Justin Bieber Is Sad About a Lot of Things, but Probably Not the Teen Employment Rate

Today in weird, leechy Justin Bieber news, we have this new billboard that just went up in Los Angeles speculating on the cause of the young pop star's dramatic descent into sadness, as seen in pretty much everything he does these days. The ad, from a group called the Employment Policies Institute, offers the least likely of explanations for the Biebs' malaise—suggesting it has something to do with the employment status of his millennial-age fans, as it relates to the level of the minimum wage. The irony, of course, is that the billboard will make Bieber even more sad, should he happen to spy it on his express elevator to hell.

    

Google Said to Consider Buying Map Provider Waze


 

Google, maker of the Android operating system, is considering buying map-software provider Waze, setting up a possible bidding war with Facebook, people familiar with the matter said. 

Waze is fielding expressions of interest from multiple parties and is seeking more than $1 billion, said one of the people, who asked not to be identified because the talks are private. The Palo Alto, Calif.-based startup might also remain independent, instead seeking to raise a round of venture capital financing, the people said. 

Continue reading at AdAge.com

Partially Submerged Cosmetic Portraits – These Fabulous Make-Up Portraits are Done in Shallow Water (GALLERY)

(TrendHunter.com) This fantastic make-up portrait series was created for Make Up Store Magazine, which is only released twice a year. The photographer Camille Sanson is from New Zealand, and focuses her creative…

Máquina da Billboard libera revista grátis pra quem é realmente fã de música

Uma engenhoca criativa da Billboard instalada em bancas de jornais, verificava quem realmente era fã de determinado artista. Bastava plugar o iPhone na Fan Check Machine, se a pessoa tiver 20 ou mais músicas do artista da capa, ganhava uma revista.

Simples, fácil e divertido.

Claro, você pode reclamar que só funciona com iPhone, mas lembre-se do último comercial da Apple.

Criação da Ogilvy.

Billboard
Billboard

Brainstorm9Post originalmente publicado no Brainstorm #9
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Dailey Makes Some Cuts

Details are vague on this one, but we have received confirmation that IPG-owned, West Hollywood, CA-based agency Dailey has had to cut some staff in the wake of longtime client TurboTax launching a creative review earlier this month (the agency has chosen not to defend).

In a statement, Dailey president/CEO Tom Lehr tells us, “Yesterday, we said goodbye to a few wonderful people, which we hate to do. As with any agency, business ebbs and flows, and we must be responsible in maintaining appropriate staffing levels.” Lehr wouldn’t go into specifics including approximate numbers or departments affected, but we’ve been told the layoffs were not “massive” like tipsters were telling us this week. Below is one of the more recent TurboTax from Dailey, which had been working with the brand for well over a decade.

New Career Opportunities Daily: The best jobs in media.

Photorealistic Ballpoint Pen Portraits

Dans la lignée du projet et de la série Ballpoint Pen Drawings, voici le travail d’Everett Jacob : un illustrateur anglais qui imagine des portraits réalistes qu’il réalise en utilisant seulement un stylo à bille. Des créations représentant notamment des célébrités telles que Jay-Z ou Dave Grohl à découvrir dans la suite.

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Hiring in Digital? Look for an Expert in, Yes, Traditional Media


Erika Weinstein

When it comes to hiring, the digital-advertising industry is in dire need of a fresh start.

Continue reading at AdAge.com

Anti-Gravity Book Displays – The ‘Bloom’ Bookshelf by Raw-Edges Suspends Books in Mid-Air (GALLERY)

(TrendHunter.com) Featured at Milan Design Week 2013, design firm Raw-Edges revealed a book display that suspends books on threads of string called ‘Bloom.’ Designed by Yael Mer and Shay Alkalay, the…

Atlanta’s Most Infamous Stripper Pimps Charity Advertising Contest

The Creative Circus, Atlanta's advertising school, has hired the most famous, perhaps infamous, stripper in town to pimp its do-goody-goody advertising contest known as A+, where all the winners receive a pimp cup. They're trying to make Atlanta a "more livable city" one stripper promotion at a time. Blondie is Atlanta legend. I heard about her before I even moved here. She strips at the Clermont Lounge, officially known as the place strippers go to die. Her great trick is crushing cans with her boobs. But she's not all flash and bling. She's a sensitive soul who is also well known for writing poems. (It is considered an honor to receive one.) Watching the promos, created with ad agency Iris, where Blondie is dressed like a ridiculous caricature of a southern belle, posed in front of a plantation and giving advice about how you have to dig deep down to your nasty self and bring it out like The Exorcist, one can only blink and repost. There simply are no words. More videos below.

