Ultima II: Umbrella

Ultima II: Umbrella

Waterproof mascara.

Advertising Agency: Altraforma , Barcelona, Spain
Creative Director: Sergi Zapater
Art Directors: Albert Bernal, Sandra Ley
Copywriter: Toni Tugores
Photographer: Jorge Restrepo
Published: March 2008

TNS rejects £996m second offer from WPP

LONDON – Taylor Nelson Sofres has rejected a fresh takeover bid by Sir Martin Sorrell’s WPP group, which had valued the market research group at just under £1bn.

TNS rejects WPP’s £996m second offer

LONDON – Taylor Nelson Sofres has rejected a fresh takeover bid by Sir Martin Sorrell’s WPP group, which had valued the market research group at just under £1bn.

DHL: Hammer

DHL: Hammer

Before you even think you need it.

Advertising Agency: Ogilvy Budapest, Hungary
Creative Director: Gabor Spielmann
Art Director / Copywriter:Bruno Almeida
Photographer: Pal Nánási

AirAsia splits $6m media business

KUALA LUMPUR – AirAsia has split its US$6 million regional media account between Carat and Omnicom Media Group, the incumbent.

Hotwheels: Parking

Hotwheels: Parking

Girls can play too.

Advertising Agency: Ogilvy Budapest, Hungary
Creative Director: Gabor Spielmann
Art Director / Copywriter: Bruno Almeida
Photographer: Artluzstudio
Published: January 2008

Saatchi & Saatchi unveils regional line-up

ASIA-PACIFIC – Saatchi & Saatchi Asia-Pacific has unveiled its new regional line-up, following the appointment of Ian Rowden (pictured) as Asia-Pacific CEO earlier this year (Media, 12 February).

Kellog’s All-Bran Fruit’n Fibre: Snow White

Kellog's All-Bran Fruit'n Fibre: Snow White

More fruit than before.

Advertising Agency: JWT, Brussels, Belgium
Creative Directors: Sabine Botta, Christopher Gelder
Art Director: Sebastien Verliefde
Copywriter: Jurgen Verbiest
Photographer: Gregor Collienne
Retouching: The Living Room
Published: May 2008

Kellog’s All-Bran Fruit’n Fibre: Eve

Kellog's All-Bran Fruit'n Fibre: Eve

More fruit than before.

Advertising Agency: JWT, Brussels, Belgium
Creative Directors: Sabine Botta, Christopher Gelder
Art Director: Sebastien Verliefde
Copywriter: Jurgen Verbiest
Photographer: Gregor Collienne
Retouching: The Living Room
Published: May 2008

Shares in Johnston Press tumble as it sells 20% stake

LONDON – Deteriorating ad revenues at Johnston Press have prompted the company to raise £212m in new equity, with the family owners partly selling out to a Malaysian media company.

Quiet Storm scoops Haribo ad account

LONDON – Confectionery company Haribo has awarded Quiet Storm the ad accounts for its Maoam and Haribo brands, following a review.

Meaden picked for new MindShare job

BEIJING – MindShare has begun to roll out its new structure in Asia-Pacific, naming China CEO Andrew Meaden (pictured) to the newly-created position of North Asia CEO.

Mineirinho Zero: Empty

Mineirinho Zero: Empty

Advertising Agency: PS10, Rio de Janeiro, Brazil
Creative Directors: Digo Souto, Renato Alt
Art Directors: Digo Souto, André Belaggio
Copywriter: Bruno Corrêa
Released: January 2008

Utah Department of Public Safety: Bugs

Utah Department of Public Safety: Bugs

Bugs wash off. SUVs don’t.
Ride aware.

Advertising Agency: Richter7, Salt Lake City, USA
Creative Director / Copywriter: Gary Sume
Art Director / Illustrator: Hunter Sebresos
Executive Creative Director: Dave Newbold
Published: May 2008

WCRS ad shows 118 118 runners on segways

LONDON – WCRS has produced another in its series of ads repositioning 118 118 as a provider of ‘instant information’.

Utah Department of Public Safety: Leather

Utah Department of Public Safety: Leather

Hospital gowns don’t come in black leather.
Ride aware.

Advertising Agency: Richter7, Salt Lake City, USA
Creative Director / Copywriter: Gary Sume
Art Director / Illustrator: Hunter Sebresos
Executive Creative Director: Dave Newbold
Published: May 2008

Utah Department of Public Safety: Asphalt

Utah Department of Public Safety: Asphalt

Asphalt. World’s fastest tattoo remover.
Ride aware.

Advertising Agency: Richter7, Salt Lake City, USA
Creative Director / Copywriter: Gary Sume
Art Director / Illustrator: Hunter Sebresos
Executive Creative Director: Dave Newbold
Published: May 2008

Blair, Brown and Boris join for Together climate drive

LONDON – Climate change group Together has launched an online film bringing three unlikely figures together, as Tony Blair, Gordon Brown and Boris Johnson celebrate the group’s first birthday, alongside celebrities and new partners Coca-Cola, Warner Bros and MySpace.

E4’s Skins ad banned for depicting orgy-style scene

LONDON – A poster ad for E4’s risque hit teen drama ‘Skins’, which featured an orgy-style scene, has been banned by the advertising watchdog following almost 50 complaints.

Bread Parties – Dough Something Different in SF

(TrendHunter.com) Flour power has struck the west coast. While it sounds like something your grandma would have done as a young housewife, bread baking parties are actually a hip type of social get-together people in San Francisco are excitedly participating in.

Curious bakers are gathering to learn the recipes of …