Authenticity Or Bust

In the elder days of Art Builders wrought with greatest care Each minute and unseen part, For the Gods see everywhere. –Henry Wadsworth Longfellow In his pithy and spot-on book, On Bullshit, Harry G. Frankfurt writes about the above lines of poetry, “The point of these lines is clear. In the old days, craftsmen did […]

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Authenticity Or Bust

In the elder days of Art Builders wrought with greatest care Each minute and unseen part, For the Gods see everywhere. –Henry Wadsworth Longfellow In his pithy and spot-on book, On Bullshit, Harry G. Frankfurt writes about the above lines of poetry, “The point of these lines is clear. In the old days, craftsmen did […]

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TikTok Tells The Story of Its Satisfied Customers on TV

TikTok’s rising popularity is a dangerous threat to national security. TikTok must be banned. That’s the conclusion of lawmakers and university presidents who want to restrict access to the site. These lawmakers and academic leaders fear the Chinese firm that owns TikTok will collude with the Chinese government and use the data it collects from […]

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United Auto Workers Is Battling the Culture of “Corporate Greed”

American workers are tired and tired of being overlooked while struggling to make ends meet. Meanwhile, corporate profits are soaring to unheard-of heights. According to the Economic Policy Institute, profits at Ford, General Motors, and Stellantis almost doubled between 2013 and 2022, totaling $250 billion. Is that money trickling down to the workers in the […]

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Apple Answers To Mother Nature

It’s not nice to fool Mother Nature and Apple wouldn’t dream of doing such a thing. The company mines precious metals to use in its products and creates a non-renewable waste stream from these same products, and runs massive data centers that suck electricity all day every day, nevertheless, Apple is aligned with Mother Nature. […]

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The Valley’s High Priests Want AI Allegiance and Adoption

The Valley’s hype machine has been in full grind mode since the dawn of AI as a mass market tool. Since the start of 2023, I’ve seen a lot of over-the-top nonsense masquerading as product promotion, but what I saw last week in venture capitalist Mark Andreesen’s verbose defense of the technology, is unprecedented. This […]

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Sky High on AI

AI. Have two letters in combination ever received the hype, press, and speculation behind them that AI presently enjoys? One has to wonder what’s so special about the latest shiny object and exactly who stands to gain the most by seeing artificial intelligence take off. The pace of AI-related product releases and promotions since November […]

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How Much Do You Really Know About Monosodium Glutamate?

Americans pour mountains of salt onto their food. We also reflexively say, “No, thank you,” to Monosodium Glutamate, which could lower one’s salt intake. We’ve been saying no to MSG for decades, but why? According to one of MSG’s leading manufacturers—Ajinomoto—MSG’s bad reputation is both undeserved and rooted in racism. In the 1960s, a wave […]

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Keep Bastrop Boring

Bastrop County is a fast-growing neighbor to Travis County—the home of Austin, the University of Texas, the state capitol, Austin FC, Austin City Limits, Oracle, Tesla, and so on. Bastrop is also directly downriver from Tesla’s new world headquarters and car-making factory. When Elon Musk moved from California to Texas, his Boring Company quickly set […]

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The Public Relations Handbook Sheds Light On The Darker Persuasive Art

I’m pretty biased, but I’ve always considered advertising, in the more traditional sense of the discipline, to actually be more honest than public relations. Advertising tends to present itself more nakedly — you’ll know an ad when you see one because it has an identified sponsor. Public relations works in many not-so-obvious ways. Tt can […]

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Worst Case Scenario: Rent from Hertz, Get Reported for Car Theft

Hertz is being sued by hundreds of US customers who allege they were wrongfully arrested after the rental company reported them to the police for stealing cars they say they had legitimately rented. One woman spent 40 days in jail – away from her kids and two-month-old baby – because she was arrested for car […]

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Supply of Avocados from Mexico Cut Short by U.S. Dept. of Agriculture

Before the Super Bowl on Sunday, Michoacán Gov. Alfredo Ramirez Bedolla boasted about the state’s avocado sales on Twitter, writing that “regardless of who wins the game today, the avocado produced in Michoacán is already the real winner of the night.” Solamente en febrero, se espera una venta de aguacate por 350 millones de dólares. […]

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Lose Trust and Relationships Rust

Edelman PR has studied trust for more than 20 years and believes that it is the ultimate currency in the relationship that all institutions—companies and brands, governments, NGOs, and media—build with their stakeholders. The firm speaks highly of trust and places its importance at the center of everything. Trust defines an organization’s license to operate, […]

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Ad Chatter: Joe Cole Talks About Clean Creatives and We Are Rosie

A new generation of ad pros is getting more vocal about what they’re willing (and not willing) to work on, and how to do their work. Joe Cole is at the intersection of both of those ideas. He’s the Creative Strategist for Clean Creatives and a Creative Recruiter for We Are Rosie. In this 35-minute […]

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The Best Gifts Don’t Come from Amazon, They Come from the Heart

Amazon.com is the information economy’s superstore. One can buy just about anything one desires from Bezos and company. If you’d like, Amazon’s Prime will even rush it to your doorstep. Such is the state of retail today. The mass appeal of fast-moving goods (that are just a click and a local warehouse away) is a […]

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Brands Can Do This, And We Can All Do This (Until It’s Done)

Big brands are doing good deeds and making the local nightly news as a result. For instance, McDonald’s is in the news for putting messages on its paper cups to help educate and motivate people to get vaccinated. “We all want to protect ourselves and our loved ones and be together with our communities again,” […]

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Stan Richards Said Dumb Things, Now His Agency Is Reeling

Stan Richards said something he wishes he had not said. It’s personally embarrassing and it’s costing his agency money. According to The Dallas Morning News, Richards described a new ad pitch for long-time client, Motel 6, as being “too black” for the motel operator’s “white supremacist audience.” According to Ad Age, the remarks were heard […]

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The Suset Laboy Pérez Interview (A Preview)

Suset Laboy Pérez is a public relations professional in Brooklyn. Her job is to share her clients’ stories. This interview is about her story. She grew up in Puerto Rico. She has a doctorate in Latin American Studies. She runs Lalaboy PR with her sister, Maria. She also runs A Little Awareness, a coaching program […]

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Coca-Cola, Ford, Starbucks et al Halt Ad Spending on ‘All’ Social Media Platforms

In 2018, Coca-Cola launched #RefreshtheFeed giving its social media accounts a complete factory reset. Coca-Cola’s new social strategy was “rooted in optimism, uplift, and connection.” Now the beverage icon is going to pause paid and organic posts on all social media platforms globally for at least 30 days, effective July 1. Chairman and CEO, James Quincey, […]

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More than 100 Companies Stop Advertising on Facebook (Sort Of)

Hit pause on hate. That’s the call-to-action issued on June 17, by the National Association for the Advancement of Colored People (NAACP) and the Anti-Defamation League (ADL. Their new Stop Hate for Profit campaign asks businesses to suspend advertising on Facebook’s services during July. The campaign’s partners, including Color of Change, Common Sense, Free Press, and Sleeping […]

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