The Paris-based advertising holding group, which recently agreed to merge with Omnicom, is acquiring Engauge Marketing, an advertising and digital-services agency in Ohio.
     |
A big acquisition by Publicis has always been swiftly matched by WPP of London. The latest was no exception.
| |
NBC News’s acquisition of Stringwire will allow it to stream live video from the cellphones of witnesses to events into its control rooms in New York.
| |
The sales of three giants of the old-media world — The Washington Post, The Boston Globe and Newsweek — in as many days suggest one kind of change, but their prices suggest another.
| |
The New York Times, one of the last of the family-owned newspapers, is optimistic about staying competitive in an increasingly digital world. Should it be?
| |
With ambitions for live broadcasting and programming, AOL bought Adap.tv for $405 million, more than it paid for The Huffington Post.
| |
After two and a half years of lost opportunity and revenue, Tina Brown reflected on the ill-fated merger of The Daily Beast and Newsweek.
| |
After 80 years of family control and editorial leadership by the Graham family, The Post began to change ownership Monday.
| |
Jeff Bezos, the founder and chief executive of Amazon, has kept a low profile in politics and has said almost nothing about his interest in newspapers, except that he reads them.
| |
A Breakingviews analysis suggests the studio’s value to the Magic Kingdom falls short of the $7.4 billion purchase price.
| |
The sale continues a recent trend in the struggling newspaper industry: newspapers being returned to local owners, often at bargain-basement prices.
| |
The purchase of The Boston Globe by the Red Sox owner John Henry has presented a potential conflict of interest among journalists at the newspaper.
| |
The newspaper was purchased by John W. Henry, principal owner of the Boston Red Sox, returning the paper to local ownership.
| |
The merger of Omnicom and Publicis signals that advertising is now firmly in the business of collecting and selling the personal information of millions of consumers.
| |
The merger with Omnicom has been widely seen as a coup for Publicis and a career capstone for Maurice Lévy.
| |
The price was $985 million, nearly $100 million more than initial predictions by analysts.
| |
Together, Omnicom Group and the Publicis Groupe would become the world’s biggest advertising company, setting their sights on digital media.
| |
The merger of the Omnicom Group and the Publicis Groupe would create a new industry leader positioned to better capture profits from digital media and emerging markets.
| |
Joseph A. Ripp is being installed as the new leader at Time Inc.’s magazine division ahead of its spinoff into a separate company.
| |
The Japanese phone carrier’s proposal of $8.5 billion for Universal Media Group was believed by some analysts to represent a $2 billion premium over its value.
| |
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
