LONDON – HarperCollins Publishers has today announced that Charlie Redmayne, currently head of commercial partnerships at Sky, will be its new director of digital development.
Advertising Agency: Gratterpalm. Leeds, UK
Creative Directors: Rick Ward, Pete Camponi
Art Director:Barrie Robinson
Copywriter:Tim Jarvis
Director: Nate Camponi
Aired: December 2007
LONDON – The mother of a 15-year-old boy who killed himself in Bridgend, south Wales, has accused the media of glamorising suicide and putting ‘an idea into his head’.
LONDON – MySpace is planning to launch an ad-supported free-to-listen online music service and is said to have been in talks with the four major record labels.
LONDON – TalkTalk, the home phone and broadband company owned by The Carphone Warehouse, has appointed CHI & Partners Media to handle its online media buying account.
LONDON – Yahoo! has responded to Microsoft’s increasingly aggressive takeover tactics by giving its employees better redundancy deals in the event the company is sold and they are then laid off.
Stephen Foster assesses the markets as the price of oil heads north again, Pret A Manger is looking ripe for takeover and Cadbury takes a beating.
LONDON – St Pancras International station, the new home of the Eurostar in London, has run into trouble for promoting a farmers’ market that has not yet opened.
SINGAPORE – Former Coca-Cola South Pacific marketing manager Karen Wong has taken on a new role as regional director of global platforms.
KUALA LUMPUR – McCann Erickson has won the estimated RM10 million (US$3.1 million) creative account of insurance company Prudential, after a final round of pitching with incumbent Ogilvy & Mather.
TAIPEI – United International Pictures (UIP) has handed its media planning and buying business, believed to be worth between US$4 to US$5 million, to MEC in Taiwan.
ASIA-PACIFIC – Manning Selvage & Lee has expanded its North American digital practice, MS&L Digital, into Asia.
MANILA – An industry panel is being formed in the Philippines to investigate the validity of media research in the wake of the country’s latest TV ratings scandal.
JAKARTA – Indonesia’s advertising industry body, the PPPI, has drafted a ‘protocol of pitching’ which proposes the introduction of pitch fees.
HONG KONG – The South China Morning Post is set to go private, following an unconditional bid from majority shareholder Kerry Media, a branch of Malaysian tycoon Robert Kuok’s Kerry Group.
TOKYO – Interpublic agency Initiative Media is expected to fold its Japan presence into McCann Worldgroup in Tokyo in March.
SHANGHAI – Carrefour China has handed its digital account to Euro RSCG 4D after a four-way competitive pitch involving Agenda and two local digital agencies.
BEIJING – JWT has landed creative duties for Red Bull in China, following a review that included McCann Erickson and incumbent Ogilvy & Mather.
JAKARTA – State-owned petrochemical giant Pertamina has invited agencies to pitch for a US$15 million above- and below-the-line campaign to encourage Indonesians to switch from kerosene to liquefied petroleum gas (LPG).
BEIJING – Top-tier sponsors of the Beijing Olympics have so far remained calm in the face of Steven Spielberg’s withdrawal from his role as the event’s artistic adviser.
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