Beko: Dishwasher, 2

Beko: Dishwasher, 2

It was high time a cheaper dishwasher was also cheap to run.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Laurence & Renaud
Published: May 2008

Beko: Dishwasher, 1

Beko: Dishwasher, 1

A good innovation should require years of research. Not years of credit.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Laurence & Renaud
Published: May 2008

Beko: Washing machine, 2

Beko: Washing machine, 2

A good washing machine only shrinks bills.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Laurence & Renaud
Published: May 2008

Beko: Washing machine, 1

Beko: Washing machine, 1

Design. You can now let your shirt in it without losing it.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Laurence & Renaud
Published: May 2008

Greenpeace: Tomorrow

Greenpeace: Tomorrow

Advertising Agency: DDB, Paris, France

Smart: Dodo

Smart: Dodo

Smart limited two. Extremely rare to see.

Advertising Agency: Instinct Rome, Italy
Art Directors / Copywriters: Alessandro Fruscella, Letizia Ziaco
Photographer: Alessandro Bavari
Published: May 2008

Orbit Clean: Reach

Orbit Clean: Reach

Reach the unreachable. New liquid filled Orbit Clean.

Advertising Agency: Graffiti BBDO, Romania
Creative Director: Ema Prisca
Art Director: Cosmin Simionescu
Copywriter: Dan Stanescu
Illustrator: Kati
Client Service: Raluca Simion
Published: May 2008

ACE: Sushi

ACE: Sushi

Tonight I’m going out.
Wash better, live more.

Advertising Agency: Grey, Milan, Italy
Executive Creative Director: Francesco Emiliani
Creative Director: Barbara Cicalini
Art Director: Daniele Freuli
Copywriter: Paolo Moretti
Photographer: Zona 13
Published: April 2008

Warner Village Cinemas: Queen-Kong

Warner Village Cinemas: Queen-Kong

A translated movie is not the same movie.

Advertising Agency: D’Adda, Lorenzini, Vigorelli, BBDO Rome
Creative Director: Luca Scotto Di Carlo
Art Directors / Copywriters: Alessandro Fruscella, Letizia Ziaco
Photographer: Alessandro Bavari
Account: Andrea Brustia
Published: May 2008

Rotkäppchen Sommer-Genuss Olive: Pacman

Rotkäppchen Sommer-Genuss Olive: Pacman

Advertising Agency: Cayenne, Germany
Creative Directors: Andreas Ruthemann, Marco Obermann
Photographer: Jost Hiller
Published: May 2008

Surfrider Foundation: Octopus

Surfrider Foundation: Octopus

The sea is at risk of becoming uninhabitable. Join us before it’s too late.

Advertising Agency: Young & Rubicam Paris, Boulogne Billancourt, France
Creative Director: “Les Six”
Art Director / Copywriter: Louis Carpentier
Photographer: Corbis
Published: May 2007

Surfrider Foundation: Eel

Surfrider Foundation: Eel

The sea is at risk of becoming uninhabitable. Join us before it’s too late.

Advertising Agency: Young & Rubicam Paris, Boulogne Billancourt, France
Creative Director: “Les Six”
Art Director / Copywriter: Louis Carpentier
Photographer: Corbis
Published: May 2007

Surfrider Foundation: Seahorse

Surfrider Foundation: Seahorse

The sea is at risk of becoming uninhabitable. Join us before it’s too late.

Advertising Agency: Young & Rubicam Paris, Boulogne Billancourt, France
Creative Director: “Les Six”
Art Director / Copywriter: Louis Carpentier
Photographer: Corbis
Published: May 2007

Surfrider Foundation: Lobster

Surfrider Foundation: Lobster

The sea is at risk of becoming uninhabitable. Join us before it’s too late.

Advertising Agency: Young & Rubicam Paris, Boulogne Billancourt, France
Creative Director: “Les Six”
Art Director / Copywriter: Louis Carpentier
Photographer: Corbis
Published: May 2007

Gianmarco Lorenzi shoes: Red Room Collection

Gianmarco Lorenzi shoes: Red Room Collection

What men deserve.

Advertising Agency: InADV, Milan, Italy
Creative Directors: Giuseppe Mazza, Franz Degano
Art Director: Chiara Cuti
Copywriter: Federico Mirarchi
Photographer: Lucio Gelsi
Published: December 2007

Flou: City

Flou: City

Dreamed on a Flou bed.

Advertising Agency: Publicis, Milan, Italy
Creative Director: Stefano Colombo
Art Director: Stefano Fontana
Copywriter: Sara Pollini
Photographer: Michael Lewis
Published: April 2008

Flou: Canyon

Flou: Canyon

Dreamed on a Flou bed.

Advertising Agency: Publicis, Milan, Italy
Creative Director: Stefano Colombo
Art Director: Stefano Fontana
Copywriter: Sara Pollini
Photographer: Michael Lewis
Published: April 2008

Flou: Waterfall

Flou: Waterfall

Dreamed on a Flou bed.

Advertising Agency: Publicis, Milan, Italy
Creative Director: Stefano Colombo
Art Director: Stefano Fontana
Copywriter: Sara Pollini
Photographer: Michael Lewis
Published: April 2008

MTV Pulse: Head, 3

MTV Pulse: Head, 3

Bang your head.

Advertising Agency: DDB, Paris, France

MTV Pulse: Head, 2

MTV Pulse: Head, 2

Bang your head.

Advertising Agency: DDB, Paris, France