Thomas Siemieniec livre sa dernière vidéo No Limit qui met en scène le breaker Marcio pendant 2 minutes. Dans une galerie marchande bondée puis quasiment vide, le danseur virevolte sur la musique sur « Adagio For Tron » de Daft Punk. Une superbe performance à découvrir en vidéo et en images.
Advertising Agency: John St., Toronto, Canada
Executive Creative Directors: Angus Tucker, Stephen Jurisic
Art Director: Denver Eastman
Copywriter: Jacob Greer
Producers: Cas Binnington, Mike Hasinoff
Account Service: Melissa Tobenstein, Dorian Burns-Coyne, Amelia MacGregor
Production Company: 1st Avenue Machine
Exec Producer: Nick Litwinko
Producer: Abby Okin
Graphic Artist: Roxy Velez
Conforming Editor: Jonathan Pulley
Animation: Against All Odds
Creative Directors: Derek Picken, Niklas Rissler
Exec Producer: Josh Thorne
Producer: Manuela Cripps
Art Director: Johan Idesjö
Animation: Milford Film & Animation
Executive Producer: Johan Gustafsson
Production Manager: Daniel Bystedt
Supervisor: John Roxenhed
Art Director: Jonas Moberg
Look Development: Robert Krupa
3D Artists: Daniel Holmgren, Sebastian Ekman, Hannes Drossel, Antonio Deiana, Hudson Martins, Gustav Tell, Anneli Larsson, Martin WidÖ,
Audio: Silent Joe, Orange Lounge
Music Supervisor: Marco DiFelice
Music Licensing: Jane Heath
Audio Co-ordinator: Maggie Blouin Pearl
Track Director: Jody Colero
Sound FX: Vlad Nikolic
Mix: Erich Preston
Song: “Happy Go Luck Me” by Paul Evans, Courtesy Of Sony Music Publishing
Released: September 2013
Vibe magazine is celebrating its 20th birthday by announcing it plans to live to see 21.
Despite numerous reports this year that the magazine’s new owner SpinMedia, the network of pop-culture blogs, had decided to shut down the print edition, executives now say they will keep printing the magazine on a regular basis. Frequency will be reduced to four times a year from six.
SpinMedia is also considering reviving Spin’s print edition as a quarterly.
JAGUUAAAAR!! The Jaguar couple has arrived.
Advertising Agency: dunkelblaufastschwarz, Salzburg, Austria
Creative Directors: Reinhard Obinger, Peter Mitterhauser
Art Director: Reinhard Obinger
Copywriter: Christoph Herold
Published: August 2013
Here’s the problem with JetBlue’s new Mullen-created commercial for JetBlue. No matter how you sugarcoat it (bags fly free, most legroom in coach, unlimited snacks, free TV, friendly flight attendants), flying still sucks. Know why? Because people refuse to pay a lot to fly so the airlines have no choice but to pack as many people into a plane as possible and give them as few “perks” as they can.
In this new commercial, JetBlue attempts to identify with the plight of the frequent flier — in the form of a pigeon — in a way that accomplishes nothing except to remind people that, well, flying sucks. Does anyone really believe that flying JetBlue is markedly better than Southwest, American or United? Oh sure there are differences but all in all, unless you’re paying for the first class, the experience is equally bad.
The whole legroom thing is a joke. Until airlines make seats WIDER so you can prevent the invasion of one’s personal caused by the avalanche of your seat mate’s fat bulging from beneath and above the arm rest, flying will always suck.
And no amount of free TV, friendly service or free snacks (which, in actuality, just makes the problem worse), is going to solve this problem.
The Dalian Wanda Group made a splash last year with its purchase of AMC Entertainment for $2.6 billion.
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Although Atlanta has experienced unprecedented growth in recent years, the city continues to face challenges that are key to maintaining its vitality and keeping a competitive edge. Like how to attract and retain the creative class. Leadership Atlanta, an organization made of up of the city’s top thought leaders dedicated to building a better community through education and civil involvement, has tapped into Atlanta’s advertising community and asked iris Worldwide to create a video to encapsulate this challenge and inspire Atlantans to submit solutions at the inaugural (co)lab Summit on September 22nd, colabsummit.com. To engage and motivate its audience, iris created a video featuring an unlikely spokesperson: A zombie with a highly refined palate.
