NEW YORK – The ABC network plans to integrate live ads into its late-night talk show ‘Jimmy Kimmel Live’, on which Matt Damon will not be appearing, from next month, providing advertisers show interest.
McDonald’s advertising from DDB Stockholm has already given the world a glimpse into the typical Swede’s fevered nightmares, which involve grown men chuckling over their connected Pinocchio noses. The country’s waking life is weird, too, judging by DDB’s newest McDonald’s work for the chain’s “No big deal†specials. Sweden likes to flaunt its culture and modernity, but here we get a look under the hood.
—Posted by Tim Nudd
LONDON – The return of crime drama ‘Waking the Dead’ brought 6.8m viewers to BBC One last night, trouncing ITV1’s ‘The Fixer’ by a factor of two to one.
LONDON – The Kooks’ second album, Konk, has been released on Virgin Records, with a supporting ad campaign by JJ Stereo.
Advertising Agency: Freight Train, Milwaukee, USA
Creative Director / Copywriter: Kevin Brown
Art Director: Dan la Vigne
Photographer: Dan Bishop
Published: May 2007
LONDON – Rainey Kelly Campbell Roalfe/Y&R has created its own medieval band for a new BBC4 trailer.
This year, just breaking par will take a miracle.
Presenting the 19th Annual Catholic Memorial High School Golf Outing.
Advertising Agency: Freight Train, Milwaukee, USA
Creative Director / Copywriter: Kevin Brown
Art Director: Eddie Platz
Photographer: Dan la Vigne
Published: July 2007
20th anniversary of the women’s Spanish Army integration.
Advertising Agency: Young & Rubicam, Madrid, Spain
Creative General Director: Nicolás Hollander
Copywriter: Nacho Esteire
Art Director: Pablo RodrÃguez de Miguel
Account Director: Laura Vega
Account assistant: Alberto Redondo
Published: 2007
Advertising Agency: Y&R, Madrid, Spain
Creative General Director: Nicolás Hollander
Cretive Directors: Gil Blancafort, Blanca Gomara
Art Director: Gil Blancafort
Photographer: Dimitri Daniloff
Published: 2008
LONDON – Lambie-Nairn has been charged with redesigning the on-air look of the BBC’s flagship national and regional news bulletins.
You’ll start loving fast things.
Advertising Agency: Duvalguillaume-antwerp, Belgium
Creative Directors: Dirk Domen, Geoffrey Hantson
Art Director: Gilles de Boncourt
Copywriter: Eric becker
Photographer: Paul Ruigrok
Accounts: De Pooter Inez, Sandra Wasem
You’ll start loving fast things.
Advertising Agency: Duvalguillaume-antwerp, Belgium
Creative Directors: Dirk Domen, Geoffrey Hantson
Art Director: Gilles de Boncourt
Copywriter: Eric becker
Photographer: Paul Ruigrok
Accounts: De Pooter Inez, Sandra Wasem
Advertising School: Savannah College of Art & Design, Savannah, USA
Art Director: Michael Griffith
Advertising Agency: Team Y&R Dubai, UAE
Creative Director / Art Director:: Ryan Reed
Copywriter: Chris Gotz
Illustrator: Armand Spinnoy
Photographer: Guy Neveling
Published: March 2008
Advertising Agency: Team Y&R Dubai, UAE
Creative Director / Art Director:: Ryan Reed
Copywriter: Chris Gotz
Illustrator: Armand Spinnoy
Photographer: Guy Neveling
Published: March 2008
LONDON – Tesco has already stolen a slice of pie from retailers like Boots and HMV, but now it is taking on Apple by launching an online shop for video and music downloads.
The value of a guitar is rarely indicated by its price.
Advertising Agency: DiMassimoGoldstein, New York, USA
Creative Director: Rich Buceta
Art Director: Kevin Gentile
Copywriter: Mike Abell
Executive Creative Director: Mark DiMassimo
Released: February 2008
LONDON – After making a painfully slow start compared with their US counterparts, the UK’s commercial terrestrial TV broadcasters have been dipping their toes into the uncharted waters of distributing content on social networking sites. The aim is to engage younger audiences, increase viewing figures and, of course, add revenue streams.
LONDON – The role of advertisers in funding content has changed dramatically over the past two years. While TV channels were once the gatekeepers of consumers’ living rooms, a growing number of brands are reaching them directly through a wider variety of platforms. They are not only creating their own content, but running it on their own media space, such as their websites and across mobile applications.
LONDON – GMG Radio is to promote Century Radio in the North East and North West of England and Real Radio in Wales with a three-week TV campaign across their own regions as part of a £1m marketing spend for the network in the coming year.
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