Dec
02
Reporters without borders: “Against propaganda, there are facts”
Posted in: Uncategorized
PSA & Public Interest
Reporters Without Borders releases its new global campaign video: INFORMATION WARFARE
Dec
02
Drew Brees, PointsBet fake a lightning strike in search of brand attention
Posted in: UncategorizedThe stunt involving the former NFL star receives mixed reactions.
Dec
02
Dec
02
Discord Introduces Server Subscriptions in the US
Posted in: UncategorizedFollowing a testing period, Discord rolled out server subscriptions for all servers whose owners are in the U.S. This feature allows servers to offer premium content and features to members who pay for a subscription. Subscriptions can range in price from $2.99 to $199.99 per month, and server owners will receive 90% of the money…
Dec
02
The Ronaldo Effect on Instagram marketing, plus TV’s top retail advertisers: Datacenter Weekly
Posted in: UncategorizedAlso: The latest ad industry employment data, macroeconomic news in a nutshell, and more.
Dec
02
Issa Rae Partners With Walmart to Support Black Content Creators
Posted in: UncategorizedProducer, actress and recent Beacon Award recipient Issa Rae has been a relentless advocate for inclusivity on her own crews and through her partnerships with brands including American Express and Google. She is continuing her focus on providing opportunities for marginalized creatives by working with Walmart to launch the Black & Unlimited Digital Development Program….
Dec
02
Balenciaga designer apologizes for 'inappropriate' ad campaign featuring kids
Posted in: UncategorizedBalenciaga’s artistic director apologized for a promotional campaign that drew criticism that it sexualized children.
Dec
02
Marketing Morsels: Hot Pockets Shorts, KFC Pub and Haribo Christmas Trees
Posted in: UncategorizedIn this week’s edition of Marketing Morsels, you’ll find creative ideas from Heinz, Hot Pockets, KFC, Taco Bell and more. Enjoy the assortment! Morsel #1: KFC Opens a Pop-Up London Pub Nothing says fried chicken like the dark wood and smell of ale emanating from a pub in Fulham, right? Well, KFC thought so with…
Dec
02
Ad business cut 2,500 jobs in November amid media layoffs
Posted in: UncategorizedAd employment slipped in November following a strong gain in October. Overall U.S. employment kept growing last month despite stresses in the economy.
Dec
02
Holiday Reward Program Promotions – The Casey's 24 Days of Casey's Rewards are for Loyalty Members
Posted in: Uncategorized
(TrendHunter.com) The Casey’s 24 Days of Casey’s Rewards campaign is being launched by the general store brand as a celebratory offering for patrons to benefit from this holiday season.
The program will…
Dec
02
Charming Kendra Scott Ad Wants to Help Men Buy Better Gifts This Holiday Season
Posted in: UncategorizedWhen it comes to the holiday season, we’re constantly bombarded with advertising about all types of gifts. From loved ones to coworkers to friends, it can be overwhelming to keep track of who to gift what. For some male consumers, the struggle of finding a gift and avoiding last-minute purchases seems unavoidable . This year,…
Dec
02
Agency news you need to know this week
Posted in: UncategorizedA fake bathtub-based agency sheds light on Ukrainians’ current working conditions, Mischief’s debut work for FanDuel Casino, and more.
Dec
02
FanDuel Casino Encourages You to Take the Win However You Can Get It
Posted in: UncategorizedIn this world, you’ve got to take success where you can get it, and celebrating even the smallest victories can change your whole day for the better. What constitutes a win is in the eye of the beholder, but that doesn’t mean you can’t enjoy these little accomplishments as they come. With the sense of…
Dec
02
Discord offers creators ways to make money through subscriptions
Posted in: UncategorizedU.S.-based creators or Discord server operators can now charge users $3 to $200 a month.
Dec
02
Pantone elege “Viva Magenta” como a Cor do Ano para 2023
Posted in: Uncategorized
Como já é tradição, a Pantone revelou sua Color Of The Year. Para 2023, a escolhida foi a 18-1750 Viva Magenta. Segundo a empresa, “Viva Magenta é corajosa e destemida, uma cor pulsante cuja exuberância promove uma celebração alegre e otimista.” “Nesta era da tecnologia, procuramos inspirar-nos na natureza e no que é real. Viva Magenta …
Leia Pantone elege “Viva Magenta” como a Cor do Ano para 2023 na íntegra no B9.
Dec
02
Hate Speech’s Rise on Twitter Under Elon Musk Is Unprecedented, Researchers Find
Posted in: UncategorizedProblematic content and formerly barred accounts have increased sharply in the short time since Elon Musk took over, researchers said.
Dec
02
The Gender Gap in Podcasts Is Closing, but More Representation Is Needed
Posted in: UncategorizedEdison Research and SXM Media, home to audio apps Pandora and Stitcher, released The Women’s 2022 Podcast Report, outlining how the gender gap in podcast listening is closing and how women are more receptive to ads on female-hosted podcasts. According to the report, more than 1 in 3 U.S. women (35%) over the age of…
Dec
02
Marketing winners and losers of the week
Posted in: Uncategorized“Cocaine Bear” draws social buzz and Albertsons wins Thanksgiving—plus why it was a bad week for DoorDash and Savage X Fenty.
Dec
02
John Wren, Aaron Walton among 2023 Advertising Hall of Fame inductees
Posted in: UncategorizedThe American Advertising Federation will hold the induction ceremony in late April in New York City.
Dec
02
How BBDO Is Supercharging the Creative Process With Generative AI
Posted in: UncategorizedAt BBDO, creatives have begun looking to a new creative partner to flesh out storyboards or brainstorm visuals for campaigns: artificial intelligence. The Omnicom-owned agency is exploring how cutting-edge image generation can play a role in its production process with a version of the popular tool Stable Diffusion, which it has tapped to workshop ideas…
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