Put Some Serious Stock In Slack

Are you on Slack? Over 10 million people log on to the messaging App every day. People in all sorts of industries are deciding if it’s a helpful tool or a nagging reminder (that there are unread messages waiting for you to act on). The answers to these questions will vary depending on how your […]

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The New Frontier In Privacy: Your Face

Agree or disagree? Communications technology, like all new technology, is neither good nor evil. I believe what we choose to do with technology is what matters. For instance, Facial Recognition Technology (FRT) can be used for the good of all, or it can be used by a draconian surveillance state to control a population. Last […]

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The Saturday Morning Marcom Mashup

I call Adpulp, “The Chronicle of Bright Ideas,” because I’m a collector and admirer of smart thinking and elegant doing. After a long week with my head inside a strategy deck, I’m now choosing to unwind on Saturday morning by reflecting more deeply on three articles in my cue. 1- “Brand First” Is the Wrong […]

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Attention Small Business Owners: Protect Customers and Your Cash

Editor’s note: This is a sponsored post, provided by Authority Builder in San Diego. Taking your business to the next level means being smart about which services to invest in. You want to be strategic and choose products and services that will have the most overall impact for the least amount of money. This doesn’t mean to choose the […]

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Digital Media Installation in Péronne, France Reveals the Brutal Truth of War

100 years ago, World War One ended. Many of our ancestors paid the ultimate price in the Great War. An estimated nine million combatants and seven million civilians died as a direct result of the war. It was bloody and brutal. Today, we remember. Liberté, égalité, fraternité! The Face of History To commemorate 100 years […]

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Smarten Up; Facebook and Your Mobile Phone Make You Dumb

Sean Parker, Facebook’s first President, gave an interesting talk recently, where he reveals the thinking behind the machine. The problem the Facebookers sought to solve: How do we consume as much of your time and conscious attention as possible? The “solution” they ended up inventing: “It’s a social-validation feedback loop … exactly the kind of […]

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How Dumb Are Smart Phones At The Dinner Table?

Chances are good that you may be too distracted to read this. On the off chance that you’re able to focus for a few minutes, I’d like to share some findings from the Common Sense Census. Did you know that 42% of young children have their own tablet device, up from 1 percent in 2011? […]

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Rova’s Joe Olsen Turned His Agency Into A SaaS Provider for Agencies

A decade ago many “digital agencies” were primarily production shops sub-contracting out to the big agencies in big cities. It was a profitable business for several years, but many clients were not fully satisfied. Something was missing. According to Joe Olsen, CEO of Rova, that something was the strategy that would wed digital production to […]

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Ladies, Start Tracking The Rudeness All Around You

Are you a mansplainer? Prepare to be disrupted. In honor of International Women’s Day, BETC Sa?o Paulo has launched the Woman Interupted App to combat gender inequality. In 2014, a study by researchers at George Washington University pointed out that women are significantly more interrupted than men. Last summer, during the first “debate” between Don […]

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The Internet's Best GIF Makers Joined Forces to Make This Epic Homage to Taylor Swift

What do you get when you bring together some of the top GIF makers in the world? Surprisingly, not a GIF. But you do get one hell of a video. 

Seventeen of the top contributors to the addictive subreddit HighQualityGIFs this week unveiled their creative magnum opus, a visually enhanced (and mildly vulgar) version of Taylor Swift’s “Shake It Off” music video. 

Redditor heroOFwar says the effort was a “dumb idea I came up with that snowballed its way into a pretty awesome project.”

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The Story Behind Fidget Cube, the $4 Million Phenomenon You Didn't Know You Needed

If your friends know you to be a restless pen-clicker, you’ve probably already been tagged a dozen times or so on the promotional video for Fidget Cube.

Viewed tens of millions of times across social media thanks to its pickup by viral news sites, the Kickstarter video for Fidget Cube has already generated nearly $4 million from backers for the pocket device—whose designers had only asked for $15,000. And the campaign still has 35 days of fund-raising to go. 

Fidget Cube features different tactile doodads on each side, letting you absent-mindedly spin, click, roll or rub the tiny interactive features. It was the brainchild of brothers Matthew and Mark McLachlan, collectively known as Antsy Labs.

We caught up with the brothers to learn more about the campaign. Check out the Kickstarter video below, followed by a Q&A that the two tag-teamed via email:

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A Cheeky Design Firm Created an Easy Way to Enjoy the iPhone 7 Experience Right Now

Excited to get an iPhone 7 but don’t want to wait until next week to embrace the future? Try the Apple Plug, which kills your headphone jack right now.

