MSNBC Names Rebecca Kutler as New President

The “interim” tag has been removed from Rebecca Kutler’s title at MSNBC. The network officially named her president on Wednesday. Kutler’s appointment was announced by Mark Lazarus, CEO of the new SpinCo company that will house MSNBC, CNBC and other NBC Universal cable assets. “In the short time that Rebecca was the interim president, it…

FCC Chair Orders Investigation Into Comcast’s DEI Practices

The investigation follows inquiries by the agency into NPR, PBS and CBS News.

Unpacking the Future of Retail vs. National Media With Wella and Reckitt

On this episode of the Brave Commerce podcast, recorded at Brave Commerce Live 2024, two experts in media investment engaged in a candid debate on the evolving dynamics of brand media and retail media. Farrah Linden, media director at Wella Company, and Josh Cierski, associate director of media at Reckitt, joined hosts Rachel Tipograph and…

Graham Media and Nielsen Reach Multi-Year Agreement

Nielsen and Graham Media Group have announced a multi-year agreement for Local TV measurement across the station group’s six markets (Detroit, Houston, San Antonio, Orlando, Jacksonville, Roanoke). The agreement also includes Scarborough, which provides consumer insights that connect the dots between media consumption and local brands, retailers, and consumer behaviors. New to the agreement is…

AP Accuses White House of Violating First Amendment

The Associated Press said the White House had blocked its journalists from attending two press events because the news agency had not started using the term Gulf of America.

A Cybertruck Killed the Duolingo Owl. Netflix, WHO And Others Are Commiserating.

Brands are sending their condolences to Duolingo after fresh information emerged about the mysterious death of its iconic green owl mascot, Duo. The language learning app killed off Duo on Tuesday, sharing an announcement stating authorities were investigating his cause of death. “We’re aware he had many enemies, but we kindly ask that you refrain…

How Elon Musk and the Right Are Trying to Recast Reporting as ‘Doxxing’

Right-wing influencers are criticizing journalists who have published public information about government employees.

Donald Trump’s Super Bowl Interview Draws 11 Million Viewers

The Philadelphia Eagles’ rout of the Kansas City Chiefs in Super Bowl LIX brought in big numbers for Fox with 127.7 million total viewers tuning in. Ahead of the Big Game, Fox News’ Bret Baier scored an interview with President Donald Trump that attracted over 11 million viewers. According to Nielsen Media Research, 11.159 million…

A.P. Accuses White House of Violating First Amendment

The Associated Press said the White House had blocked its journalists from attending two press events because the news agency had not started using the term Gulf of America.

The Super Bowl Hit Record Viewership. Does That Mean Ads Will Be More Expensive in 2026?

The Super Bowl continues to be a colossal event for brands and marketers, but will this year’s Big Game have a lasting impact on the ad industry? Recently, Fox reported that Super Bowl 59 was the most-watched ever, with 127.7 million viewers, despite the Philadelphia Eagles blowing out the Kansas City Chiefs. The Apple Music…

FCC Chair Orders Investigation Into Comcast’s DEI Practices

The investigation follows inquiries by the agency into NPR, PBS and CBS News.

Essa é a primeira imagem gerada por IA protegida por direitos autorais

ia-american-cheese

A primeira obra de arte inteiramente gerada por inteligência artificial acaba de receber proteção de direitos autorais nos Estados Unidos. A imagem “A Single Piece of American Cheese”, criada por Kent Keirsey, CEO da Invoke, foi aprovada pelo U.S. Copyright Office após demonstrar suficiente intervenção criativa humana em sua composição. Por que importa: A decisão …

Leia Essa é a primeira imagem gerada por IA protegida por direitos autorais na íntegra no B9.

Here Are the Sports Offerings Amazon Is Pitching to Advertisers in Upfront Talks

The upfront season is about to tip off, and Amazon has some new offerings checking into the game. Last year marked Amazon’s first time entering upfront week, shaking up pricing while bringing its Prime Video ad tier to advertisers. Now, the company is coming to the 2025-2026 upfront season with a multisport approach, Danielle Carney,…

Political Reporter Darrielle Fair Leaves WKOW in Madison

Darrielle Fair has signed off from WKOW in Madison, Wisconsin. She joined the ABC affiliate in July 2023. After announcing that this was the last Capital City Sunday show to air, Fair said she was sad to be leaving, but that she was excited to spend more time with family in North Carolina.

Morning Brew Cofounder and CEO Steps Down as Publisher Eyes $70 Million in Revenue

The cofounder and chief executive of Morning Brew, Austin Rief, is stepping down from his position and transitioning to a new role as executive chairman, Rief told ADWEEK. The company has named Robert Dippell, currently its chief operating officer and chief revenue officer, as its new CEO, effective immediately. Executive Devin Emery has also been…

IPG Plans to Restructure Ahead of Closing Deal With Omnicom

Interpublic Group (IPG), which is preparing for a takeover by rival Omnicom Group later this year, reported its full year and Q4 2024 earnings on Wednesday (Feb. 12). The numbers $9.2 billion – IPG’s 2024 net revenue, with organic growth of 0.2%. $2.4 billion – IPG’s Q4 net revenue, an organic decrease of 1.8%. 1%…

Sacramento Reporter Big Al Sams Dies at 55

Alvin Sams, otherwise known as Big Al, a Sacramento, California reporter and radio host, has died. He was 55. Big Al had been part of Northern California television and radio for more than 25 years. He appeared on the morning show for CBS owned station KOVR since 2021. “Anyone who watched Big Al knows he…

SXSW 2025: Issa Rae, Hideo Kojima e elenco de “The Last of Us” estão entre os novos destaques confirmados

sxsw-pedro-pascal

O SXSW anunciou uma nova leva de keynotes e palestrantes para sua edição 2025. O evento, que acontece entre 7 e 15 de março em Austin, Texas, traz nomes como Issa Rae, Hideo Kojima e o elenco completo de “The Last of Us”. Por que importa: O festival continua expandindo sua programação para além da …

Leia SXSW 2025: Issa Rae, Hideo Kojima e elenco de “The Last of Us” estão entre os novos destaques confirmados na íntegra no B9.

Zero alcohol, zero originality / sans alcool et sans originalité

THE ORIGINAL?
Nova Schin Beer – 2006
« Non alcoholic »
Click the image to enlarge
Source : Cannes Lions
Ag : Fischer America (Brazil)
LESS ORIGINAL
Kasteel Original Rouge Beer – 2025
« 0,0% Alcohol »
Click the image to enlarge
Source : Adsoftheworld
Agency : Geronimo Brands (Belgium)

Dr. Squatch Valentine’s Bouquet Skips the Red Roses for Horny Goat Weed and Condoms

Since the poet Geoffrey Chaucer linked St. Valentine’s Day with the beginning of birds’ mating season, the holiday has been synonymous with love, romance, and sex. National Retail Federation data shows that 56% of consumers will buy some sort of gift for a loved one on February 14, and 61% of couples report that the…