Amnesty International: Lottery Scratch Ticket

Amnesty International: Lottery Scratch Ticket

A single coin may have a great effect, if you use it wisely.

Advertising Agency: DRAFTFCB KOBZA, Vienna, Austria
Creative Director(s): Patrik Partl
Art Director: Andreas Gesierich
Jr. Art Director: Daniel Senitschnig
Copywriters: Florian Schwab, Eva Sommeregger
Graphic Design: Kerstin Schudo

Adidas Originals: Fall collection

Adidas Originals: Fall collection

Advertising Agency: TBWA\Germany, Berlin
Creative Directors: Kurt Georg Dieckert, Stefan Schmidt
Art Director: Björn Löper
Copywriter: Lina Jachmann
Photographer: Christian Schütze
Graphic: Klaus Cordeiro
Management Supervisor: Bela Ziemann
Project Manager: Bettina Leusch
Art Buying: Martina Kersten

The Martin Agency: Supper

The Martin Agency: Supper

Ad agencies are good at recycling ideas. Let’s get to work on everything else.

Agency: The Martin Agency, Richmond, USA
Creative Director: Joe Alexander
Art director: Jenny Liu
Copywriters: Rex McCubbin, Joe Alexander
Producers: Norma Kwee, Carmina Drummond, Oliver McCutchen

The Martin Agency: Blot

The Martin Agency: Blot

Ad agencies are good at recycling ideas. Let’s get to work on everything else.

Agency: The Martin Agency, Richmond, USA
Creative Director: Joe Alexander
Art director: Jenny Liu
Copywriters: Rex McCubbin, Joe Alexander
Producers: Norma Kwee, Carmina Drummond, Oliver McCutchen

The Martin Agency: Belly

The Martin Agency: Belly

Ad agencies are good at recycling ideas. Let’s get to work on everything else.

Agency: The Martin Agency, Richmond, USA
Creative Director: Joe Alexander
Art director: Jenny Liu
Copywriters: Rex McCubbin, Joe Alexander
Producers: Norma Kwee, Carmina Drummond, Oliver McCutchen

The Martin Agency: Finger

The Martin Agency: Finger

Ad agencies are good at recycling ideas. Let’s get to work on everything else.

Agency: The Martin Agency, Richmond, USA
Creative Director: Joe Alexander
Art director: Jenny Liu
Copywriters: Rex McCubbin, Joe Alexander
Producers: Norma Kwee, Carmina Drummond, Oliver McCutchen

The Martin Agency: Road

The Martin Agency: Road

Ad agencies are good at recycling ideas. Let’s get to work on everything else.

Agency: The Martin Agency, Richmond, USA
Creative Director: Joe Alexander
Art director: Jenny Liu
Copywriters: Rex McCubbin, Joe Alexander
Producers: Norma Kwee, Carmina Drummond, Oliver McCutchen

Cond? Nast Titan Florio Dead at 58

NEW YORK (AdAge.com) — Steven T. Florio, the magazine executive who used his larger-than-life persona to run Condé Nast Publications during what may turn out to be one of the last big boom periods for print media, died Thursday from complications due to a heart attack he suffered the week before Thanksgiving. He was 58 years old.

Why Ignoring New Voluntary FTC Privacy Guidelines Could be Perilous

WASHINGTON (AdAge.com) — Marketers who weren't seeing privacy as a major online advertising issue in 2008 need to dust off their glasses and read the fine print in recent Federal Trade Commission action.

By: Fazai38’s – Inspirational Blog » Blog Archive » Design: Growing Postcard ~by Jung Von Matt, Hamburgh

[…] Website: Growing PostCard […]

Hanging A Shingle Is Risky Business

Sally Hogshead shares a story about founding Robaire & Hogshead in 1998 that’s instructive for others considering an entrepreneurial venture.

My heart ka-boomed in my chest as we stood outside the building, preparing to sign the lease. I turned to my business partner, took a breath, and nervously said I couldn’t go through with it. Not because the building’s recent remodel from a mechanic’s garage left much to be desired, or even because the office sat smack dab in the hotbed of Venice Beach gang activity. No, it was because in that summer of 1998, the $2,000/month lease was literally higher than my salary had been only three of years earlier.

