Castrol’s “foothkana” spot, which pits motorsports star Ken Block against Brazilian football player Neymar Jr, dominates the most-shared ads online this week.
Isobar, the Dentsu Aegis digital network, has created a European campaign for Pringles’ partnership with the upcoming film ‘X-Men: Days of Future Past, which shows how it is never easy “for humans” to reach the last Pringle in a pack.
The latest viral ads from Castrol, Powerade and Honda
The Clear Channel Outdoor Planning Awards 2014 took place this week, with OgilvyOne and Posterscope winning Grand Prize for the #lookup campaign for British Airways.
Lida, the digital and direct agency, has hired TMW’s planning director, Richard Pentin, as its second strategy partner.
The Food and Drug Administration is not going to stand in Madison Avenue’s way when it comes to the marketing of e-cigarettes.
That was the message the FDA sent Thursday, when after four years of deliberation the agency proposed assuming regulatory control of the $2 billion e-cigarette industry. It described only a handful of new rules it would enforce, regulations that analysts said will have little effect on the industry’s trajectory — including the marketing dollars pouring into e-cigs.
Notably, the FDA did not weigh in on advertising restrictions. That means the TV commercials, radio spots, print ads, billboards, NASCAR sponsorships and other campaigns will continue. And it’s a stark departure from expectations last year, when analysts and some industry insiders assumed the FDA would try to knock e-cigarette commercials off the air and set other boundaries. Last fall, a tobacco industry analyst referred to a TV ban as a “no brainer.”
A quoi ressemblerait le film culte « Forrest Gump » si Wes Anderson l’avait réalisé ? C’est le projet du directeur artistique Louis Paquet qui a imaginé une introduction de Forrest Gump à la manière de Wes Anderson, avec ses compositions rigoureuses, à commencer par la boite de chocolat sur une musique de Mark Mothersbaugh.
Chinese messaging service WeChat has poked fun at Mark Zuckerberg with a South African TV ad that apparently shows the Facebook founder in distress about being abandoned by his friends.
Microsoft’s move towards cloud computing under new chief executive Satya Nadella appears to be paying off, with the tech giant beating analysts’ expectations to post first-quarter net profits of $5.7bn (£3.4bn).
Basée à Boston, Ecoid a soumis sur Kickstarter, un produit conçu pour amener les personnes vivant dans un environnement urbain à se rapprocher de la nature. Une structure pensée en plastique souple léger qui permet aux petites plantes ou aux mousses de maison de se développer. Un objet alliant design et utilité.
(TrendHunter.com) Letting out her wild side, Hana Jirickova stars in the new Numero Russia 2014 editorial.
The stunning model looks super fierce rocking crazy curly hair, but is still able to look chic and demure…
Focus sur le nouveau clip de Childish Gambino pour son titre « Sweatpants » (extrait de son album Because The Internet), réalisé par Hiro Murai et produit par Jason Colon. Au-delà du grain et de la circularité, la beauté de ce clip réside dans la prestation de Childish Gambino dédoublé et entouré d’une caméra en plan-séquence.
(TrendHunter.com) Did you know that it takes at least 20 seconds of washing with soap and water to kill most germs? Safe to say that most of us are doing it wrong.
According to studies, only 1 in 3 people wash their…
(TrendHunter.com) Finding a hip hostel when on one’s travels throughout the world can be a more difficult task than most think. While there are plenty of options in certain cities, trying to find one that’…
Mr. Meyers will be the fourth host of “Late Night” on NBC to emcee the awards program.
(TrendHunter.com) Yamazaki Kentaro has come up with a minimalist housing design that serves various functions. The main point of this piece of architecture is to show how one doesn’t need an excessive amount of…
The Columbia Daily Spectator, the university’s student-run newspaper, will stop printing daily and switch to a weekly edition beginning in the fall.
The sparring will be closely watched by every company that depends, even peripherally, on the Internet — which is to say, just about every company.
The international tribunal dealing with the killing of a former Lebanese prime minister has charged two journalists with contempt of court and obstruction of justice.
It's been a good day for at least one clown on this Earth—Ronald McDonald, who received a fashionable makeover. But it's worth remembering that things aren't so great for all the nonfamous clowns out there.
For example: The clown in the ad below could be doing better. It's actually not client work—it's a short film by Cargo Collective director Crobin for the nonexistent British jobs website Jobbuilder.co.uk. (The URL links through to the director's website.) It's a rich minute of gorgeous despair, though not recommended for coulrophobes.
Via Reddit.
CREDITS
Director: Crobin
Producers: Grayson Ross, Joe Labbadia, Pudding Boy Productions
Writer, Editor, Production, Visual Effects: Crobin
Director of Photography: Ed David
Gaffer: Adam Uhl
Makeup: Miriam Robstad
Audio: David Perlick Molinari, YouTooCanWoo
Actor: Thomas Grube
Casting: Tom O'Hare
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
