(TrendHunter.com) Want to compete against Jessica Alba in a grueling, out of this world staring contest? Here’s your chance. Alba squares off against some mean, lean professional starers in the latest of a series of stunts to promote ibeatyou.com, the start-up internet enterprise co-founded by her boyfriend Cash Warr…
In our sex-obsessed world, it’s always good to see nudity used to raise awareness of important issues and causes. Following the recent Amy Winehouse breast cancer nude campaign, the upcoming Cosmopolitan magazine’s Naked Centrefolds Special features a host of sports and TV celebrities in the buff …
(TrendHunter.com) Does masking photo shoots with retro flare make it OK to use artistic nudity?
Eva Mendes posed for Vogue Italia’s most recent issue and many in the online community seem to be digging the photos judging by the fact that they’re spread (no pun intended) on quite a few of my favorite websites today.…
(TrendHunter.com) We’ve featured baby toupees because no one wants to be bald. We’ve also seen hairpieces for cats, wigs for dogs, and now there are animal toupees. Contrary to human hair trends, a dog should never be teased for sporting a mullet, a bowl cut, or even a flock of seagulls.
This trend is:
not functi…
The accusations of photo retouching could have been devastating to Ogilvy, Dove and Unilever. Today, all have released statements along with Dangin, the photo retoucher and Annie Liebovitz, stating that the women in the Real Beauty campaign were not retouched. Dangin, however, has admitted to working on the Dove Pro-Age campaign but only to remove dust and provide color correction – neither of which destroy the integrity of the women in the photographs. So, world of advertising and BMA readers – you can all rest assure that Dove and it’s Real Beauty as well as Pro-Age campaigns do exactly what they are supposed to… give real women a sense of inspiration and beauty.
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Technorati Tags: Dove, Real Beauty, Pro-Age, photo retouching, digital altering, photography, Annie Liebovitz, advertising
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Sex sells big time and I think we all know that by now. Even non-alcoholic beverage companies like Schweppes are using the marketing technique, but often not without criticism.
about the supposedly unnecessary, gratuitous and sensationalistic sex-laden Schweppes “Sensation” TV ads coming out of F…
My my, you must be really really naive if you thought that the Dove campaign was’t a tad retouched. Of course it was, retouch includes getting better colors and removing distracting stuff such as plain old dust, seams in clothing or stray strands of hair. Still, some people find this quote from an interview with Pascal Dangin in the New Yorker a ‘shocking revelation’.
I mentioned the Dove ad campaign that proudly featured lumpier-than-usual “real women†in their undergarments. It turned out that it was a Dangin job. “Do you know how much retouching was on that?†he asked. “But it was great to do, a challenge, to keep everyone’s skin and faces showing the mileage but not looking unattractive.â€
Axe’s new commercial is the embodiment of any guy’s dreams. Which is understandably why it might be considered sexist, thanks to a portrayal of women as helpless and sad without a man.
The video shows a cottage with an assortment of hot and attractive girls in bikinis, all solemn and sad because..…
(TrendHunter.com) In our sex-obsessed world, it’s always good to see nudity used to raise awareness of important issues and causes. Following the recent Amy Winehouse breast cancer nude campaign, the upcoming Cosmopolitan magazine’s Naked Centrefolds Special features a host of sports and TV celebrities in the buff …
(TrendHunter.com) Hannah Plevin designed a very convenient device she calls an Interactive Digital Cooking Aid. This is a foldable, wall-mounted device with a fully adjustable, removable screen and a scale which comes with a 2 kg handling capacity.
It allows you to download your favorite recipes from the internet a…
(TrendHunter.com) I have seen a lot of weird iPod speakers. Some can be taken underwater, some look like eggs, but this one certainly takes the cake. The FUNkit DJ Animated iPod Speaker System is a robot which is programmed to twist, turn and even scratch the dummy turntables to the music, always keeping up with the…
LONDON – The Mail on Sunday enjoyed a 3.6% rise in circulation between March and April to 2,292,717 copies, according to the ABC Sunday newspaper figures.
(TrendHunter.com) Sex sells big time and I think we all know that by now. Even non-alcoholic beverage companies like Schweppes are using the marketing technique, but often not without criticism.
about the supposedly unnecessary, gratuitous and sensationalistic sex-laden Schweppes “Sensation” TV ads coming out of F…
For those of you who are not sports fans, you may not know the awesomeness of one Charles Barkley. As a player in the NBA he played above his capabilities to be a dominant power forward in a small forward’s body. As a commentator on TNT, he is honest and forthright without any niceties.
As a pitchman for T-Mobile his commercials with Dwayne Wade are funny and bring out his personality.
Technorati Tags: T-Mobile, NBA, National Basketball Association, Turner Network Television, TNT, Dwayne Wade, Charles Barkley, Live Television, I’m Ron Burgundy?
Blessed are those who will drown. The rest of us will die of thirst.
Switch off when not in use. Help save more than just electricity.
Advertising Agency: McCann Erickson, Kuala Lumpur, Malaysia
Executive Creative Directors: Huang Ean-Hwa, Szu-Hung Lee
Art Directors: Jules Tan, Sonny Low
Illustrators: Yien-Keat Wong, Jules Tan, Sonny Low
Copywriters: Allison Kiew, Szu-Hung Lee
LONDON – Despite feverish interest in the London mayoral race the Evening Standard’s circulation dropped by 1% between March and April, according to the latest ABC figures.
It’s time to give global warming the finger.
Switch off when not in use. Help save more than just energy.
Advertising Agency: McCann Erickson, Kuala Lumpur, Malaysia
Executive Creative Directors: Huang Ean-Hwa, Szu-Hung Lee
Art Directors: Jules Tan, Sonny Low
Illustrators: Yien-Keat Wong, Jules Tan, Sonny Low
Copywriters: Allison Kiew, Szu-Hung Lee
McCann Worldgroup and T.A.G. in San Francisco continued their winning streak last night, grabbing the best of show honors at The One Show for the “Believe” spot. Just a week ago the 2008 International Andy Awards bestowed its top honor, the Grandy, upon the Microsoft XBox’s Halo 3 “Believe” campaign. You may now place your bets on how far this ad will go at the Cannes Lions Festival this summer. I say “far” but not Grand Prix, what say you?
Will the water you waste today kill you tomorrow?
Turn taps off when not in use. Help save more than just water.
Advertising Agency: McCann Erickson, Kuala Lumpur, Malaysia
Executive Creative Directors: Huang Ean-Hwa, Szu-Hung Lee
Art Directors: Jules Tan, Sonny Low
Illustrators: Yien-Keat Wong, Jules Tan, Sonny Low
Copywriters: Allison Kiew, Szu-Hung Lee
LONDON – The Guardian saw its circulation decline by almost 2% during April in what was a slow month for all of the national quality newspaper titles, according to the latest Audit Bureau of Circulation figures.
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