Surfrider Foundation: Farmer’s Market Catch of the Day

Some people say it’s all about the packaging and presentation. Sometimes it’s true. To promote their causes, the Surfrider Foundation & Saatchi LA gathered trash at local beaches, packaged it, labeled it, and placed it at local farmers markets. A fairly powerful message from a simple juxtaposition. Sure, the concept isn’t exactly brand spankin’ new, but it’s done effectively, reaching a different (and untapped) demographic, raising interest, and sparking discussion.

Creativity Online has a really nice video showing the process and the market booths along with peoples reactions.

Check out all of the pieces at Osocio.

Event Style Blogs – Coachella Fashion (GALLERY)

(TrendHunter.com) We’ve covered a number of different street style blogs, and recently mentioned The Sartorialist was covering college fashion at Yale. Now the live fashion spotting has spread to events, with Style.com covering the real life fashions of Coachella attendees.

Linlee Allen photographed attendees of Th…

Knitting with Electrical Cords – Kwangho Lee’s Woven Lights (GALLERY)

(TrendHunter.com) Montreal gallery Commissaires is currently presenting designer Kwangho Lee’s creative lighting projects which are knit from lengths of electrical cord.

Kwangho says his “biggest inspiration of this lighting is my mother’s knitting hobbies during my childhood.”

All the designs are made t…

And Microsoft is Like, ‘You Know What? Forget It’

Talk about an emotional roller coaster. Discussions between heads of Microsoft and Yahoo on Saturday concluded with the two companies deciding they don’t mesh well after all. After company insiders divulged Microsoft and Yahoo were in decidedly harmonious merger…

The Economist new campaign – bringing back the visual.

AMV BBDO London has launched a new branding campaign for the economist, and with it they bring back the visual. And not just any visual,s they’ve gotten a hold of Paul Davis, Anthony Burrill and Design team Non Format (who did the “Balance” ad you see here) to lend a hand.

 

 

 


Mark Fairbanks and Tim Riley were the writers on this project, together with Paul Cohen Art Director and Paul Brazier is the Executive Creative Director.

 

 

 


I love it, especially the “Balance” poster, my fave.

 

 

 

 

 

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Microsoft Might Have To Grow Its Own

Microsoft badly wants a piece of the online services and advertising action, estimated to be worth $80 billion a year by 2010. But not bad enough to pay $35 a share for Yahoo.

Microsoft’s bid to acquire Yahoo ended yesterday at 4:00 p.m. in a letter from Steve Balmer to Jerry Yang.

“I still believe, even today, that our offer remains the only alternative put forward that provides your stockholders full and fair value for their shares. By failing to reach an agreement with us, you and your stockholders have left significant value on the table. But clearly a deal is not to be.”

My translation: What, our money isn’t good enough? Up yours, Yang.

“This process has underscored our unique and valuable strategic position,” Yahoo CEO Jerry Yang said.

“Yahoo is not a strategy; it’s a part of a strategy,” Ballmer told employees on Thursday.

[via The Seattle Times]

Water Conservation Gadgets – Aperture Shower Head

(TrendHunter.com) If you’re the type of person that likes to spend ages in the shower, you definitely need this device to keep your water consumption in check.

The Aperture shower head keeps track of the volume of water you use while showering. The designers hope users will take note of the huge amounts of water th…

Provocative Billboards – Belvedere Ads Too Racy?

We know sex can be used to sell almost everything, we also know alcohol and sex often go hand in hand. That being said, I am still amazed by the blatant sexualization of recent alcohol campaigns.

I guess my surprise stems from the fact that the risqué “rebirth of luxury” ads for Polish vodka brand…

Provocative Billboards – Belvedere Ads Too Racy? (GALLERY)

(TrendHunter.com) We know sex can be used to sell almost everything, we also know alcohol and sex often go hand in hand. That being said, I am still amazed by the blatant sexualization of recent alcohol campaigns.

I guess my surprise stems from the fact that the risqué “rebirth of luxury” ads for Polish vodka brand…

Hype: Railsboarding

Hype: Railsboarding

The Power of Hype.

Advertising School: European school of design, Frankfurt, Germany
Creative Director: Ralph Thamm
Idea / Art / Photography: Pavel Bondarenko

Hype: Containerball

Hype: Containerball

The Power of Hype.

Advertising School: European school of design, Frankfurt, Germany
Creative Director: Ralph Thamm
Idea / Art / Photography: Pavel Bondarenko

Hype: Bridgejumping

Hype: Bridgejumping

The Power of Hype.

Advertising School: European school of design, Frankfurt, Germany
Creative Director: Ralph Thamm
Idea / Art / Photography: Pavel Bondarenko

Bridal-Themed Serial Ads – Kate Moss for Agent Provocateur: Scene 1

British supermodel Kate Moss is starring in six videos for Agent Provocateur. The first of the bridal-themed videos, called White Wedding, was released on May 2.

“The campaign tells the story of ‘the demise of a bride’s ‘big day’ and serialise the unravelling of the religious organisation behind i…

Fake Accidents – Discovery Channel Deadliest Catch: Accident or Not?

The Discovery Channel has been pretty successful with their web-based viral videos, so their upcoming online show, the “Deadliest Catch” is already anticipated to be a hit.

The video shows a glass tank full of crabs falling and breaking, freeing hundreds of crustaceans.

I’m not sure if this ad w…

River Plate Barcelona: Pin

River Plate Barcelona: Pin

We’re far away. We need to shout louder.

Advertising Agency: DraftFCB, Barcelona, Spain

River Plate Barcelona: Thread

River Plate Barcelona: Thread

We’re far away. We need to shout louder.

Advertising Agency: DraftFCB, Barcelona, Spain

River Plate Barcelona: Cutter

River Plate Barcelona: Cutter

We’re far away. We need to shout louder.

Advertising Agency: DraftFCB, Barcelona, Spain

River Plate Barcelona: Clamp

River Plate Barcelona: Clamp

We’re far away. We need to shout louder.

Advertising Agency: DraftFCB, Barcelona, Spain

River Plate Barcelona: Iron

River Plate Barcelona: Iron

Advertising Agency: DraftFCB, Barcelona, Spain
Creative Executive Director: Sergio Oca
Creative Director: Beto Nahmad, Pep Ferrero
Art Directors: Javi Garcia, Ricard Barbod
Copy: Beto Nahmad, Pep Ferrero
Director: Bárbara Barberá
Film Production: Ice Cream

River Plate Barcelona: Hammer

River Plate Barcelona: Hammer

Advertising Agency: DraftFCB, Barcelona, Spain
Creative Executive Director: Sergio Oca
Creative Director: Beto Nahmad, Pep Ferrero
Art Directors: Javi Garcia, Ricard Barbod
Copy: Beto Nahmad, Pep Ferrero
Director: Bárbara Barberá
Film Production: Ice Cream