Hoffmann Minerals: Steel

Hoffmann Minerals: Steel

15,000 tons of steel defy the sea. And a few mineral particles too.
Functional fillers for corrosion protection.

Advertising Agency: Serviceplan München/Hamburg, Germany
Creative Director: Christoph Everke
Art Director: Matthias Mittermüller
Copywriter: Tim Strathus
Photographer: Peter Schober
Graphic Designers: Andrea Gärtner, Basma Attalla
Account Supervisors: Valerie Simon, Christiane Löschke

Novynar: Jong-Il

Novynar: Jong-Il

Advertising Agency: Leo Burnett Kiev, Ukraine
Creative Director: Jarek Wiewiorski
Art Director: Pasha Klubnikin
Copywriter: Tania Fedorenko

Novynar: Chirac

Novynar: Chirac

Advertising Agency: Leo Burnett Kiev, Ukraine
Creative Director: Jarek Wiewiorski
Art Director: Pasha Klubnikin
Copywriter: Tania Fedorenko

Novynar: Bush

Novynar: Bush

Advertising Agency: Leo Burnett Kiev, Ukraine
Creative Director: Jarek Wiewiorski
Art Director: Pasha Klubnikin
Copywriter: Tania Fedorenko

“NO” Combat violence against women: Peephole, 3

"NO" Combat violence against women: Peephole, 3

For many women the threat isn’t on the outside.

Advertising Agency: Adler Chomski/Grey Tel Aviv, Israel
Creative Director: Yonatan Stirin
Art Director: Assaf levy
Copywriter: Amir Ariely
Photographer: Ariel Van Straten
Published: December 2007

“NO” Combat violence against women: Peephole, 2

"NO" Combat violence against women: Peephole, 2

For many women the threat isn’t on the outside.

Advertising Agency: Adler Chomski/Grey Tel Aviv, Israel
Creative Director: Yonatan Stirin
Art Director: Assaf levy
Copywriter: Amir Ariely
Photographer: Ariel Van Straten
Published: December 2007

“NO” Combat violence against women: Peephole, 1

"NO" Combat violence against women: Peephole, 1

For many women the threat isn’t on the outside.

Advertising Agency: Adler Chomski/Grey Tel Aviv, Israel
Creative Director: Yonatan Stirin
Art Director: Assaf levy
Copywriter: Amir Ariely
Photographer: Ariel Van Straten
Published: December 2007

Continental Tyres: The dispenser

Continental Tyres: The dispenser

Sticky tyres.

Advertising Agency: Grey Oslo, Norway

Johnnie Walker Black Label: Stop-Play

Johnnie Walker Black Label: Stop-Play

Advertising Agency: H&C Leo Burnett, Beirut, Lebanon
Creative Director: Bechara Mouzannar
Art Directors: Celine Khoury, Roula Ghalayini
Copywriter: Joyce Zavzavadjian

Ecover: Laundry Day

Ecover: Laundry Day

Advertising Agency: 10 Advertising Antwerp, Belgium
Via: directdaily

Globus Supermarket: Amelie mangos

Globus Supermarket: Amelie mangos

Satisfy your appetite at Globus.

Advertising Agency: Ogilvy Frankfurt, Germany
Creative Directors: Gregor Seitz, Wolfgang Zimmerer
Art Director / Graphic Designer: Daniel Schweinzer
Copywriter: Marc Oehlcke
Photographer: Jo Bacherl

Globus Supermarket: Pepita apricots

Globus Supermarket: Pepita apricots

The naked truth about fruit at Globus.

Advertising Agency: Ogilvy Frankfurt, Germany
Creative Directors: Gregor Seitz, Wolfgang Zimmerer
Art Director / Graphic Designer: Daniel Schweinzer
Copywriter: Marc Oehlcke
Photographer: Jo Bacherl

Globus Supermarket: Chiquita bananas

Globus Supermarket: Chiquita bananas

Visit Chiquita and her hot friends at Globus.

Advertising Agency: Ogilvy Frankfurt, Germany
Creative Directors: Gregor Seitz, Wolfgang Zimmerer
Art Director / Graphic Designer: Daniel Schweinzer
Copywriter: Marc Oehlcke
Photographer: Jo Bacherl

Maglite: Lighthouse

Maglite: Lighthouse

Advertising Agency: King James, Cape Town, South Africa
Creative Director: Alistair King
Art Director: Wallace Seggie
Copywriter: Jacques Shalom
Photographer: Getty Images
Illustrators: Haydn Fairman, Anthony Murray

AMPU – A More Perfect Union: Birthday

AMPU - A More Perfect Union: Birthday

Happy Birthday.
What did you think it said? Rethink bias at amoreperfectunion.info

Advertising Agency: The Martin Agency, Richmond, USA
Creative Director: Joe Alexander
Art Director: Mark Brye
Copywriter: Cedric Giese

AMPU – A More Perfect Union: Constitution

AMPU - A More Perfect Union: Constitution

The Constitution of the United States.
Misunderstanding can make anything scary. Rethink bias at amoreperfectunion.info

Advertising Agency: The Martin Agency, Richmond, USA
Creative Director: Joe Alexander
Art Director: Mark Brye
Copywriter: Cedric Giese

AMPU – A More Perfect Union: Kind

AMPU - A More Perfect Union: Kind

Be kind and rewind.
We fear what we don’t understand. Rethink bias at amoreperfectunion.info

Advertising Agency: The Martin Agency, Richmond, USA
Creative Director: Joe Alexander
Art Director: Mark Brye
Copywriter: Cedric Giese

Videophonic confrontation

 

I love black and white motion graphics.
 
Via: Evasion.

When Consumers Are At The Controls

TV is a totally passive medium. The interwebs is the polar opposite. So, it’s no surprise to learn that Internet video watchers are 47 percent more engaged by the advertising they encounter than traditional TV viewers.

The same study found that viewers were 25 percent more engaged in the content on the shows, as well.

[via ars technica]

A Disappointing Holiday Season for Retailers

YORK, Pa. (AdAge.com) — It looks as though most U.S. retailers won't be getting the merry green holiday they'd hoped for.