Apr
01
Stat watch
Posted in: Uncategorized87% – The increase in volume of direct mail over the past ten years, according to the Direct Mail Information Service
Apr
01
Just Breaking
Posted in: UncategorizedCatholic aid agency Cafod has launched a campaign to direct donors to its website, www.cafod.org.uk, through its World Gifts programme.
Apr
01
Berlin in tune with direct marketing
Posted in: UncategorizedIan Haworth found himself reflecting on the DM industry while wondering around the city of Berlin
Apr
01
The monthly analysis
Posted in: UncategorizedMarketing Direct brings you this months stats and analysis of brands and their spending across direct and digital channels.
Apr
01
Special Report: IDMF 2008 – Raising the bar
Posted in: UncategorizedThis year’s International Direct Marketing Fair boasts some returning exhibitors, enhanced educational content and a raft of speakers. Lucy Fisher reports.
Mar
31
Grand Theft Coke – Grand Theft Gets Coked Up (VIDEO)
Posted in: Uncategorized
(TrendHunter.com) There have been a lot of posts on here about marketing for Grand Theft Auto – it was interesting to discover how Coke have been using them to market their own product. I love the idea behind this video (but don’t know why I have only just found it).
It kind of rocks and is a great example of think …
Mar
31
Super Botox – Evolence Lasts Up to A Year (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) The permanent Botox smile may be on the way out. The FDA is expected to approve Evolence for use in the US this spring. Evolence lasts longer and studies have shown that the effects last longer and are “softer” than Botox. Already in use in Europe, Evolence treatments can last up to 12 months.
Mar
31
Deceptive Fashion 2 – Fake Argyle T-Shirts Let You Fake Being Preppy (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) I saw someone wear an argyle-print T-shirt once, and was deceived until I was right next to him; that’s when I realized he wasn’t actually dressed in a fancy sweater — he was faking preppy!
T-shirts that fake a certain look can take a piece once considered ultra-casual, and make it appropriate for…
Mar
31
Eco-Friendly Super Cars – Aston Martin Vantage GT2 Unveiled (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Trend Hunter has shown you sketches of the Aston Martin Vantage GT2, featured again below, now at last the new race car has officially been revealed.
The Vantage GT2 will make its first appearance at the Le Mans Series at Barcelona on 5 April 2008.Now that the Vantage GT2 is completed, Aston Marti…
Mar
31
Pentax K20D: Superman
Posted in: Uncategorized
8 frames per second.
Advertising Agency: TBWA\Hunt\Lascaris, Johannesburg, South Africa
Executive Creative Director: Damon Stapleton
Creative Director: Adam Weber
Art Director: David Joubert
Copywriter: Lauren Shewitz
Mar
31
Geek Girl Power – Study Shows Girls Ahead of Guys (VIDEO)
Posted in: Uncategorized
(TrendHunter.com) Until now, men have been the dominant gender in all things geek. But a new published report called Women and Digital Lifestyles from Solutions Research Group claims that women are now ahead of men in activities like streaming network TV, DVR use, and casual gaming.
The report divulges that 15% of …
Mar
31
AT&T Wireless International Roaming: Jamaica
Posted in: Uncategorized
Advertising Agency: BBDO Atlanta/New York, USA
Via: Kuteev
Mar
31
AT&T Wireless International Roaming: Zimbabwe
Posted in: Uncategorized
Advertising Agency: BBDO Atlanta/New York, USA
Via: Kuteev
Mar
31
AT&T Wireless International Roaming: India
Posted in: Uncategorized
Advertising Agency: BBDO Atlanta/New York, USA
Via: Kuteev
Mar
31
Jockey Underwear: Rodeo
Posted in: Uncategorized
Advertising Agency: Creative Juice\G1, Bangkok, Thailand
Executive Creative Director: Thirasak Tanapatanakul
Art Directors: Nanat Teparak, Thirasak Tanapatanakul
Copywriters: Gokhan Yucel, Setthar Kheowngamdee, Panusard Tanashindawong
Mar
31
Jockey Underwear: Bungy jumping
Posted in: Uncategorized
Advertising Agency: Creative Juice\G1, Bangkok, Thailand
Executive Creative Director: Thirasak Tanapatanakul
Art Directors: Nanat Teparak, Thirasak Tanapatanakul
Copywriters: Gokhan Yucel, Setthar Kheowngamdee, Panusard Tanashindawong
Mar
31
Jockey Underwear: Skateboard
Posted in: Uncategorized
Advertising Agency: Creative Juice\G1, Bangkok, Thailand
Executive Creative Director: Thirasak Tanapatanakul
Art Directors: Nanat Teparak, Thirasak Tanapatanakul
Copywriters: Gokhan Yucel, Setthar Kheowngamdee, Panusard Tanashindawong
Mar
31
‘Brothers Forever’ Guy Parties with EyeWonder in Trademark Supersuit
Posted in: Uncategorized
Renaldo Lapuz — who gave American Idol fans whiplash with his infectious, hurts-so-good tune — rocked out with EyeWonder for the latter’s first-ever “March Adness” event in LA.
Mar
31
Pernod Ricard Buys Absolut
Posted in: Uncategorized
CHICAGO (Ad Age) — Pernod Ricard has won the auction for Absolut vodka, agreeing to pay the Swedish government nearly $9 billion for the iconic drink and some of its smaller, sibling brands. The deal will catapult Pernod ahead of Beam Global Spirits & Wine as the world's No. 2 spirits concern by case volume, behind only Diageo.
Mar
31
Thailand Yellow Pages: Roundabout
Posted in: Uncategorized
Advertising Agency: Creative Juice\G1, Bangkok, Thailand
Executive Creative Director: Thirasak Tanapatanakul
Art Directors: Damisa Ongsiriwattana, Thirasak Tanapatanakul
Copywriter: Wuthisak Anarnkaporn
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