Hasta La Creative!

Taking another step to restrict Russia’s Internet, President Vladimir V. Putin quietly signed a new law requiring popular online voices

to register with the government.

If you've been paying attention to Subaru's ads lately, you know that dogs love driving the brand's cars. But you probably don't know how far they'll go to do so.

This new dash-cam spot from Russia (where dash-cams are reportedly very much worth having) offers a window into canine depravity. The video is hilarious, in the same charmingly dumb way as other recent Subaru spots, but gets bonus points for offering a somewhat less wholesome portrayal than the brand's average American dog family, the Barkleys (though they did have an unhealthy affinity for chugging gas-station toilet water).

And while it won't get your heartrate up quite like Japanese tire brand Autoway's nighttime dash-cam spot from last year, it's got the distinct advantage of being way more adorable.

Via Co.Create.

L’agence Ogilvy & Mather, basée au Japon, a fait la nouvelle campagne print de ADOT qui se bat contre les conflits entre l’Ukraine et la Russie. Sous forme de diptyques percutants, des objets violents à gauche sont prolongés par des moyens d’expressions à gauche. A découvrir dans la suite.

Humans are so empathetic and caring. No, wait, they're selfish and horrible!

Advertising stunts can't seem to decide. Six weeks ago, we were impressed by several humans who helped a smaller human get warm at a bus stop in Norway as part of a charity stunt. Now, though, we get a grimmer glimpse of human nature through another charity video, this one from Russia.

This charity, which helps orphans, left a baby carriage seemingly abandoned in a public place, and rigged it up to play sounds of a baby crying. Did people come running to assist? Not exactly.

The ambivalence is pretty surprising and awful, and makes for a downer of a video. (You'd think this would depress its shareability and effectiveness as an awareness tool, although the case study claims the campaign drove results. But of course, it's a case study video, so take it with a grain of salt.)

As for why people didn't help the poor fake baby, a few possible theories: Maybe they saw the NYC "Devil Baby" video and didn't want to get screamed at and barfed on. Maybe it's easier to help a freezing child who's right in front on you than a disembodied voice in a stroller. Maybe Russians, unlike Norwegians, just don't give a damn if you're freezing.

Or maybe humans just aren't that nice after all?

Via Osocio.

CREDITS
Client: Charity Garage Sale
Agency: Red Pepper
Creative Directors: Danil Golovanov, Nikita Harisov
Art Director: Julia Uzkih
Copywriter: Ivan Sosnin
Production: Evgeniy Kharchenko
Producer: Ekaterina Golovkina
Music: "Lost Kitten" by Metric

Russia’s general prosecutor ordered three websites and a blog closed, saying they encouraged “illegal activities and participation in public events held in violation of the established order.”

With the end of the Cold War, Russia ceased being a concentration of choice among future foreign policy professionals. The dearth is being felt now.

Aproveitando as Olimpíadas de Inverno, a Coca-Cola explora novamente seu conceito de união e harmonia entre povos. Desta vez no espaço, e com a velha rivalidade Estados Unidos vs. Rússia.

Dois astronautas, um de cada país, assistem uma partida de hockey no gelo, até que se vêem obrigados a salvar a Estação Espacial Internacional do refrigerante derramado em gravidade zero.

Criação da Wieden + Kennedy.

Post originalmente publicado no Brainstorm #9
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Every host nation has something to prove — and hide. That’s also true of a host network, and NBC, like Russia, has a lot riding on the Sochi Games.

Originaie d’Izhevsk en Russie, le duo de photographes / réalisateurs Maxim et Katia Mezentsev a imaginé le clip pour illustrer le morceau How To Be de Cetranger. De superbes images prises dans le froid, mettant en avant la flore luttant contre le gel, s’adaptant à des températures négatives. A découvrir en vidéo dans la suite.

Focus sur le recensement des tours les plus étranges et loufoques du monde, sorties de l’imaginaire des architectes. Entre le Klimwand Climbing Tower, les tours San Gimignano ou encore l’Hôtel Ryugyong en Corée du Nord, voici une sélection en images à découvrir dans la suite de l’article.

Klimwand Climbing Tower, Wunderland Kalkar, Allemagne.

Un château d’eau en maïs, Rochester, Minnesota.

L’Hôtel Ryugyong, Pyongyang, Corée du Nord.

Puffer Fish Tower, Chine.

La maison de Nikolai Sutyagin, Arkhangelsk, Russie.

Les tours Pigeon, Libye, Iran et Egypte.

La tour de Zizkov Télévision, Prague.

La tour Genex, Belgrade, Serbie.

La tour de Pise, Italie.

Les tours San Gimignano, Italie.