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This GoPro User Created an Oddly Intimate Video From the Bits That Usually Get Edited Out

If you’ve ever recorded yourself, you know that there are few things more awkward and vulnerable than those first and last moments.

Even if you’re comfortable on camera, there’s a singular strangeness in starting or ending a clip where you’re either in frame or scanning around to find the best angle. As a result, most of us understandably edit those parts out of the finished product.

But not Tyce Hoskins.

The young art director and filmmaker realized there’s an intimacy and honesty in these beginnings and endings, so he edited together his own such moments into a 2-minute video, which he calls GoPro & I:

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Cristiano Ronaldo's New Charity App Lets You Post Selfies With Him, Topless or Otherwise

If selfies are the ultimate expression of digital narcissism, soccer star Cristiano Ronaldo is doing it all wrong. 

Ronaldo’s new smartphone app, CR7Selfie, seems appropriately vapid on first blush—it lets you fake a selfie with the chiseled athlete by dropping in shots of him in various states of attire or undress.

But the app is actually a charity push, with a portion of proceeds from the $1.99 purchase price on iTunes and Google Play going to Save the Children. Future photos and filters will be sold in-app for 99 cents, and an unspecified portion of that revenue will also go to the charity.

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A Redditor Just Showed How Easily the Site Can Be Manipulated for Viral Ad Revenue

If you visit Reddit frequently enough, you’ll notice the abundance of accounts that just keep posting old content over and over, reaping the site’s “karma” points.

But why? Reddit karma is just an imaginary number with no real value. Or is it?

A common theory is that Reddit accounts are created and loaded—possibly by bots using algorithms to identify popular content—with lots of old posts. Then they are sold to companies looking to make viral revenue off Reddit accounts that seem legit due to their high karma and historic activity.

Now, a Redditor has spotted what appears to be this exact scenario in action.

As a video of a baby orangutan, seemingly building a tower from large Lego-type blocks, exploded in popularity on the Videos subreddit, some savvy viewers noticed the clip was actually reversed footage of the ape dismantling a tower. 

But then user dublzz pointed out a more fiendish deception:

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Laura Ingraham's Awkward Salute/Wave at the RNC Becomes a Viral Moment for Giphy

Animated GIF hub Giphy has certainly been having its share of fun with this week’s GOP Convention speakers, but one of its tweets has taken on a life of its own.

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Gap Baffles NASA Fans by Featuring the Space Shuttle in an Ad About 1969

Gap’s been running ads celebrating “iconic Americana moments” and playing up the chain’s founding in 1969. But one of its retro choices left NASA fans flummoxed.

A tweet from the recent campaign, posted on March 1, featured a photo of a space shuttle liftoff, emblazoned with the text “1969.” As any fan of space history knows, that was the year Apollo 11 went to the moon on a Saturn V rocket, more than a decade before the space shuttle made its debut.

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Samsung Is Helping Preemie Babies by Making Incubators Feel More Like the Womb

Samsung is back to pull at your heartstrings again, this time with a campaign about premature babies.

Infants born too early face a greater risk of language and attention disorders later in life. The tech conglomerate created a new way to mitigate that danger—by helping mothers communicate with infants stuck in neonatal intensive care, as if they were still in the womb. 

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Mashable Just Learned a Basic Rule of Twitter: Cross William Shatner at Your Own Risk

The first rule of tweeting about William Shatner is to assume your tweet will be read by William Shatner. Which is great, unless he’s not happy with what he reads.

(Trust us, we’ve been there.)

Mashable fell into Captain Kirk’s crosshairs this afternoon after posting a tweet calling the actor a “teen girl” for asking Justin Bieber to follow him on Twitter.

Shatner’s brief Twitter conversation with Bieber was more likely tied to Shatner’s vocal involvement in the massive charity scavenger hunt GISHWES (The Greatest International Scavenger Hunt The World Has Ever Seen, hosted by Supernatural actor Misha Collins) than to some random budding bromance.

But Mashable, seemingly unaware of the context of the tweets, instead chalked it up to Canadian solidarity or guessed “he just wanted to make a bunch of teenagers jealous.” Shatner took issue with the story’s headline and tweet, calling out editor-at-large Lance Ulanoff.

Here’s how it all played out:

 

Ten Essential Business Tools In 2015

2015 brings new challenges for business and new demands for more sophisticated accounting for small business. Information Technology has advanced, the healthcare reform law in the United States moves into penalty and tax credit stages, and a new generation of online financing and business lending has grown to take center stage. The trends in increased […]

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