 

    

Voo Contra o Câncer

Barretos, no interior de São Paulo, não tem apenas uma medieval e escrota festa de peão. Para equilibrar seu carma, a cidade conta com o maior e mais avançado hospital oncológico da América Latina.

O Hospital de Câncer de Barretos atende diariamente, via SUS, 4 mil pacientes vindos de todo país, que viajam horas ou dias de ônibus para se tratar no local.

A campanha Voo Contra o Câncer quer mudar essa realidade, e alerta para o aeroporto que existe a apenas 8 km do hospital. Segundo a iniciativa, existe infraestrutura – a pista é maior que a do Santos Dumond, no Rio de Janeiro, por exemplo – e não faltam passageiros. Só falta as companhias aéreas atenderem o aeroporto de Barretos.

No site voocontraocancer.com.br, as pessoas podem incluir seu avatar – via Facebook – na poltrona de um avião, como se assinassem uma petição.

A causa é nobre, claro, mas o vídeo da campanha é incrível. Minimalista, bonito e esclarecedor. A criação é da WMcCann.

Voo Contra o Câncer
Voo Contra o Câncer

Brainstorm9Post originalmente publicado no Brainstorm #9
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Dove faces backlash over Facebook ads

Unilever’s Dove brand is facing a backlash on Facebook and Twitter over its decision not to pull advertising from Facebook.

Apple, TBWA\MAL Remind Us What the iPhone is Good For: Being an iPod

From Apple and TBWA/Media Arts Lab comes the spiritual sequel to last month’s “Photos Every Day” spot for the iPhone.

“Music Every Day” uses the exact same formula as its predecessor, with similarly excellent execution. We’ve come a long way from Apple’s original iPod commercials. No longer do we have silhouetted dancers projected against green screens with a loud, indie-rock soundtrack. Instead, just like “Photos Every Day,” we have a simple concept that, more than anything, humanizes iPhone users. What are these people listening to? It doesn’t matter; the important thing is that they’re enjoying it. We see them smile, nodding their heads along to a beat, something that we see occur is real life every single day.

Again, it ends with a single-sentence VO: More people listen to music on the iPhone than any other phone. The entire concept seems obvious, but sometimes it’s the obvious that needs to be said. Credits after the jump.

continued…

New Career Opportunities Daily: The best jobs in media.

QI dos homens cai à medida que tiram a roupa, aponta “estudo”

A ONG AIDES tem um histórico de boas campanhas – sempre no período pré-Cannes, é claro – sem esquecer o bom humor para conscientizar as pessoas sobre o combate à Aids.

Nesse ano, a instituição tira sarro dos homens. “Estudos” apontam que, a medida que tira as roupas, o QI do homem cai drasticamente. Sendo assim, as mulheres devem assumir o controle e pensar pelos dois.

O divertido vídeo demonstra diversas situações até o QI zero, com a música “The Baddest Man Alive” do Black Keys e RZA como trilha sonora.

A criação é da TBWA Paris.

AIDES

Brainstorm9Post originalmente publicado no Brainstorm #9
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‘We never expected to be Champions League sponsor for 21 years’ says Ford marketer

“We never expected to be a UEFA Champions League sponsors for 21 years”, says senior Ford marketer Mark Jones, ahead of this year’s final, while other sponsors undertake an array of marketing activity.

RKCR appoints Fallon’s Moon as analytics chief

Chris Moon, Fallon’s head of analytics, has been hired by Rainey Kelly Campbell Roalfe/Y&R in the same role.

Thomson gives next generation store a coffee bar twist

A giant video wall projecting videos and imagery of holidays will form the centrepiece of the next generation Thomson store that will include an “Advice Bar” and diner-style booths.

Channel 4 – Under the Knife

Randomacts Channel 4 a collaboré avec Etta Bond sur une vidéo expérimentale pour sa chanson « Under the Knife ». Avec un clip réalisé par Jeremy Cole en une seule prise, cette vidéo a été coupé en 1 347 couches sur After Effects. Un résultat magnifique explorant la lutte de l’artiste face à sa quête de perfection.

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MediaCo to launch real-time, interactive outdoor network CityLive

MediaCo Outdoor is preparing to launch an interactive network of 20 digital touchscreens with Manchester City Council called CityLive.

Mondelez shifts global Halls brief from JWT to W&K

Wieden & Kennedy London has picked up the global advertising account for the Mondelez medicated confectionery brand Halls.

Billy Joel on Not Working and Not Giving Up Drinking

And not caring what Elton John says about any of it.