Jean Robaire, my then-partner, had a decade more experience and an extraordinary business track record. He turned, looked me in the eye, and told me something I’ll never forget: “I know how you’re feeling. But if you want to be successful, you’ll have to get used to this feeling. This is risk. And if you ever want to take big steps in your career, you’ll have to get used to risk.”

In July of 2000, I dropped off some creative samples at R&H in Venice Beach and was struck by the open air office and artsy photo of Johnny Winter at the reception desk. I thought to myself, damn, these people have it going on.

Year in Review – Viral Markting

Howdy doody all. Okay, so I am a huge film buff and this past year, especially within the past two months, two Viral movie campaigns have been kicking into overdrive with varying levels of celebration. The two movies that have been hitting the internet are Cloverfield and The Dark Knight.

Although I was pumped when I first discovered Cloverfield, I have grown weary of its un-engaging marketing techniques. It is just clue after clue after clue with little payout. Check out all Cloverfield news here.

The Dark Knight Marketing, on the other hand, has been brilliant, engaging, and they have always ensured all of their clues have given the fan some sort of reward for his troubles. Check out an example of one of its sites here. The rest of the Dark Knight campaigns are clearly better thought out and more generous to those who spend their time researching movies. I think The Dark Knight viral campaign is one of the best of the year.

Of course, not all viral campaigns are for movies, so please let me know which ones you think are the best.

Take care party people.

Hiltl Vegetarian Restaurant: Lady

Hiltl Vegetarian Restaurant: Lady

Our new vegetarian restaurant makes even meat enthusiasts curious.

Advertising Agency: Ruf Lanz, Zurich, Switzerland
Creative Directors: Markus Ruf, Danielle Lanz
Art Director: Lorenz Clormann
Copywriter: Nicole Glaus
Photographers: Stefan Minder, Felix Schregenberger

Hiltl Vegetarian Restaurant: Girl

Hiltl Vegetarian Restaurant: Girl

Our new vegetarian restaurant makes even meat enthusiasts curious.

Advertising Agency: Ruf Lanz, Zurich, Switzerland
Creative Directors: Markus Ruf, Danielle Lanz
Art Director: Lorenz Clormann
Copywriter: Nicole Glaus
Photographers: Stefan Minder, Felix Schregenberger

Hiltl Vegetarian Restaurant: Boy

Hiltl Vegetarian Restaurant: Boy

Our new vegetarian restaurant makes even meat enthusiasts curious.

Advertising Agency: Ruf Lanz, Zurich, Switzerland
Creative Directors: Markus Ruf, Danielle Lanz
Art Director: Lorenz Clormann
Copywriter: Nicole Glaus
Photographers: Stefan Minder, Felix Schregenberger

Hiltl Vegetarian Restaurant: Man

Hiltl Vegetarian Restaurant: Man

Our new vegetarian restaurant makes even meat enthusiasts curious.

Advertising Agency: Ruf Lanz, Zurich, Switzerland
Creative Directors: Markus Ruf, Danielle Lanz
Art Director: Lorenz Clormann
Copywriter: Nicole Glaus
Photographers: Stefan Minder, Felix Schregenberger

Focus Ireland: Keyring

Focus Ireland: Keyring

Advertising Agency: Chemistry Strategic Communications, Ireland
Creative Director: Mike Garner
Art Director: Nicole Sykes
Copywriter: Ann Fleming
Other Additional Credits: Niamh O’Loughlin

Danny’s Carwash: Bird droppings

Danny's Carwash: Bird droppings

Don’t you hate when this happens?
$1 off car wash.

Advertising Agency: Santy, Phoenix, USA
Creative Director: Adam Pierno
Art Director: Chris Cavalieri
Other additional credits: Doug Loback, Mollie Joachim
Released: July 2007

Tages-Anzeiger: Wheat

Tages-Anzeiger: Wheat

Stay informed.

Advertising Agency: Spillmann/Felser/Leo Burnett, Zurich, Switzerland
Creative Director: Martin Spillmann
Art Director: Katja Puccio
Copywriter: Peter Brönnimann

Tages-Anzeiger: KPMG

Tages-Anzeiger: KPMG

Stay informed.

Advertising Agency: Spillmann/Felser/Leo Burnett, Zurich, Switzerland
Creative Director: Martin Spillmann
Art Director: Katja Puccio
Copywriter: Peter Brönnimann