Hasta La Creative!

Iris has won the £2 million integrated account to launch the Employment and Support Allowance for the Department of Work and Pensions. The pitch was handled by COI.

IPC is set to launch NME Radio on 24 June. As part of the launch activity, Ricky Gervais, Stephen Merchant and Karl Pilkington will present a one-off special during the station’s test transmission period. The multiplatform station will be available on Virgin Media and Sky, as well as NME.com.

The Government has been ordered to disclose records of meetings in a case that could force changes to lobbying practice.

Coolspotters is a new site that caters to the celebrity and brand obsessed. Pepsi is running ads under an exclusive argreement. Tech Crunch is saying nice things. And the firm’s CEO is blogging.

Coolspotters is new. The launch is beta. Features will come and go, parts of the site will change – all of which will be the result of feedback and ideas that we receive directly from you. Things on the site might even occasionally break. The point of all of this is: we will be working constantly to improve your experience.

Brier Dudley from the Seattle Times says, Coolspotters is “an outrageously materialistic online shopping/celebrity/social networking venture that could make a bundle for its Seattle investors.” He adds, “It’s like a reality TV show that leaves you wondering if the producers are being ironic.”

This week has hosted the 2008 One Show, hosted by the One Club. Although the official last day is tomorrow, last night was the One Show Awards. These awards and winners are known to shape advertising for the next year to come. Here are just a couple of my favorites:Gold – Newspaper or Magazine Single Ad – WWF Thailand “Tree”, Ogilvy & Mather Bangkok Gold – Single TV Commercial – Halo 3 “Diorama”, McCann Worldgroup San Francisco For a full list of winners, Gold through Bronze as well as as Merit, click here then select the link for Download One Show Winners List.

Technorati Tags: One Show, awards, advertising, marketing, branding, campaigns

The baby giraffe is here.

Advertising Agency: Trigger Communications, Calgary, Canada
Creative Director: Patrick Doyle
Art Director: Sabrina Kaun
Copywriter: David Giovando
Released: October 2007

Here’s a new ad from Cabana Cachaçam, aka “the national spirit of Brazil.” There are two more after the jump (one of which is even more NSFW). A poor excuse to gratuitously show copious female flesh, you say? Not so, replies the young gent who sent these ads along. Here, in full, is his explanation: “I’m totally down with your whole crusade to get naked ladies out of campaigns they don’t belong in. But I think I found one where I KNOW they belong. This print campaign for Cabana Cachaça says ‘Authentically Brazilian’ and what’s more Brazilian than naked hotties with deep tan lines. It’s the first thing I think of when I think of Brazil. I’m actually surprised no other Brazilian product has done this yet. Although I have to ask how they get those tan lines when they’re usually not wearing anything on the beach? If you’re gonna say, ‘Buy my insurance because of these boobs,’ I say ‘No thanks.’ But if you say, ‘What’s more Brazilian than a naked Brazilian and her Brazilian drink,’ I say, ‘What time’s happy hour.’ ”

—Posted by Tim Nudd

We are like a bank now. Microsoft Financing helps to finance software, services and hardware.

Advertising Agency: Wunderman Y&R, Zurich, Switzerland
Art Director: Pascal Deville
Copywriter: Ivan Madeo
Illustrator: Catherine Pearson
Other additional credits: Marion Daube, Harold Winter
Released: November 2007

Advertising Agency: Grey Milano, Milan, Italy
Executive Creative Director: Francesco Emiliani
Creative Director: Barbara Cicalini
Art Director: Federica Facchini
Copywriter: Marco Carucci
Post production: Studio Ros
Published: April 2008

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Directors: Beatriz Sanches, Sidney Araújo
Copywriters: Guilherme Aché, Ricarrdo John
Photographer: Marcus Hausser
Published: December 2007