Peugeot Emergency: Firefighter air-bag

Peugeot Emergency: Firefighter air-bag

Advertising Agency: EURO RSCG, France

Shred-it: Astronaut

Shred-it: Astronaut

Document destruction. Done right. On site.

Advertising Agency: Young and Rubicam, San Juan, Puerto Rico
Creative Director: Sylvia Soler
Art Director (ACD): Javier Claudio
Copywriter (ACD): Gerardo Vazquez
Illustrator: Otto Canchani
Photographer: Otto Canchani / Stock
Published: October 2007

Shred-it: Bush

Shred-it: Bush

Document destruction. Done right. On site.

Advertising Agency: Young and Rubicam, San Juan, Puerto Rico
Creative Director: Sylvia Soler
Art Director (ACD): Javier Claudio
Copywriter (ACD): Gerardo Vazquez
Illustrator: Otto Canchani
Photographer: Otto Canchani / Stock
Published: October 2007

Music World: The Making Of Zakir Hussain

Music World: The Making Of Zakir Hussain

The music that Zakir Hussain makes. The music that makes Zakir Hussain.
Music World

Advertising Agency: Rediffusion DY & R, Kolkata, India
Creative Director: Anandaroop Ghosh
Copywriter: Sandeep V. Rajan
Illustrator: Subhodeep Ghosh
Published: December 2007

Music World: The Making Of R. D. Burman

Music World: The Making Of R. D. Burman

The music that R. D. Burman makes. The music that makes R. D. Burman.
Music World

Advertising Agency: Rediffusion DY & R, Kolkata, India
Creative Director: Anandaroop Ghosh
Copywriter: Sandeep V. Rajan
Illustrator: Subhodeep Ghosh
Published: December 2007

Music World: The Making Of Eric Clapton

Music World: The Making Of Eric Clapton

The music that Eric Clapton makes. The music that makes Eric Clapton.
Music World

Advertising Agency: Rediffusion DY & R, Kolkata, India
Creative Director: Anandaroop Ghosh
Copywriter: Sandeep V. Rajan
Illustrator: Subhodeep Ghosh
Published: December 2007

Converse: Pageant

Converse: Pageant

Advertising Agency: Anomaly NYC, USA
CD: Mike Byrne
Creative/Partner: Richard Mulder
Copywriter: Lindsey Lanpher
AD: Ian Toombs
Head of Production: Andrew Loevenguth
Acct. Person: Stephen Corlett

Prod Company: Acme/Smith in Association with Anonymous Content
Director: John Osborne
DP: Doug Glover
EP: Cassie Hulen
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer(s): Heather Waters, Scott Pourroy
Production Supervisor: Cory Desrosiers

Editorial/Post: Consulate
Head of Production: Charlyn Derrick
Editor: Brandon Boudreaux
Smoke Artist: Michael Dwass
Asst Smoke Artist: Andi Prastowo
Producer: Alan Lopez

Aired: February 2008

Converse: Marketers

Converse: Marketers

Advertising Agency: Anomaly NYC, USA
CD: Mike Byrne
Creative/Partner: Richard Mulder
Copywriter: Lindsey Lanpher
AD: Ian Toombs
Head of Production: Andrew Loevenguth
Acct. Person: Stephen Corlett

Prod Company: Acme/Smith in Association with Anonymous Content
Director: John Osborne
DP: Doug Glover
EP: Cassie Hulen
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer(s): Heather Waters, Scott Pourroy
Production Supervisor: Cory Desrosiers

Editorial/Post: Consulate
Head of Production: Charlyn Derrick
Editor: Brandon Boudreaux
Smoke Artist: Michael Dwass
Asst Smoke Artist: Andi Prastowo
Producer: Alan Lopez

Aired: February 2008

Converse: Grateful

Converse: Grateful

Advertising Agency: Anomaly NYC, USA
CD: Mike Byrne
Creative/Partner: Richard Mulder
Copywriter: Lindsey Lanpher
AD: Ian Toombs
Head of Production: Andrew Loevenguth
Acct. Person: Stephen Corlett

Prod Company: Acme/Smith in Association with Anonymous Content
Director: John Osborne
DP: Doug Glover
EP: Cassie Hulen
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer(s): Heather Waters, Scott Pourroy
Production Supervisor: Cory Desrosiers

Editorial/Post: Consulate
Head of Production: Charlyn Derrick
Editor: Brandon Boudreaux
Smoke Artist: Michael Dwass
Asst Smoke Artist: Andi Prastowo
Producer: Alan Lopez

