Hasta La Creative!

JAKARTA – Holcim, a global cement and aggregates firm, has called a creative review in Indonesia, lining up incumbent Y&R in a 10-agency pitch including Leo Burnett, McCann Erickson, Ogilvy & Mather, TBWA, Matari and Hotline.

SINGAPORE – BBDO has appointed former senior VP of Grey Asia-Pacific Aimee Goldthwaite (pictured) as regional business director, with a brief to oversee the agency’s regional Hewlett Packard account.

(TrendHunter.com) A look ahead to Versace Fall 2008 is an inspirational push provided by Dutch artist Tim Roeloffs. A photoreal montage of Versace-esque textiles and references printed on a colorful backdrop evokes a strong mental image that is functional & flirty.

The bonus is that this pattern is impeccably engin…

Ads for Recount: The Story of the 2000 Presidential Election, are currently plastered all over NYC.

– Check out the projections on the fauxreel website. Not quite sure what they’re all about, but watching people alter billboards at high speed can easily kill about four minutes. Without regrets.

(TrendHunter.com) The sassy term, “talk to the hand” takes on a whole new meaning with HandTalk, a sensor equipped glove that translates finger and hand gestures into spoken words on a cell phone.

The motivation behind HandGlove, a project by engineering students at Carnegie Mellon University, was to enable easy com…

First off I’d like to apologize for the size of the image, but I think in this case it’s worth it.

A little over two years ago, a small group of chilean design students decided to generate an online space that allowed design students from all its branches and schools to share their projects and create contact and collaboration networks that led to improve and enhance the national design scene. That website was Diseño Emergente (Emerging Design).

Now, with an insanely powerful base of monthly visitors and projects, Diseño Emergente is, without a doubt, the space where chilean (and slowly more latinamerican) design students converge and share, debate and display their ideas.

By chance of life, I had the pleasure of being one of the first few members of this community and for a while I was part of their staff, with whom to this day I keep a very close relationship.

This is why seeing progress like the one I’ll refer to is trully a reason for pride and satisfaction, knowing that in Chile there are people who dare to take the plunge, to go against the odds, and do it right, with love for what they do and the seriousness and responsability it deserves.

The reason for this slightly long post is to tell you about the release of Diseño Emergente 2.0,. A total review of the website’s interface and functions was made directly from the input of its own users and not just what the staff thought was right.

Even if you’re not a spanish-speaking person, I encourgae you to take a look at the portfolios section, I’m sure you’ll find a few things that’ll blow your mind.

For someone like me, who’s passionate about design, programming and interaction, this website really is a luxury. A whole bunch of new features that speed up your reading time, enhance relationships between users and also enhance the participation of 3rd party users from chilean student design.

So I’m just leaving the invitation open for you to check out the all new Diseño Emergente, ’cause even with its many haters, it’s impossible to deny its real cultural and design weight in chilean society.

My biggest congratulations, and deepest respect to the staff that daily tries to take chilean design to the next level. People like these are the ones that count.

Last week, I posted a blog about the announcement of this year’s One Show winners. I received a comment questioning my belief that winners of The Golden Pencil help to shape advertising to come. In this post, I’m going to share with you why. Just today, while brainstorming with fellow creatives at work, we flipped through this past December’s Communication Arts Advertising Annual for inspiration. It is my personal opinion that things like the Ad Annual, The One Show, Cannes Lions and the Addys are all important in shaping what’s to come in advertising. Why, you ask? Work from all over the world is looked at with these competitions. Some of the best ads I have seen in my life have received this coveted awards, and I can only hope to one day have one of my own. I’m not saying they shape advertising in a sense that these brilliant ideas will be ripped off and re-done, etc. but that when I look at ads like this, I feel inspired. It makes me want to think outside of the box… to be the next to come up with that great idea, that great execution or that great headline. While all out there may not agree, that’s fine. But I can’t believe you could have your heart and soul in this industry and truly not trying to create award-winning work. To each his own, but I will always stand by my previous post and this one. As a special treat, check out some of my favorite winners of last year’s Cannes Lions – as the 2008 festival will be upon us sooner than later!

  

Technorati Tags: awards, Cannes, Gold Lion, Grand Prix, Addys, One Show, One Club, advertising

(TrendHunter.com) We’ve covered futuristic fashion before, and while we’ve touched on the galactic fascination numerous times, never has it been more clear that luxury space travel is a huge part of the inspiration. Just look: Robyn is wearing a spaceman helmet.

Will pushing her wardrobe to extremes help with her c…

(TrendHunter.com) Finally babies will have the ability to go on rollercoasters! At the Staffordshire theme park in the UK, a new ride called the Giant Gurgle was opened, designed for infants as young as six months.

“Parents and carers will be able to walk around the outside of the track as their child experiences th…