TV campaign: ART Confederations Cup South Africa

Advertising Agency: LOWE Egypt
Creative Director: Hisham Kharma
Art Directors/Copywriters: Montasser Khalil, Mahmoud Fathy, Ahmed Coutry, Saher Wafai
Producer: Ehab Basta
Post: Zanad
Music: Hisham Kharma

Heinz Baked Beans: Sausage

Heinz Baked Beans: Sausage

Theres only one cure.

Advertising Agency: Tan Advertising
Art Director: Louise Besseling
Copywriter: David Chien
Published: March 2007

Heinz Baked Beans: Toast

Heinz Baked Beans: Toast

Theres only one cure.

Advertising Agency: Tan Advertising
Art Director: Louise Besseling
Copywriter: David Chien
Published: March 2007

Heinz Baked Beans: Egg

Heinz Baked Beans: Egg

Theres only one cure.

Advertising Agency: Tan Advertising
Art Director: Louise Besseling
Copywriter: David Chien
Published: March 2007

Nokia: The world is my canvas

Nokia: The world is my canvas

Check out the genius Stavros: http://www.theworldismycanvas.com/

Mercedes AMG: Boy

Mercedes AMG: Boy

Art Director / Copywriter: Isaac Pagan, Sascha Piltz
Via: newcreatives

Mercedes AMG: Destination

Mercedes AMG: Destination

Art Director / Copywriter: Isaac Pagan, Sascha Piltz
Via: newcreatives

Mercedes AMG: Dinner

Mercedes AMG: Dinner

Art Director / Copywriter: Isaac Pagan, Sascha Piltz
Via: newcreatives

IKEA: Genius, 3

IKEA: Genius, 3

Art Director: Isaac Pagan
Copywriter: Ben Levy
Via: newcreatives

IKEA: Genius, 2

IKEA: Genius, 2

Art Director: Isaac Pagan
Copywriter: Ben Levy
Via: newcreatives

IKEA: Genius, 1

IKEA: Genius, 1

Art Director: Isaac Pagan
Copywriter: Ben Levy
Via: newcreatives

HTC Communications: Karaoke on demand

HTC Communications: Karaoke on demand

Advertising Agency: Brandon Advertising & Public Relations
Creative Director: Chris Vestal
Associate Creative Director: Jon Leon
Senior Art Director: Colin Mulqueen
Copywriter: Ryan Mulqueen
Illustrator: Bill Green
To be published: June 2008

Wrigley’s: Adopt the Wofty

Wrigley’s: Adopt the Wofty

Check out the microsite: http://www.freedentwhite.com/

At last you can get to know better the Wofty and even adopt it via a completely new website. With 4 funny original steps, the “white experience” of Freedent gives the opportunity to those who have already fallen under the Wofty’s spell to adopt it, to tame it, to raise it…Anyway to live a unique experience with this little white ball of fluff. Furthermore, the relation built with the Wofty will continue thanks to numerous goodies offered on the website, like this widget you can embed on your blog:

Advertising Agency: CLM BBDO, Paris, France
Creative Director: Clermonte Loick
Published: May 2008

iPod + iTunes: Gamma

iPod + iTunes: Gamma

Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Lee Clow
Executive Creative Directors: Duncan Milner, Eric Grunbaum
Creative Director: Scott Trattner
Art Director: Demian Oliveira, Jamie Reilly
Agency Producer: Serena Auroux
Assistant Producer: Chrissy Gilmartin
Lead Interactive Designer: Ryan Conlan
Interactive Designer: Jessica Tong
Agency Interactive Producer: Mikette Miller

Production Co: Anonymous Content
Director: Mark Romanek/Logan
DP: John Barr

Editorial Co: Nomad Editing Company, Inc
Editor: Glenn Martin

Animation/Design Co: Logan

Visual Effects Co: Mork & Lys
Lead Compositor: Brandon Sanders

Post Co: CO3
Stefan Sonnenfeld, Brian Robinson

MTV: Thief

MTV: Thief

You are an ordinary thief, if you’re listening to illegally downloaded music. MTV against piracy.

Advertising Agency: MTV in-house
Creative Director / Copywriter: Tomas Ramanauskas
Art Director: Danielle Gula
Photographer: Tomas Kauneckas, Ciklopas Studio
Published: April 2008

Heineken DraughtKeg: CDs

Heineken DraughtKeg: CDs

Heineken DraughtKeg: Pizzas

Heineken DraughtKeg: Pizzas

Made to entertain.

HP & Guerilla Marketing

In one of the coolest guerilla marketing campaigns I have seen in awhile, HP and Publicis (in Malaysia) have created giant fake black holes to give the appearance that you are walking towards a background.

  

Each “black hole” was placed in different urban settings (as you can see above) and they look like someone has busted through. Now, clearly this is selling the realistic look of their photopaper. I mean, from what I can tell from the photos, that must be some darn good paper if it looks that real. I guess I’ll just have to plan a trip to Malaysia and check it out for myself… but in the meantime I’ll just sit and wonder why I didn’t think of that.

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Mentos: Kiss cam

Mentos: Kiss cam

Check out the site and kiss her: http://www.mentoskisscam.com/

Dr. Martens: Boot design

Dr. Martens: Boot design

Check out the site: http://dmbootdesign.com/

This is your chance to show the world your talent. Choose your canvas: the 8-hole or the 14-hole boot. Use pens, use paint, use whatever. Use your imagination. We’ve provided some tools here. Or if you want, you can use your own. This time we’ll have two winners. One voted for by the people. The other chosen by a panel of industry insiders. You enter it. We’ll make them. You’ll see them in shops. Worldwide.