Advertising Agency: iris Worldwide, Atlanta, USA
Creative Director: Simon Candy
Senior Creative: Grant Weber
Account Director: Anna Lee
Production Company: FUGO studios
Published: September 2013
AMC is milking “Mad Men” for all it’s got. The cable channel announced on Tuesday that the seventh and final season of the series will run in two parts over two years.
The first half of the final 14 episodes will air in spring 2014, followed by the second half in spring 2015.
AMC took the same approach with “Breaking Bad,” which began the first half of its fifth and final season in July 2012, took a lengthy break and returned for the last eight episodes this August.
JetBlue Airways is launching a big new ad campaign from Mullen with the theme "Air on the Side of Humanity." But its big star isn't even human—he's a pigeon.
The 60-second launch spot is a documentary-style piece in which the pigeon—that most frequent of frequent fliers, and most underappreciated of birds—talks about how he flies in crowded spaces, gets crumbs for snacks and is generally ignored. Thus, he's a stand-in for the masses who, with ruffled feathers, shuffle onto rival planes and experience the worst of air travel. "There's got to be a way to fly with a little respect. You know?" our hero asks at the end, as the tagline appears on screen.
The campaign breaks first in Boston, where JetBlue has the most daily nonstop flights of any carrier, and includes TV spots (running in 39 prime-time season premieres), online advertising, microsites, mobile, social, experiential and out-of-home advertising. Most intriguingly, JetBlue is also partnering with Mobile Theory on a voice activation unit that will teach consumers "how to speak pigeon on their smartphones."
There's also a digital experience and social hub called Central Perch, where you can send messages to friends through virtual carrier pigeons on Facebook. Meanwhile, check out the launch spot and credits below.
CREDITS
Client: JetBlue Airways
Spot: "Air on the Side of Humanity"
Agency: Mullen
Chief Creative Officer: Mark Wenneker
Executive Creative Director Tim Vaccarino
Executive Creative Director Dave Weist
Group Creative Director Dylan Bernd
Sr. Copywriter Jack Collier
Writers: Evelynne Scholnick, Nick Olish
Sr Art Director: Dan Madsen
Art Directors: Jay Spahr, Mauricio Perez, Kara Noble
Digital Designer: Scott Petrichko
SVP, Creative Technologist: Christian Madden
Creative Technologists: Dave Lee, Stefan Harris, Joe Palasek
Executive Director of Integrated Production: Liza Near
Head of Broadcast Zeke Bowman
Producer Vera Everson
Sr Digital Producer: Kim Ryan
Digital Producers: Heidi Laidlaw, Charley Perkins
Experience Designers: Hoon Oh
Group Account Director Drayton Martin
Account Director Jill Rugani
Account Supervisor Hannah Moore, Cece Wedel
Senior Account Executive Molly Barag
Assistant Account Executive Vish Chandawarkar
Animation Designer: Veronica Padilla
QA: Ryan Nelson
Copy Editors: Ashley Rumery, Eric Maus, Rebecca Rehbein
Strategic Digital Analysts: Steve Sandiford, May Liu
Sr Computer Artist Kathryn Lane
Project Manager Niha Reddy
Production Supervisor Mark Gardner
SVP Group Media Director Keith Lusby
VP Associate Media Director Chris McLaughlin
Senior Media Planner Lauren Atkins
Assistant Media Planner Charlie Weickert
VP Group Digital Media Director Jade Watts
Associated Digital Media Director Rachel Allen
Digital Media Supervisor Erin Kelly
Digital Media Planner Caroline Caterine
Account Director PR Jaclyn Ruelle
Account Supervisor PR Christina Simmons
Account Executive PR Arianna Rubinstein
SVP, Group Strategy Director Fredrik Sarnblad
Senior Planning Analyst Chris Plating
Senior Brand Strategist Lirra Schiebler
Production: Hungry Man
Director Hank Perlman
Executive Producer Mino Jarjoura
Producer Martha English
Director of Photography Tom Richmond
Editorial: P.S. 260
Producer Laura Lamb Patterson
Editor JJ Lask
Assistant Editor Colin Reilly, Joe Simmons
VFX: Brickyard
Executive Producer Kirsten Andersen
Lead VFX Artist Geoff McAuliffe, Jimi Simmons
Animation Director Anders Beer
CG: General Gau & Brickyard VFX
Executive Producer Kirsten Anderson
Music: Original Music by Human
Audio Post: Sound Lounge/Soundtrack
Sound Design/Mixer Tom Jucarone, Glen Landrum, Mike Secher
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“Grand Theft Auto V,” the video game featuring gangsters swimming with sharks, is forecast to generate $1 billion in sales in one month, four times the amount Take-Two Interactive Software spent to make it.
