Aaron Paul's Xbox One Ad Is a Little Too Good: It Can Accidentally Turn Your Console On

If a new Xbox One ad gone awry is any indication, the voice-command function on the Microsoft Kinect device is working a little too well for some gamers.

The commercial shows Aaron Paul, best known for playing Jesse Pinkman on Breaking Bad, using the feature by bossing around an Xbox. But according to complaints on social media sites including Twitter, the spot’s audio accidentally—and amusingly—turns on the consoles of viewers who happen to watch it while in the same room as their voice-enabled Xbox Ones and Xbox Kinects.

“I find it funny when people complain about the kinect sucking and not working,” says one reddit commenter. “By watching this video on my phone Aaron Paul turned on my Xbox. Thanks Aaron Paul.”

The phenomenon appears to be a boon for the brand, generating quite a bit of press for an otherwise straightforward celebrity spot, which now has more than 2.6 million YouTube views since being posted June 5.

Paul, to the disappointment of many a fanboy, does not address the Xbox in the 30-second ad as “bitch,” Pinkman’s hallmark greeting. But the broken-hearted can rest easy knowing all is well in the universe—as he does grace a gaming exec with the title in this longer ad for the brand.



Did Xbox Really Ask Its Own Support Account for Hardware Help on Twitter?

If true, this is rather embarrassing. Several Twitter users last night reportedly caught @Xbox tweeting an Xbox One support question to Microsoft's own @XboxSupport team. The assumption, of course, is that the question (now deleted) was meant to be posted elsewhere, with some theorizing it was intended for a fake user account to make Xbox Support look responsive.

"Hi @XboxSupport. I just got an Xbox One and connected my Kinect," the tweet says, "but it (sic) showing me that its (sic) not connected up in the rt hand corner. help!"

Proving the legitimacy of a deleted tweet is, of course, rather difficult. But more than one user snagged a screenshot at different times with different amounts of retweets and favorites, meaning that if it was faked, it was faked by multiple people in multiple screenshots. The screenshot above was posted to Reddit, where it became one of this morning's top posts. Another was posted to Neogaf, and a third is shown below.

We've reached out to Microsoft for clarification. 


    

Xbox One – Invitation

Alors que Sony a récemment dévoilé le spot Perfect Day pour la Playstation 4, c’est au tour de Microsoft de communiquer à propos de sa future console « Xbox One ». Une création multipliant les références et montrant des jeux invitant les joueurs à s’immerger dans l’univers de la nouvelle machine, prévue pour le 22 novembre.

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Gamers Grow Increasingly Incensed with Microsoft’s Xbox One

With each new announcement about the upcoming launch of the Xbox One, Microsoft seems to be making a few more enemies.

Gamers and industry observers have become increasingly skeptical of the next-gen gaming console thanks to features that seem catered far more to piracy-paranoid game publishers than to game buyers. For example, Microsoft said today that users won't be allowed to play games if their consoles are disconnected from the Internet for more than 24 hours. (Laughably, the brand says you can still "watch live TV" while disconnected, though I'm not sure defaulting to a cable box is a great selling point.) Reddit's Gaming community has exploded today with posts mocking the Xbox One's unpopular features and requirements. As of this writing, 23 of the top 25 posts on the Gaming subreddit are anti-Microsoft (check out several of the best after the jump).

It's not all a reaction to the required-connection announcement, either. Despite Microsoft's assurances that you'll be able to turn off the motion-detecting Kinect's microphone and camera, gamers still see the mandatory peripheral as an potential invasion of their privacy. Players also weren't thrilled to hear that the ability to buy or sell used games will be determined by the game publishers, who might require you to pay full price when you install one of their titles, even if you buy the disc used.

The infuriated response by gamers is definitely a PR nightmare for Microsoft, but here's the real question: Will Sony manage to keep looking like a hero? So far, Sony has revealed relatively few details about the PlayStation 4, and there's a good chance that as gamers learn more about Sony's own anti-piracy measures and hardware requirements, much of the brand's recently garnered goodwill could erode. Or as today's most popular Reddit Gaming post puts it, "Don't screw this up, Sony, and you will own the next generation."