Capital One Rocket Ads – Avoid Skyrocketing Rates, Oh My!

These Capital One Canada Rocket ads just hit the media last week. In short, the ads suggest that you can avoid skyrocketing interest rates by signing up for Capital One’s Prime+0.9 no fee card. Unlike the Canadian competitors, Capital One Canada’s rates don’t skyrocket after a few months, sending yo…

TrendHunter.com Acquires Its Founder – Jeremy Gutsche Retires From Capital One (GALLERY)

(TrendHunter.com) After four amazing years at Capital One Canada, I will be retiring from my post as Director of the Upmarket business (low rate, rewards and line of credit). I am very excited to be pursuing Trend Hunter and my speaking engagements full time. However, I am also very nostalgic. If I were staying in th…

Capital One Rocket Ads – Avoid Skyrocketing Rates, Oh My! (VIDEO)

(TrendHunter.com) These Capital One Canada Rocket ads just hit the media last week. In short, the ads suggest that you can avoid skyrocketing interest rates by signing up for Capital One’s Prime+0.9 no fee card. Unlike the Canadian competitors, Capital One Canada’s rates don’t skyrocket after a few months, sending yo…

Safepoke your Facebook Friends & Stop AIDS

The South African Health Department alerted TBWA\Hunt\Lascaris, Johannesbug to the fact that within the country’s HIV pandemic, middle-class white females were getting infected at a faster rate than anyone else. Educational messaging is generally aimed at the nation’s poor majority, but an affluent, media-savvy element in our society simply wasn’t paying enough attention.
The agency asked […]

What Ho! Your Breath Smells Like Rhino Poo.

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This is only marginally disgusting. Also, it’s a promotion for “Test Your Breath,” a campaign for Scope by the charmers at Dentsu and Crush.

Politicians using digital

Politicians are increasing their digital interaction with voters.
Indian politicians are sending ‘vote me’ text messages to mobile phones, New Zealand politicians are setting up Facebook profiles, American campaigns use YouTube to broadcast far more creative messages than traditional top-down television ads from elections’ past, and of course, there was the Kevin07 campaign!

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Heavens, There’s a Man in Those Murky Waters.

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This is neat. During the Wilderness Fair in Stockholm, the Miami Guerrilla Agency used removable paint to spray images of divers on the ground in the style of road signs around the area.

Urban Body Graffiti – Walee’s Graphic Designed Skin (GALLERY)

(TrendHunter.com) If you’re talented at graphic arts or have a gift for graffiti, why limit yourself to traditional mediums? Walee (Waldo Lee) doesn’t. He uses the female body as his canvas, putting his design skills toward creating the ultimate art project; one that is carried on the skin of his girlfriends.

The c…

Sometimes a Sponsorship is Just a Sponsorship.

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In this article, CNBC writer Darren Rovell uses convoluted logic to ask what consumers, in their childlike naivete, are supposed to extract from relationships between athletes and the brands that sponsor them. (And their trainers. And their trainers’ websites.)

Bread As Art – David Reimondo’s Burned Toast (GALLERY)

(TrendHunter.com) What you are looking at, my friends, is art. Ok, to the unsophisticated and uncouth (like me) that might just be a whole bunch of burned toasts artist David Reimondo lined up and manipulated to look like whatever he made the stuff look like. And its all cool. The tired cliche says art is in the eyes…

Green Next Gen Notebooks – MacBook Earth, Fire and Water

What comes after the MacBook Air? This is why ad execs get paid the big bucks. The MacBook Earth is the greenest laptop ever made. It has no cord because it is solar powered notebook. It’s 100% biodegradable so you dispose of it when it’s time to upgrade.

The MacBook Fire is so fast the insides …

BC Hydro Powersmart: Raindeer

BC Hydro Powersmart: Raindeer

25 old lights use more energy than 2,500 LEDs.

Advertising Agency: DDB Vancouver, Canada
Executive Creative Director: Alan Russell
Creative Director: Dean Lee
Art Director: Chris Moore
Copywriter: Neil Shapiro
Agency Producer: Gayle Robson

BC Hydro Powersmart: Candy cane

BC Hydro Powersmart: Candy cane

25 old lights use more energy than 2,500 LEDs.

Advertising Agency: DDB Vancouver, Canada
Executive Creative Director: Alan Russell
Creative Director: Dean Lee
Art Director: Chris Moore
Copywriter: Neil Shapiro
Agency Producer: Gayle Robson

BC Hydro Powersmart: Snowman

BC Hydro Powersmart: Snowman

25 old lights use more energy than 2,500 LEDs.

Advertising Agency: DDB Vancouver, Canada
Executive Creative Director: Alan Russell
Creative Director: Dean Lee
Art Director: Chris Moore
Copywriter: Neil Shapiro
Agency Producer: Gayle Robson

Interactive Fashion Sites – Miss Sixty Has Music, Video, Images

Of course Miss Sixty is just my fav online store. But if an online store doesn’t have a lot of extras, they aren’t going to keep their target market interested very long. The MySpacers need more than just a static web page.

Fortunately, Italian design house Miss Sixty doesn’t disappoint. Their web…

Volkswagen Touareg: Butterfly

Volkswagen Touareg: Butterfly

One with nature.

Advertising Agency: Ogilvy, Cape Town, South Africa
Executive Creative Directors: Gordon Ray, Chris Gotz
Art Director: Jamie Mietz
Photographer: Michael Lewis
Retoucher: Paul Vermeulen
Copywriter: Gordon Ray

Volkswagen Touareg: Scorpion

Volkswagen Touareg: Scorpion

One with nature.

Advertising Agency: Ogilvy, Cape Town, South Africa
Executive Creative Directors: Gordon Ray, Chris Gotz
Art Director: Jamie Mietz
Photographer: Michael Lewis
Retoucher: Paul Vermeulen
Copywriter: Gordon Ray

Equinox Fitness: Plastic

Equinox Fitness: Plastic

What’s your after?
It’s not fitness. It’s life.

Advertising Agency: Fallon Worldwide
Via: Kuteev

Equinox Fitness: Table

Equinox Fitness: Table

What’s your after?
It’s not fitness. It’s life.

Advertising Agency: Fallon Worldwide
Via: Kuteev

Equinox Fitness: Nuns

Equinox Fitness: Nuns

What’s your after?
It’s not fitness. It’s life.

Advertising Agency: Fallon Worldwide
Via: Kuteev