Aired: February 2008

Maryland State Lottery: Interview

Maryland State Lottery: Interview

Advertising Agency: GKV
CCO: Jeff Millman
SVP/ACD: Dave Broscious
Creative Group Head: Mark Rosica
SVP/Group AD(s): David Blum, Chris Barrick
Account Executive: Kerry Flanagan
Producer: Marsha Derrickson

Prod Company: Anonymous Content
Director: Pat Sherman
EP: Cassie Hulen
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer: Christina Donahue
Production Supervisor: Natalie Bitnar

Editorial: Cosmo Street
Editor: Lawrence Young
Producer: Karen Hennegan
AP: Courtney Ryan Law

Audio Post: Sound Lounge
Mixer: Keith Reynaud

Aired: February 2008

Maryland State Lottery: Pull My Finger

Maryland State Lottery: Pull My Finger

Advertising Agency: GKV
CCO: Jeff Millman
SVP/ACD: Dave Broscious
Creative Group Head: Mark Rosica
SVP/Group AD(s): David Blum, Chris Barrick
Account Executive: Kerry Flanagan
Producer: Marsha Derrickson

Prod Company: Anonymous Content
Director: Pat Sherman
EP: Cassie Hulen
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer: Christina Donahue
Production Supervisor: Natalie Bitnar

Editorial: Cosmo Street
Editor: Lawrence Young
Producer: Karen Hennegan
AP: Courtney Ryan Law

Audio Post: Sound Lounge
Mixer: Keith Reynaud

Aired: February 2008

Tops Supermarket: Tops Net

Tops Supermarket: Tops Net

Advertising Agency: McCann Erickson, Bangkok, Thailand
Creative Directors: Ornuma Srisuttipan, Annop Suthikritiya
Art Director / Photographer: Apichai Inthutsingh
Copywriter: Natrenapha Suwannathee
Released: December 2007

PST Travel Services: Fireman

PST Travel Services: Fireman

Forget about work for a while.
PST Travel Services

Advertising Agency: Naga DDB Malaysia
Executive Creative Director: Ted Lim
Art Director: Wong Shu Kor
Copywriters: Grenville Francis, Ted Lim
Photographer: Jesse Choo

PST Travel Services: Policeman

PST Travel Services: Policeman

Forget about work for a while.
PST Travel Services

Advertising Agency: Naga DDB Malaysia
Executive Creative Director: Ted Lim
Art Director: Wong Shu Kor
Copywriters: Grenville Francis, Ted Lim
Photographer: Jesse Choo

PST Travel Services: Doctor

PST Travel Services: Doctor

Forget about work for a while.
PST Travel Services

Advertising Agency: Naga DDB Malaysia
Executive Creative Director: Ted Lim
Art Director: Wong Shu Kor
Copywriters: Grenville Francis, Ted Lim
Photographer: Jesse Choo

Coke Zero: The Game

Coke Zero: The Game

Check out the advergame: http://www.cokezerogame.de/ (It’s in German)

Digital Agency: North Kingdom

Gmail Russia

This video was produced by Saatchi Moscow was put together to help sell Gmail’s features to Russians. Reminds me of Doubleyou’s Xmas card from 2006

Found via Adverlab

Forgotten Media Skills

Rewinding VCR tapes. Balancing the tonearm. Calling collect. Formatting floppy disks. Loading film into a camera. Numbering punchcards. Getting up from a couch to change channels or volume. Dialing. Remembering phone numbers. Using carbon paper. Rewinding a tape with a pen. Sending a telegram. Sending a telex.

More in this great list of obsolete skills.

— via textually

Advertising Lab Endorses Candydate

The Red M&M is our candydate! Vote now (or meet other candydates, too).

NYTimes Builds Bridge to Russia on LiveJournal


“The New York Times in Russian. Tell Americans and the entire world about Russia.”

The New York Times has started an interesting project on LiveJournal (LJ), one of the first blogging platforms that was recently sold to a Russian company. The newspaper picks an article about Russia, translates it in Russian, posts it on a LJ, solicits comments, than translates the comments back to English and posts it under the original article. The newspaper’s editors moderating the site promised, “You’ll see that we are not afraid of critisism and willl post a large number of negative comments in our address.”

The first and so far the only article about the upcoming elections has attracted 1780 comments from mostly angry Russians. About 140 of the most civil were translated back. Here’s one of them: “I read the first paragraph [of the article] and it was enough. Sort out everything in your democracy first.”