Hasta La Creative!

If you’re in the market for some goofy Friday shit, well, look no further.

Art director Haik Avanian recently found out that his co-workers at New York digital product design studio Big Human made a Tumblr of humorously (or disturbingly) photoshopped images of him called Daily Koo, which was enough for him to broadcast his travails on Reddit. These range from Avanian as Dennis Rodman and Justin Bieber to Hillary Clinton and a piece of fried chicken. They also range from disturbing to goofy to stupid to”That’s photoshopped?” The best one might be the Simon and Garfunkel’s Greatest Hits cover where I had to take a second look before I could tell it wasn’t just the original album cover. Somehow, Avanian manages to look like both Simon and Garfunkel. I’m not sure how this is possible.

We’re not sure if the site is Avanian’s co-workers exacting online revenge for him being a douche, blatant self-promotion, or both (we think this is far from the “nightmarish” portrait he’s painted). If I had to guess, I’d go with the last option. It could also just be because Haik has a funny mustache. At any rate, if you’re a fan of silly photoshop edits and you have a minute to kill, or you know and hate this guy, it might be worth a look. But you’d probably be better off looking at this Tumblr. A few more pics after the jump. continued…

New Career Opportunities Daily: The best jobs in media.

Trey Peden

By now we’ve all heard about the challenges of big data keeping us from untold riches in the world of advertising.

Continue reading at AdAge.com

O #GETLOUD desafia você à se expressar. A CONVERSE acredita que o melhor rock é aquele que você mesmo faz – pode ter três guitarras ou ser só baixo e bateria, pode gravar em casa ou no estúdio emprestado do amigo. Aliás, não precisa ser só som. Pode ser uma ilustração, uma colagem, uma camiseta, uma jaqueta tomada de patches.

Inspirados pelo Rock Craftmanship, o projeto #GETLOUD quer celebrar o artesão roqueiro que temos dentro de cada um de nós, apresentando novos criadores, artistas e músicos, que estão desenvolvendo o seu próprio caminho e o seu próprio jeito de fazer as coisas.

Para esta celebração, a CONVERSE está realizando uma série de eventos em São Paulo e no Rio de Janeiro com muita gente que está fazendo barulho, seja na tatuagem, na culinária, nas artes plásticas, e, é claro, no rock.

Serão duas experiências exclusivas, coroadas por um grand finale em cada uma das cidades – São Paulo e Rio de Janeiro – com uma atração internacional surpresa nos dias 11 e 12 de novembro.

DIY Tattoo Class, em SP

E a CONVERSE também convida a todos para que façam barulho conosco postando seu pôster, música, vídeo no Twitter, Facebook ou Instagram com a hashtag #GETLOUD e se expressar ao lado dos novos criadores do rock no Brasil.

Acompanhe todo o #GETLOUD no site: converseallstar.com.br/getloud

DIY Tattoo Class, em SP

O primeiro evento rolou no dia 15 de outubro em SP. DIY TATOO CLASS teve o tatuador Bruno Silvério proporcionando um mergulho no universo da tatuagem ao som do trio punk Lo-Fi, que aguçou – ou ensurdeceu – os ouvidos dos presentes. E no dia 22 aconteceu o SILK IT UP, no RJ.

Confira cobertura completa aqui: conv.rs/TattooClass

DIY Tattoo Class, em SP

Silk it Up, no RJ

Silk it Up, no RJ

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Post originalmente publicado no Brainstorm #9
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Manning Gottlieb OMD was crowned Agency of the Year and ITV won Sales Team of the Year at the Media Week Awards last night. Have a look through a gallery of photographs of the evening.

As if putting Walter White's house on the market a few weeks back for Breaking Bad's finale weren't enough, Century 21 and Mullen return with five fun videos that channel the Halloween spirit.

The clips take place in a "slightly haunted" house and were actually shot in a single day in the home of Mullen group cd Tim Cawley, who wrote and directed the campaign. (He's quite the boo-ster of scary movies, with two horror shorts to his credit).

In one clip, "Master Suite," a claw reaches out from beneath a bed, grabs a pair of slippers and devours them. Another video, "Playroom," features a toy box with a ghostly inhabitant. Household items—chairs, doors, shoes, candle holders—move by themselves in several clips, including "Pet Friendly," which stars Duke, Cawley's Great Dane puppy, who looks cute enough to charm any poltergeist.

At the end of each vignette, on-screen copy—"Yeah, we could sell it"—assures us that even though the place has some slight supernaturally issues, Century 21 is up to the challenge. No Realtors are shown. Guess they would've scared prospects away.

Check out all the clips after the jump.

McCann copywriter Nick DiLallo and Publicis Kaplan Thaler editor Doug Zaner have a nifty little side project animating the evolution of popular logos.

DiLallo serves as creative director for the project, while Zaner is responsible for editing, animation, and sound design. So far, the duo has done animations for Starbucks, Apple, American Airlines, NBC, Gap, and UPS, but check back on their site as we’ve been told that “more are on the way.” It’s a fun little effort filled with brief, visual history and some past logos may surprise you (particularly Apple’s Newtonian original logo, the animation of which is featured above). Click through for the animations for Starbucks and NBC after the jump. continued…

New Career Opportunities Daily: The best jobs in media.

Iniciando hoje, a campanha para o Xbox One apresenta o console como uma opção “tudo-em-um”, fazendo um convite para que os jogadores entrem na nova geração.

Além robôs gigantes, zumbis, carros esportivos e soldados romanos, o filme tem a presença de Steven Gerrard do Liverpool, e do ator Zachary Quinto como Spock, da franquia “Star Trek” de J.J. Abrams.

Antes assinando como “Jump in” nos comerciais do Xbox 360, agora a Microsoft trabalha o conceito “Jump ahead”.

Post originalmente publicado no Brainstorm #9
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Here come the Xbox One ads.

In preparation for its Nov. 22 launch, the Xbox One is set to air “Invitation,” a big-budget TV spot directed by Super Bowl veteran Bryan Buckley during NBC’s Sunday Night Football.

Microsoft debuts a 90-second version of the spot on YouTube channel this morning. “Our target audience spends a great deal of time online. This is how modern day marketing needs to adapt,” said Robert Matthews, Xbox general manager, global consumer marketing.

Continue reading at AdAge.com

ZenithOptimedia Group has hired Ian Liddicoat, the head of marketing sciences at professional services firm Towers Watson, as its first chief information officer.

Work Club has won the global digital account for Heineken brand Desperados after impressing the client with a 12-foot python during chemistry meetings.