Voici le trailer du film 300 – Rise of an Empire, prequelle du film 300 de Zack Snyder sorti en 2007. Prévue pour mars 2014 aux USA, cette création toujours inspirée des comics de Frank Miller est réalisée par Noam Murro et raconte l’épopée du roi perse Xerxès et son combat contre le peuple grec.
(TrendHunter.com) These Avengers comic book lamps are what every Avengers fan needs in their room.
How many times have you imagined yourself going head to head with Loki, the Red Skull or group of Hydra soldiers?…
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| THE ORIGINAL? VTM – Aspe crime stories – 2004 Source : Creative Club Belgium Mention, Cannes Archive Agency : Duval Guillaume Brussels (Belgium) |
LESS ORIGINAL Against the use of Plastic Bags – 2013 Source : LoremIpsum Agency : Lorem Ipsum (Canada) |
The moon isn't made of cheese. It's made of lime. Corona and ad agency Cramer-Krasselt have put up a fun billboard in New York City which—on certain nights of the month, from a certain angle—makes the waxing crescent moon look like a slice of lime resting in a Corona bottle. The next public viewing of "Luna Corona," at 15th Street and 9th Avenue in Manhattan, will happen this Friday and Saturday nights, if you're interested. For the promo video below, the agency trots out scientific types, who explain in hushed tones how difficult it is to get the precision just right for this. I'm not an astronomer, but wouldn't it be easy to line up the moon and the bottle throughout the evening by walking around with your camera to a different spot on the street? The billboard is cool enough on its own without making it seem too much like a true celestial event.
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Para promover o aguardado “Elders Scroll Online”, a Bethesda levou aos fãs da saga uma ativação bem saborosa.
Quem passar em frente ao West Pavillion da E3, no Centro de Convenções de Los Angeles, pode saborear de graça um dos quitutes da excelente “cuisine” de Tamriel (continente onde se passa o jogo).
Um food truck distribui alguns “pratos típicos” como o Tomato-Mamooth, o Fire Petal Dip e o Tangil Ninroot.
Post originalmente publicado no Brainstorm #9
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Todo nós adoramos zumbis. Aquele jeitinho bobo, tropeçando no próprio sapato, de boca aberta, todo machucado… mas temo que, dessa vez, nossos amigos estejam correndo sério risco de extinção.
A zumbizada é o saco de pancadas oficial da E3 2013. Pois é, nunca se viu tanto morto-vivo de fato morto.
Esse ano, a lista de títulos com a temática é extensa e todo mundo resolveu tirar uma casquinha. Tem ninja, tem criança, tem até planta descendo o cacete nos coitados.
Entre os que pude contar estão:
“Dying Light”
“Plants vc Zombies – Garden Warfare”
“Ninja Gaiden Z”
“The Last of Us”
“Dead Rising 3”
“The Walking Dead”
“The Evil Within”
“DayZ”
Um prato cheio para os fãs. Ainda que seja um prato cheio de “braaaaaains”.
Post originalmente publicado no Brainstorm #9
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Imitation is the sincerest form of flattery, but will Facebook adopting Twitter-style hashtags work as effectively on its closed platform?
It is impossible to ignore the hype around Snapchat, but is it more appropriate for sexting than branding, asks Nicola Kemp.
Lunaire est la dernière création du Ferréol Babin pour la marque italienne « FontanaArte ». Basée sur un mécanisme qui rappelle le principe des éclipses, la lampe murale du jeune designer français crée des effets lumineux étonnants, variant simplement à l’aide de la tige en métal au centre de celle-ci.
O Myspace revelou que vai gastar 20 milhões de dólares em uma campanha para promover seu renascimento. Bem, espero que todo esse dinheiro não tenha sido gasto nesse primeiro comercial.
Com título “Isso é o Myspace”, o filme reúne um monte de estereótipos e muita gente esquisita fazendo caras e bocas. Quando aparece alguém pixando uma parede, arregalei os olhos prevendo um “Questione a autoridade!” ou “Abaixo o sistema!”.
Se fosse eu, aterrorizado no meio daquela sala, teria escrito: I’m too old for this shit.
Na trilha, a música “Mallrats? (La La La)” do The Orwells.
Post originalmente publicado no Brainstorm #9
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About an hour or so ago, John Winsor, CEO of Havas-owned, Boulder-based Victors & Spoils, tweeted this: “Welcome to HavasCrowd.com. Brands can now harness the power of the Havas global community in one place.” Well, from what we gather upon first glance at the description is that “Havas Crowd” is basically taking a page from V&S’ playbook (the agency of course just happens to be powering the site). Should we call this Havassourcing? We’re not sure, but we checked in with Winsor to get some more explanation and here’s what he told us:
“Essentially. It’s a way for us to capture the brilliant creative and strategic thinking across the global network and apply it to a client’s brief in a modern, digital way. We believe that the Havas Crowd will allow us to change faster to apply the best thinking and creativity, from anywhere in the world, to solve a client’s problem.
