(TrendHunter.com) Water heaters are one of the primary power-hungry devices in most households. That’s why the prospect of an affordable solar panel system is particularly exciting. I have always argued that green energy alternatives must be affordable in order to be a viable choice by the masses.
The inflatable Sol…
Advertising Agency: Euro RSCG Duesseldorf, Germany
Creative Directors: Florian Meimberg, Torsten Pollmann, Harald Linsenmeier
Art Director: Joerg Sachtleben
Producer: Christian Kaeutner
Advertising Agency: TBWA, Gurgaon, India
Creative Director / Art Director / Copywriter / Illustrator: Somenath Chakraborty
Creative VP: Anirban Sen
Published: December 2007
Belgian beauty Tanya Devereaux is no stranger to unconventional campaigns. Last year, Tanya promised 40,000 “jobs” (wink, wink) during her campaign as a NEE party senate candidate in Belgium. Although she was pretty popular, she did not win the senate seat. However, you can not keep a girl with a bi…
Advertising Agency: Ogilvy One, Santiago, Chile
Creative General Director: Juan Pablo Riesco
Creative Director / Copywriter: Javier Zárate
Art Director: Jorge Llewelyn
Photographer: Paulo Rojas
Advertising Agency: kwp!, Adelaide, Australia
Executive Creative Director: Peter Withy
Creative Director: James Rickard
Art Director: Shorona Alander
Copywriter: Greg Aldous
Released: April 2008
(TrendHunter.com) Belgian beauty Tanya Devereaux is no stranger to unconventional campaigns. Last year, Tanya promised 40,000 “jobs” (wink, wink) during her campaign as a NEE party senate candidate in Belgium. Although she was pretty popular, she did not win the senate seat. However, you can not keep a girl with a bi…
Publicis – Dallas created this Knockout campaign for Sominex sleep aid featuring Boxing Glove, Mallet and Frying Pan.
The brand has been around for decades and has a loyal customer base, but hadn’t advertised in years. Maker GlaxoSmithKline wanted to increase sales by introducing the brand to a new generation of users who have never heard of the product. The campaign approach uses visually arresting images to dramatize the product’s reliability – this stuff knocks you out.
To promote AT&T’s international wireless coverage, BBDO New York created print and outdoor featuring painted hands which resemble iconic elements of different countries such as elephants for India, the Great Wall for China and Geisha girls for Japan. The ads are currently running in airports around the US and in travel/leisure, business and in-flight magazines.
(TrendHunter.com) The vibrancy of cobalt blue is undeniably captivating, but that same intensity is the main reason most people shy from wearing it. It’s a flattering shade on every skin tone, and looks great on any silhouette, so if you haven’t tried it yet, now’s the time, as bright blue is huge this season!
If y…
(TrendHunter.com) While it’s not a new concept to Europe, bicycle sharing has yet to become mainstream practice in North America. Thankfully Washington has taken a clue from programs like the Velib public bicycle rental service in Paris and Bicing in Barcelona as they’re opening SmartBike DC next month.
It’s the fir…
(TrendHunter.com) Ordinarily, you probably wouldn’t think to apply superhero makeup when attending a glamorous ball at Metropolitan Museum of Art in New York, but if you knew the theme of one of the biggest exhibits on now is Superheroes: Fashion & Fantasy, you might considering taking a hint from Coco Rocha.
Vogue…
(TrendHunter.com) Philips is using a transvestite dancer to sell a new line of women’s razors, an unexpected advertising stunt, but without a doubt the reason it’s getting as much press as it has.
“The ad for the Satinelle Ice Epilator features an LA-based transvestite dancer, Karis, using the epilator,” Brand Repu…
(TrendHunter.com) The 2nd Skin Exhibit opening night took place on 4/25/08 in San Francisco. The event is a celebration of clothing creativity. Crave notes that, “[There was] a man wearing costumes covered head to toe in LEDs. Another man wearing a suit made of bubble wrap. A woman in a skirt made of Snickers wrappe…
(TrendHunter.com) Character animation is becoming more evolved than ever before, as proven by the latest teaser for Grand Theft Auto 4 (GTA4). The game, to be released next week, uses a new Euphoria Engine, thought to be among the most realistic at rendering character animation.
What does this engine actually do an…
Advertising Agency: Grey Worldwide, Düsseldorf, Germany
Creative Director: Lindsay Cullen
Art Director: Eric Straub
Copywriter: Jörn Sonnenberg
Prod Company: Twin Film
Director: Trevor Clarence
Published: March 2008
Advertising Agency: Grey Worldwide, Düsseldorf, Germany
Creative Director: Lindsay Cullen
Art Director: Eric Straub
Copywriter: Jörn Sonnenberg
Prod Company: Twin Film
Director: Trevor Clarence
Published: March 2008
Advertising Agency: Grey Worldwide, Düsseldorf, Germany
Creative Director: Lindsay Cullen
Art Director: Eric Straub
Copywriter: Jörn Sonnenberg
Prod Company: Twin Film
Director: Trevor Clarence
Published: March 2008
Advertising Agency: Grey Worldwide, Düsseldorf, Germany
Creative Director: Lindsay Cullen
Art Director: Eric Straub
Copywriter: Jörn Sonnenberg
Prod Company: Twin Film
Director: Trevor Clarence
Published: March 2008
(TrendHunter.com) For 10 years, George Lois was the photographer responsible for every single cover of Esquire Magazine. From 1962 to 1972, the talented photographer created an array of different covers, 92 to be exact.
“Many of Mr. Lois’s covers were controversial, not so say irreverent or deliberately provocativ…
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