With hundreds of new shows, specials and returning series, Discovery Communications needed more than two hours of star-stuffed spectacle to showcase next season’s lineup to advertisers.
The cable giant will join forces with the director Ron Howard and the producer Brian Grazer to found New Form, which will create video programming.
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The competition for advertising dollars for the 2014-15 television season is in full swing with Gannett, CMT and Screenvision on the agenda for Wednesday.
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Even a cursory look at the media landscape suggests Rupert Murdoch is far from an outlier in wanting to see a property he built with his bare-knuckled hands land on his progeny.
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Stuart F. Sucherman, who has helped television networks solve some of their toughest problems, is leaving the chief executive’s suite, but not the consulting group he founded.
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The company’s new product, Nielsen Twitter TV Ratings, professes to measure the activity and reach of Twitter conversation about shows.
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The initiative involves a digital “Collaboratory,” in which young people will be challenged to develop new technologies for tasks like search and rescue.
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After several grueling years, Oprah Winfrey’s cable channel OWN has turned around, her business partners at Discovery Communications said on Tuesday.
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People will be challenged to develop technologies for search-and-rescue operations, create software code for an unmanned aerial vehicle and to help start the newest GPS satellite.
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The soaps will continue to be available on Hulu and iTunes, but episodes will also be shown on OWN, for a potential new audience.
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ESPN’s move spurred a debate about whether anyone would be left watching in 3-D television soon, and whether anything would be available worth watching.
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Univision and many other television networks and channels aimed at Hispanics made their presentations to advertisers for the coming fall season.
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NBC and Fox are the first of the big broadcast networks to present their coming schedules.
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Leaders in other industries may be well paid, but they earn far less than their media counterparts.
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Internet companies like Hulu, AOL and Yahoo are holding presentations this week about their plans for original programming.
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Animal Planet’s live Internet stream is promoting 10 additional Web channels this week, including webcams for ants, penguins and even cockroaches.
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