Campaign Spotlight: The Twist to This Pro Bono Campaign? The Rights are Priced

A North Carolina charity that fights homelessness and poverty urges donors to purchase naming rights to everything it needs, from a can of corn to caseworkers. Donors receive personalized certificates that can be shared in social media or printed as posters.

    



Debate on Photo Retouching Flares Online, With Roles Reversed

A call for untouched photos of Lena Dunham from the new issue of Vogue had some wondering about the target and the far different terrain women’s magazines cover nowadays.

    



Op-Ed Contributor: Life as a Female Journalist: Hot or Not?

Men are also attacked, but their bodies aren’t the target.

    



‘Bachelor’ Star’s Comments on Gays Spark Uproar

Juan Pablo Galavis, the current star of ABC’s long-running reality show, told a journalist he opposed putting a gay man at the center of the program.

    



Small-Business Guide: Facebook Revamps Ads to Compete With Google

Small businesses can use tools on Facebook to track customers from ad to website, and target audiences more precisely.

    



For Super Bowl, It’s Back to Basics for Anheuser-Busch

The Anheuser-Busch division of Anheuser-Busch InBev has a game plan for Super Bowl XLVIII that focuses on Bud Light and Budweiser.

    



Rebuffing F.C.C. in ‘Net Neutrality’ Case, Court Allows Streaming Deals

The decision by a federal appeals court could pave the way for providers like Verizon and AT&T to charge content companies to deliver data at a faster speed.

    



Advertising: Axe, Switching Gears, Strikes a More Earnest Tone

Along with donating $250,000 to the nonprofit Peace One Day, Axe is promoting it on its website and Facebook page.

    



Israeli Official’s Reported Criticisms of Kerry and Peace Effort Draw U.S. Rebuke

A news report that the Israeli defense minister thinks John Kerry’s efforts are naïve and messianic drew criticism from Washington and some Israeli leaders.

    

Actors Jam Meeting to Seek Higher Pay for Tours

At an overflow membership meeting of the stage actors union, concerns were expressed about the pay — lower than past norms — to performers on coming tours.

    



Advertising: Visa Trims Slogan to Expand Meaning

“It’s everywhere you want to be,” has become “Everywhere you want to be” to highlight many options available under the Visa brand umbrella, including mobile and electronic payments.

    



Advertising: New Agency, a Spinoff, Will Aim Its Message at a Hispanic Audience

The JeffreyGroup, an agency known mainly for public relations, is creating a new agency to provide cross-cultural marketing to Hispanics.

    



Advertising: Pitching the Yankees to Fans on Broadway

The play “Bronx Bombers” uses official team and Major League logos in ads at sports bars and on sports radio and TV.

    



How Gay News Anchors Broke Their Own Coming Out Stories

A look at how Robin Roberts of “Good Morning America” and other news anchors broke the news that they are gay.

    



Advertising: Telling the World It Sells Stethoscopes, Too

A new campaign for Staples promotes the fact that the office products chain sells much more these days than folders and clips.

    



As New Services Track Habits, the E-Books Are Reading You

Several new e-book subscription services are analyzing the data of readers and providing it free.

    



‘Fast & Furious’ Release Delayed Until 2015

Universal Pictures announced that the movie had been pushed back nine months after one of the movie’s stars, Paul Walker, died in a car crash.

    



After Death, Indonesian Ad Industry Scrutinized

Ananda Pradnya Paramita, 27, died shortly after posting on Twitter that she had worked for 30 consecutive hours, prompting criticism of the industry’s workaholic culture.

    



Net-a-Porter Founder Natalie Massenet Looks to Expand on Success

Natalie Massenet has already made Net-a-Porter a powerful force in the fashion world. Now, with a new, high-profile post and a print magazine on the way, she is charting a new course.

    



Advertising: Fans Criticize Move to Suspend ‘Duck Dynasty’ Star

Religious and conservative groups accused A&E of attacking Christian values and free speech after the network suspended Phil Robertson over comments he made in GQ magazine.