Hasta La Creative!

The trend is quite weird but the sudden rise in share prices for Pioneer Corp., seems to be contradictive. Days after declaring that they would stop manufacturing flat panel TVs, Pioneer Corp shares rose to the highest in eight sessions in Tokyo trading after the Nikkei newspaper reported that the company will stop development of televisions.

Tokyo-based Pioneer, which posted net losses in each of its past four business years, said on the same day as the report was published it plans to make an announcement about restructuring its business on Feb. 12, when it’s scheduled to announce earnings.

(Source) Bloomberg

Un concept d’ordinateur, par le designer Jeffrey S. Engelhardt, comprenant un écran OLED 19 pouces entièrement transparent, associé à un clavier sans fil et trackpad virtuel. Un look futuriste, pour une expérience nouvelle et une navigation la plus ergonomique possible.

Click Image To Enlarge

Advertising Agency: Impact Plus, Dubai, UAE
Creative Director: Paul Fayad
Art Director: Sonny Guzman, Pushkar Patange
Copywriter: Leslie Mendonca
Image Retoucher: Richard Valinado
Image Retoucher: Yousif M. Ali
Account Manager: Nora Badry

Ad Agency: Leo Burnett, Cairo, Egypt

Just perfect esse Ambush Marketing que aconteceu em Manhattan (NY) para o lançamento da nova linha de notebooks VAIO, da Sony, chamada VAIO Lifestyle PC.

Desde o dia 30 de janeiro, dezenas de “manequins vivos” se espalharam em pontos estratégicos da “Big Apple”, segurando os aparelhos a serem divulgados.

Todos os manequins foram vestidos com peças desenhadas por renomados estilistas gringos, o que ajudou na execução e desenvolvimento da campanha. O que a Sony pretende com essa ação é estabelecer um conceito fashion relacionado com o design, a sofisticação e a alta tecnologia do novo aparelho.

Assista (aqui) uma pequena demonstração dessa ativação

:: Fotos by Flickr (Sony oficial)

Une très belle série photo intitulé Plastic Life par l’artiste français Vincent Bousserez. Des clichés qui permettent de voir le monde dans de superbes décors, à travers le regard de ces minuscules figurines. Quelques exemples dans la suite.

Depois da “absoluta”, nada como rir de alguma coisa inteligentemente engraçada. Billy Mays é um conhecido apresentador de infomerciais nos Estados Unidos, vendendo qualquer tipo de porcaria na TV. Você conhece bem esse estilo: 1406, Polishop, e afins.

Só que aí alguém resolveu redublar um desses infomerciais, que vende uma cola do demônio com a incrível “green to white technology”. Gênio.

| Dica do Kid

NASCAR has made it public that their choice for this year’s endorser will be actor Kevin Costner. Celebrated on May 15, NASCAR Day is an opportunity for fans, corporations, schools and organizations across the country to make donations to The NASCAR Foundation to raise funds for its Family of Charities in an effort to help thousands of children live better lives.

Costner will appear in print, radio and television advertising to promote the industry’s charitable initiative. Past celebrity supporters for NASCAR Day include Will Ferrell, Kelly Clarkson, Garth Brooks and several NASCAR Sprint Cup Series drivers.

(Source) Newsday

(TrendHunter.com) World Nude Day is February 6, so how did you dress? One in eight males who work at home do so without clothes; for females, that figure is one in 14. The holiday started in New Zealand and is slowly working…