Hasta La Creative!

Martin Carolo a imaginé cette belle vidéo d’animation appelée ‘Shaman Fighters’. Sur une musique de System of a Down, l’illustrateur et animateur français nous propose de découvrir avec cette création en noir & blanc des shamans invoquer des esprits pour s’affronter. Plus d’images dans la suite.

(TrendHunter.com) Adding a little cuteness to your wardrobe, food and home decor has never been easier with these panda products. As a seriously endangered species, pandas have occupied a place in the heart of animal…

Anyone who’s ever worked in an office where fear is the motivational tool of choice (in other words, anyone who works in Advertising) will appreciate this interview with Paul Venables from Sunday’s New York Times. Specifically his observation that when it comes to motivating creative people, “What generally doesn’t work, or only works for a short time, is the fear-based motivation, the overt competition.”

He goes on to recommend other management approaches that go against the ad industry grain too, like “making people feel you believe in them” and “not looking over their shoulders, waiting for them to fail.”

Respect, what a concept, right?

Personally, I’ve never understood the fear approach. Seems like the only ones who ascribe to it are those who live and/or work in a state of fear themselves. Be it a fear of failure, the wrath of an angry God, or just good, old-fashioned Daddy issues, they assume that what motivates them will motivate the rest of us. Never mind that one of the hallmarks of true creative talent is a fearlessness that rejects the known for the unknown. Or that the best creative folks are self-motivated to begin with, thank you very much. Of course, being the bad bosses that they are, they don’t see any of that. (Blinded by fear, perhaps?) Thus, the cycle of fear continues, proving that misery doesn’t just love company, it runs quite a few of them, too.

Of course, in an industry as perpetually insecure and routinely mis-managed as ours, the kind of consideration and common sense Venables espouses could easily be dismissed as crazy talk. But it’s exactly the kind of lunacy the industry needs if it ever hopes to return to attracting the best creative minds. The most creative agencies already know this, of course. Which explains why they’re never short on new recruits, many of whom are more than willing to work longer hours for lower salaries (something any self-respecting capitalist should appreciate). These agencies understand that when you’ve got talented people, simply providing a stable environment where they can do the kind of work they want to do is all the motivation they need.

The post What Being A Fearless Leader Really Means appeared first on AdPulp.

Advertising Agency: TheReactor, Australia
Production: Ci Studios
Creative Director: Nick Brown
Art Director: Nick Brown
Copywriters: Chris Taylor, Angus Smallwood
Photographer: Tintin Hedberg
Producer: Monica Clapcott
Retoucher: Jason Riddell
Photo Assistant: Olivia Tran
Digital Operator: Daniel Herrmann
DOP: James Morgan
Editor: Jasmin Gross
Hair&Makeup: Erin O’brien
Hair&Makeup Assistant: Sarah Powell
Stylist: Ryan Brown
Wardrobe: Vintagegarage.com.au
Food Stylist: Ali Nardi
Food Stylist Assistant: Marie Eon
Illustrator: Michell Gaudion

Advertising Agency: Lavender, Sydney, Australia
Creative Director: Marco Eychenne
Art Director: Jerome Gaslain
Copywriter: Danielle White
Photographer: Sébastien Millier

For stations replacing NPR’s call-in show “Talk of the Nation” with an expanded version of “Here and Now,” contributions to the newsmagazine will be crucial.

The question of who is a journalist is important, partly because when it comes to divulging national secrets, the law grants journalists special protections that are afforded to no one else.

Coup de cœur pour le studio Snarkitecture basé à Brooklyn et qui a imaginé cette superbe table de ping-pong appelée « Slice ». Cet objet noir composé de richlite, d’acier et de caoutchouc offre un design très impressionnant. L’ensemble est à découvrir en détails et images dans la suite de l’article.