Hasta La Creative!

NEW YORK (AdAge.com) — Vivendi Games Mobile has reinvented the old choose-your-own-adventure genre, and in doing so has struck mobile-gaming gold. The game's popularity has spawned forums, Facebook groups and a slew of online communities embodying the kind of engagement that makes marketers drool. And while "Surviving High School" isn't currently being supported by advertising, its episodic format makes it an almost ideal vehicle for brand underwriting. The question is, will marketers get involved in these kinds of projects?

(TrendHunter.com) While settle for an ugly extension cord when you can have an artistically designed multi-point electrical “power pod”?

WirePod is designed by Dutch designer Joris Laarman for a new series of Artecnica products called Wiremore. Wiremore aims to make you so proud of your electrical cables that yo…

(TrendHunter.com) “Don’t Play With Your Life” is the theme of Mathmatiks new spring/summer line. The collection from the New York-based store includes T-shirts, visual art and accessories.

The jewelry collection is highlighted by a double barrel, ruby adorned revolver pendant with a rotating barrel and an 18K go…

Advertising Agency: Shackleton, Spain

LONDON – The Financial Times has promoted chief information officer Yasmin Jetha to the post of chief operating officer, handing her overall responsibility for the newspaper’s global strategy.

Nice outdoor campaign from Google, which set up see-through billboards in Berlin that looked like big Google Video windows—making the point that online video presents life in all its glorious randomness. The ads were a huge hit with passersby. Via Billboardom.

—Posted by Tim Nudd

LONDON – The Financial Times has appointed Yasmin Jetha as chief operating officer in addition to her existing role as chief information officer.

(TrendHunter.com) Christiaan Postma’s calendar wallpaper could really come in handy in the slammer. Joking aside, teenagers, children, some adults and even perhaps some businesses may find this interactive, dual-purpose calendar and wallpaper to be of use and even fun to have.

(TrendHunter.com) The Thought Out Company has produced a hands-free iPhone holder called the NAJA King (pronounced NAHA). The King has a flexible, 3-foot coil that can be shaped and bent to your liking (or to finagle around toilet-paper holders). They even recommend wrapping it around your neck for a mobile hands-fre…

(TrendHunter.com) This is a poster ad for Goodyear Tires featuring a scantily clad, rather mature model in a revealing pose. The accompanying text says, “Goodyear truck tires with max technology. The only thing in your truck that never gets old”. Pretty straight forward.