The title, five years in the making, cost as much as $250 million to develop and market, according to Sterne Agee & Leach. It hit stores today and may top the $900 million debut of its record-setting predecessor, estimates Colin Sebastian, an analyst with Robert W. Baird & Co.
“There’s a lot of anticipation for this game,” Mr. Sebastian said in an interview. “If the sell-through is disappointing at all, because it doesn’t break records or fit some other point of measurement, then it reflects on the broader industry’s fortunes.”
Le « eleMMent Palazzo » est le camping-car le plus cher au monde. Mis à la vente pour le prix de 3,1 millions de dollars à Dubai, cet objet incroyable de Marchi Mobile propose une grande chambre, un bar mais aussi une terrasse située sur le toit. Une accumulation d’éléments à découvrir en images dans la suite.
(TrendHunter.com) These realistic Disney princess outfits put the ladies in pieces they would’ve worn if they dressed in the outfits women wore the year their movie hit theaters.
These images re-imagine what…
The publishing campaign, which will include a new essay collection, is aimed at introducing Norman Mailer’s work to a younger generation of readers.
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Even though more than a century has passed since the Titanic sank, it's still too soon to joke about it in ads. Red Bull got in trouble for this ad hinting that the more than 1,500 people who drowned in April 1912 could have survived if they'd had the renowned energy drink aboard—because it "gives you wings." Don't worry. In Britain, the Ad Standards Authority was alerted, as 79 complaints have been lodged against the ad, including one from the Titanic Heritage Trust. Red Bull's slogan is OK—it's better than the more truthful "Red Bull tastes like mouthwash"—but maybe they shouldn't apply it to real historical disasters anymore. Go ahead and crumple up those Hindenburg sketches, fellas.
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When the Federal Trade Commission convenes its first workshop on native advertising this December, the government agency will be looking to learn about best practices and figure out whether consumers clearly recognize sponsored content as advertising. Digital publishers, for their part, will seek to assure the commission that they have the situation under control.
As native advertising continues to gain visibility, a debate is raging around whether publishers are making it clear to readers that the content they’re consuming is sponsored. Now, the governmental body tasked with promoting consumer protection is getting involved, and what happens from here is unclear.
The FTC announced Monday that it “will host a workshop on December 4, 2013 in Washington, DC to examine the practice of blending advertisements with news, entertainment, and other content in digital media.”
Bryan Allen & Stephanie Smith, associés sous le nom de Smith Allen Studio ont imaginé cette superbe structure et installation « Echoviren » réalisée grâce à l’impression 3D. Le duo d’Oakland a ainsi réalisé cette structure de briques imprimées, constituant ainsi une des premières pièces d’architecture réalisées de la sort.
For the past ten years, FedEx has been an official sponsor of the NFL. Previous ads focused on the brand’s sponsorship of the FedEx NFL Air & Ground Players of the Week. This year, FedEx, with help from BBDO New York, is shifting the focus of its football-themed spots to its new FedEx Delivery Manager product which allows customers more control over their package deliveries.
Two new spots, which debuted Sunday during NFL Football broadcasts, target NFL fans with silly but witty humor that squarely falls into the “you’re an idiot until you’re not” category.
(TrendHunter.com) Trend Hunter loves discovering brands that completely revolutionize the use of one thing and create something new, and the unique food innovations featured in today’s top trends serve as a…
Cam, il mondo del bambino – Cam, the child’s world – is one of the most important companies for baby products in Italy. The company sells, through Italy and abroad, pushchairs,highchairs, etc.
Advertising Agency: DLVBBDO, Milan, Italy
Creative Director: Federico Pepe, Stefania Siani
Art Director: Matteo Pozzi
Copywriter: Dennis Casale
Illustrators: Davide Calluori, Daniele Tribi
Graphic Designer: Lorenzo Piccinini
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