Korean Ministry of Unification "Piano" (2015) 1:34 (South Korea)

To celebrate 70 years of Korea’s liberation from Japanese occupation, Cheil Worldwide and the Korean Ministry of Unification created this special “Piano of Unification” It will be on exhibit at the Seoul Museum of Art from July 21, to September 29th, with a musical performance on August 15 (Liberation day) as part of the North Korea exhibition.

For those who aren’t familiar with Korea’s more recent history, the Japanese ruled there between 1910 and 1945. After Independence, the Korean War broke out in 1950 and lasted for three years, resulting in the division of the Korean Peninsula. So this barbed-wire piano isn’t just celebrating Liberation Day, but also encourages people to think about the possibility of a national reunification between North and South.

This piano was created using barbed wires from the Korean border. Seoul Museum of Art, the National Chorus of Korea and Samick Cultural Foundation are all involved in the project. The piano itself was created by world music group ‘Gong Myung’ who are famous for designing and rendering creative instruments.

“I came to realise that barbed-wires, usually a symbol of division, can represent peace. On the other hand, I remembered Christ’s crown of thorns made with border fence’s wires, was given to the Pope when he visited Korea last year,” said Songha Lee from Cheil Worldwide. “We launched the Piano of Unification with an idea to move people’s emotions by adding musical aspects to barbed-wires.”

“As it is a sound made with a symbol of division, the Piano of Unification has a significant meaning in terms of history and music,” said Koo Chun, Art Director of the National Chorus of Korea. “Like Piano of Unification brings music out from the rough piece of iron, I will play the piano with a hope of realizing our long-cherished dream upon this divided country.”

Heartbreaking, yet inspiring work.

Here’s the Korean subtitle translation:

Symbol of division between the Koreas for 70 years
The fence
We wanted to sing unification with this symbol of division
Sing in unity with the symbol of division
“Piano of Unification”
Seoul Museum of Art
July 21st-September 29th, 2015
Hosted by Ministry of Unification
Planned and Produced by Cheil Worldwide
Instrument development by GongMyung
Sponsored by Seoul Museum Of Art, Samick

Post-it – Unforgettable Post-it Proposal – (2015) 2:50 (South Korea)

Post-it - Unforgettable Post-it Proposal - (2015) 2:50 (South Korea)
I’m not one who is usually affected by tear-jerker ads, those pieces of communication specifically designed to rummage around in our hard encapsulated hearts and elicit a warm and fuzzy response. However, with that addendum, I found this piece from South Korea incalculably cutesy and romantic.

Described elsewhere as a clever stunt, my suggestion is don’t think too hard whether this was a real marriage proposal or these were jobbing actors and/or agency staffers. Just enjoy the feels in a harsh and brutal world. As of writing, 3.5 million intoxicatingly loved-up YouTube hits can’t be wrong.

This North Face Store's Floor Disappears, Forcing Startled Shoppers to Climb the Walls

Fancy yourself the outdoorsy type, eh? You’ve got all the slickest gear for the rugged lifestyle you live every day. Maybe you even have a gnarly beard and a Clif bar in your pocket. 

Well, what if next time you went shopping for gear you were immediately put to the test?

Shoppers in Korea faced this challenge in a terrifyingly hilarious stunt by The North Face and South Korean agency Innored titled “Never Stop Exploring.”

Unsuspecting customers at this pop-up North Face store were startled when the floor below them slowly began to disappear, and they were forced to grab on to the walls, which happeedn to have rock-climbing holds attached to them. Then, a perfect North Face item descends from the heavens, just out of their reach, and a 30-second timer appears.

Totally freaked out, they are given a choice. Watch the video below to find out how these sudden extreme-sports participants fare.



Concrete Church Architecture in Korea

L’agence Nameless Architecture a décidé de construire une église en béton dans une ville aux alentours de Séoul, en Corée du Sud. Avec sa façade structurée de petits carrés et faite tout en bloc, cette bâtisse imposante contient des baies vitrées qui diffusent une lumière dans un intérieur gris.

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Top of the World’s Weirdest Tower

Focus sur le recensement des tours les plus étranges et loufoques du monde, sorties de l’imaginaire des architectes. Entre le Klimwand Climbing Tower, les tours San Gimignano ou encore l’Hôtel Ryugyong en Corée du Nord, voici une sélection en images à découvrir dans la suite de l’article.

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Klimwand Climbing Tower, Wunderland Kalkar, Allemagne.

Un château d’eau en maïs, Rochester, Minnesota.

L’Hôtel Ryugyong, Pyongyang, Corée du Nord.

Puffer Fish Tower, Chine.

La maison de Nikolai Sutyagin, Arkhangelsk, Russie.

Les tours Pigeon, Libye, Iran et Egypte.

La tour de Zizkov Télévision, Prague.

La tour Genex, Belgrade, Serbie.

La tour de Pise, Italie.

Les tours San Gimignano, Italie.

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About Korean

Coup de cœur pour le travail de Vice Versa Design Studio qui présente cette magnifique vidéo d’animation réalisée afin de présenter la « About Korean Exhibition ». Cette création propose une vue infographique de la Corée du Sud et son activité en 24 heures. A découvrir en images dans la suite de l’article.

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Moonassi Drawing

Focus sur Daehyun Kim qui est un artiste coréen vivant et travaillant à Vienne. Avec ses dessins en noir et blanc très réussis, réunis sous le titre de Moonassi Drawings, ce dernier nous emmène dans son monde très inspiré la peinture asiatique traditionnelle. Des œuvres à découvrir dans la suite de l’article.

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South Korea Series

Découverte du talent et des photographies de l’artiste Martin Stavars prises en Corée du Sud. Une série complète très impressionnante où le choix du noir et blanc embellit chacun des clichés de cet environnement urbain. Plus d’images dans la suite de l’article, avec cette galerie de 50 photographies.

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Moon Hoon Architecture

Le studio d’architecture coréen Moon Hoon, déjà à l’origine du projet architectural Lollipop House nous montre un nouveau projet appelé “Villa S. Mahal”. Cette villa moderne au design réussi a été construite dans la région de Yangpyeong-gun. Plus dans la suite.



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