friends, São Paulo, Brazil
Creative Directors: Mario D’Andrea, Beto Rogoski, Sthefan Ko
Art Directors: Sthefan Ko, Tiago Padilia
Copywriter: Fillipi Longuini
Photographer: Edu Rodrigues / Deluxe Photo
Art Buyer: Leo Lopes
Mockups: Marcelo Marques, Alexandre Emerenciano
Published: April 2013

Budweiser apresenta copo com chip integrado ao Facebook

É oficial. Você não pode nem mais beber cerveja em paz. Se um comentário ou foto mal interpretada no Facebook eram capazes de lhe causar problemas, agora é preciso tomar cuidado com quem você brinda.

A Budweiser inventou o “Buddy Cup”, um copo com chip integrado à rede social do Mark. Basta brindar, e você e a outra pessoa automaticamente ficam amigos no Facebook.

Pode parecer só ideia pra videocase, mas a marca pretende colocar o copo em ação nos eventos que patrocina, incluindo shows, festivais e festas.

A criação é da Africa, com produção do estúdio Bolha.

Budweiser

Brainstorm9Post originalmente publicado no Brainstorm #9
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Norma Atelier: Tiger

Professional Line. Scholar Line.

Advertising agency: DDB, Medellín, Colombia
Chief Creative Director: Rodrigo Bolivar
Executive Creative Director: Rodrigo Dávila
Creative Director: Daniel Calle
Copywriters: Daniel Calle, Lorena Salazar Masso, Jonathan Marulanda
Art Directors: Juan Carlos Espitia, Daniel Felipe Calle, Mauricio Cortés
Photographer: Augusto Cartagena
Typographers: Federico Giraldo, Daniel Calle
Illustrator: Simón Ramírez
Account Manager: luisa Fernanda Giraldo
Production: Sandra Urrego

Norma Atelier: Hero

Professional Line. Scholar Line.

Advertising agency: DDB, Medellín, Colombia
Chief Creative Director: Rodrigo Bolivar
Executive Creative Director: Rodrigo Dávila
Creative Director: Daniel Calle
Copywriters: Daniel Calle, Lorena Salazar Masso, Jonathan Marulanda
Art Directors: Juan Carlos Espitia, Daniel Felipe Calle, Mauricio Cortés
Photographer: Augusto Cartagena
Typographers: Federico Giraldo, Daniel Calle
Illustrator: Simón Ramírez
Account Manager: luisa Fernanda Giraldo
Production: Sandra Urrego

Norma Atelier: Train

Professional Line. Scholar Line.

Advertising agency: DDB, Medellín, Colombia
Chief Creative Director: Rodrigo Bolivar
Executive Creative Director: Rodrigo Dávila
Creative Director: Daniel Calle
Copywriters: Daniel Calle, Lorena Salazar Masso, Jonathan Marulanda
Art Directors: Juan Carlos Espitia, Daniel Felipe Calle, Mauricio Cortés
Photographer: Augusto Cartagena
Typographers: Federico Giraldo, Daniel Calle
Illustrator: Simón Ramírez
Account Manager: luisa Fernanda Giraldo
Production: Sandra Urrego

Libreria Norma: The Little Prince

The Little Prince
has been printed more than 143 million times.
Download the e-Book

Advertising Agency: DDB, Bogota, Colombia
Chief Creative Officer: Rodrigo Bolívar
Executive Creative Director: Rodrigo Dávila
Creative Directors: Juan Carlos Palma, Juan Carlos Espitia
Copywriter: Juan Alvarado
Art Director: Mario Siabatto
Illustrators: Ciro Starling, Gian Carlo Pirilli, Mario Siabatto
Producer: Isabel Páez
Accounts: Luisa Giraldo, Isabel Serna, Hamilton Peña

Jaguar apresenta o modelo F-Type com curta “Desire”

Depois de muito enrolar, com teaser do teaser, teaser e trailer, a Jaguar finalmente lançou seu curta-metragem “Desire”.

Produzido pela Ridley Scott Associates, o filme tem Damian Lewis, o astro do sensacional “Homeland”, como protagonista, além do modelo F-Type que praticamente não sai de cena. A trilha sonora também é destaque, com a música “Burning Desire” da Lana Del Rey.

Não é brilhante, mas é uma ótima produção. Uma espécie de BWM Films uns 12 anos atrasado.

Jaguar

Brainstorm9Post originalmente publicado no Brainstorm #9
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Libreria Norma: The Holy Bible

The Holy Bible
has been printed more than 6 thousand million times.
Download the e-Book

Advertising Agency: DDB, Bogota, Colombia
Chief Creative Officer: Rodrigo Bolívar
Executive Creative Director: Rodrigo Dávila
Creative Directors: Juan Carlos Palma, Juan Carlos Espitia
Copywriter: Juan Alvarado
Art Director: Mario Siabatto
Illustrators: Ciro Starling, Gian Carlo Pirilli, Mario Siabatto
Producer: Isabel Páez
Accounts: Luisa Giraldo, Isabel Serna, Hamilton Peña

Norma Atelier: Tiger, Hero, Train

“Professional line. Scholar line.”

Advertising agency: DDB Medellín, Colombia
Chief Creative Director: Rodrigo Bolivar
Executive Creative Director: Rodrigo Dávila
Creative Director: Daniel Calle
Copywriter: Daniel Calle – Lorena Salazar Masso – Jonathan Marulanda
Art Director: Juan Carlos Espitia – Daniel Felipe Calle – Mauricio Cortés
Photographer: Augusto Cartagena
Typographer: Federico Giraldo – Daniel Calle
Illustrator: Simón Ramírez
Account Manager: luisa Fernanda Giraldo
Production: Sandra Urrego

Everything I Can See From Here: Um curta de animação realizado sem verba

Dirigido por Sam Taylor e Bjorn Aschim, o curta-metragem de animação Everything I Can See From Here conta a história de um jogo de futebol americano que se torna mortal quando jogadores inesperados se juntam à partida.

Realizado de forma independente em noites e fins de semanas durante 2 anos, sem o menor budget, os diretores usaram de sua talentosa rede de amigos para chegar ao resultado (veja aqui a lista completa dos participantes do projeto).

A história une rascunhos e ideias que foram sendo guardadas ao longo do tempo, sem oportunidades para ganharem vida. Uma mistura de personagens reais com cartoon, produzidos com Flash, Photoshop, After Effects e Maya. Tudo realizado diretamente no computador.

Veja abaixo o making of do projeto.

Como boa parte da história se passa em um eixo vertical, todo o curta foi construído com a tela assim. Sam e Bjorn comentam, em entrevista para o The Creators Project, que a forma como as pessoas assistem aos filmes está mudando. Antes feitos apenas para rodar em festivais, salas de cinema e ocasionalmente na TV, hoje é preciso criar pensando em diferentes formas e tamanhos pela variedade de dispositivos.

O mesmo é dito para a animação, cujo processo de criação não mais depende de grandes estúdios. As ferramentas e o conhecimento estão todos disponíveis para quem quiser aprender e usar.

Esse curta é um dos exemplos de produções que tiveram grande repercurssão e sucesso online, realizada sem budget e a partir do sistema de colaboração em rede, no tempo livre de cada um.

 

Brainstorm9Post originalmente publicado no Brainstorm #9
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