New Career Opportunities Daily: The best jobs in media.
What do you know, less than a week after we chatted with Steve Bernstein, president of Kansas City-based Bernstein Rein, and were told that his agency’s relationship with longtime client Commerce Bank was basically intact, the Kansas City Business Journal reports that the financial institution has indeed cut the cord. Well, Bernstein did tell us at the time, through somewhat cryptically, that Commerce was undergoing a “strategic change” and thus, a “relationship change” was in order.
We’re trying to get some additional comment on the matter from Bernstein himself, as we’ve been deluged with tips not only pertaining to Commerce, which worked with B-R for 14 years, but the actual staff count at the agency, which we were told at the time was 220. A horde of tipsters, though, say that it’s basically half that. We’re hoping to get some clarification on the matter today, and we’ll keep you posted.
Update: Well, we asked and we’ve been told by Bernstein himself that the “strategic change that Commerce informed us of was that given that there would not be any creative needs for the account in the near future, they would not be requiring our creative services. They would only be needing our media services through at least the end of third quarter.” We’ve been told that this has not changed in spite of the review. Bernstein adds, “They are a good client with good people. We do wish them luck in their future and we will be involved with them as long as they need.”
As far as staffing goes, despite what several of you have been telling us, Bernstein says that payroll sits at 220 associates and there will be no reductions in B-R staff as a result of the Commerce decision.
New Career Opportunities Daily: The best jobs in media.
(TrendHunter.com) A campaign for Cablemas on-demand video features fantasy characters waiting for you at home. The print ads show movie characters patiently waiting for you to return to your family. Along with the…
Facebook has introduced clickable hashtags to drive more conversations on its site as it copies another design feature popularised by rival social network Twitter.
HappyBombs, a “socially conscious apparel company dedicated to making the world a better place,” is a passion project that is turning into a real project. We’ve covered side ventures, short films, etc. created by various ad employees, but this t-shirt company is meant to replace a traditional job, not supplement it. As you’ll see in the promo video, the founders “make lots of things for lots of companies. But it hasn’t been making [them] happy.” One of the founders is Phil Henson, an ACD at Team One LA, the shop that handles Lexus among other accounts, of course. I guess placing bows on top of luxury sedans doesn’t fulfill the conscience at night.
If you’re interested in donating, you can find more information over at the fundraising page on Kickstarter little brother Indiegogo. The shirts are not just shirts (are they ever?), however. Half of the profit for each purchase is donated to a charity. No word yet on whether the shirts come with oversized bows, but it’s a cool project for a cool cause and worth checking out.
New Career Opportunities Daily: The best jobs in media.
USA Network has tapped Birchbox to send its subscribers boxes filled with products chosen to help promote the series "Suits."
The men’s boxes will include GO247 shampoo and conditioner, Balla Powder and Lucky Tiger Lip Balm, among other products. There will also be partially-themed "Suits" boxes for women.
The boxes will arrive in July in connection with return of the show, about a lawyer and a college dropout pretending to be a lawyer, for a third season.
Debenhams is taking the moral high ground in an attempt to persuade rivals to stop manipulating images of women, by banning the airbrushing of its lingerie models.
It’s just over a year since the first 12 towns were selected to receive funding under the Mary Portas Pilot scheme. But last week we learned that 10 of these now have more empty shops than when the initiative began.
HM Revenue & Customs must “fully investigate” Google in light of the evidence provided by whistleblowers, according to a report from MPs published today.
Better than any of their campaigns with colored blocks and folky music, Venables Bell & Partner’s latest spot for Google Fiber exemplifies the coming-together of technology, passion, and creativity.
Last summer, Google Fiber was introduced to Kansas City. In the year that followed, Google wanted to “see how high speed Internet could impact lives.” At Children’s Mercy Hospital, they met Nick LeGrande, a 13-year-old baseball player who has been diagnosed with aplastic anemia, a life-threatening blood disorder. His mom said he’s only cried once during the subsequent ordeal, when his doctor said he couldn’t play baseball.
Last night, Google Fiber technology (and the generosity of the company itself), gave Nick the chance to get back in the game. He threw the first pitch at an Oakland A’s game, even though his illness prevents him from being around crowds and he’s 1,800 miles away from the stadium. With help from a Google-Fiber enhanced, Deeplocal-built telerobotic pitching machine, Nick’s movements were translated to Oakland as he felt the field in Kansas City via live camera. He stood on a specially-made indoor baseball stadium, with real sod and clay. The crowd cheered in real life and online. I cried.
Here’s hoping VB+P continues in this innovative, benevolent direction. If Google Fiber means making dreams like this come true, then we need it all across America. In the meantime, our thoughts are with Nick.
New Career Opportunities Daily: The best jobs in media.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
