Space Boomerangs (UPDATE) – The Result (VIDEO)

(TrendHunter.com) Not so long ago we mentioned that a Japanese astronaut would be experimenting with the physics of objects in space, and that included flying paper airplanes and boomerangs. This video, released by JAXA, shows the result of Takao Doi’s boomerang experiment in the International Space Station’s Harmo…

Top 100 News Stories in Pictures – TenbyTen.org

(TrendHunter.com) If you’re like me, you’re attracted to stories with great photos. If this sounds like you, TenbyTen.org is worth checking out. It features the top 100 current news stories in a photo cube of, you guessed it, 10 photos across and 10 photos high. It’s updated hourly and is a great resource for spottin…

Obama Takes Star Turn in Republican Ads


Barack Obama's campaign has spent more than $70 million to air more than 121,000 campaign ads. But the ads starring Obama that his campaign is not paying for are attracting the most attention. Recently, we have seen candidates, interest groups and a state political party all using Obama's quotes, pastor and likeness in an attempt to attack their opponents.

Group M Entertainment, Ogilvy Partner for Branded Content


NEW YORK (AdAge.com) — Group M Entertainment and Ogilvy North America are teaming up to create and distribute branded entertainment for shared clients such as American Express, IBM and Unilever. The partnership comes as marketers are demanding more collaboration between media and creative services and as more players in the marketing business — from production companies to PR firms — are getting into the branded-entertainment space.

Witty Spoofs about Facebook – Idiots of Ants Parody (VIDEO)

(TrendHunter.com) YouTube is a great tool for creating spoofs. We’ve seen spoofs of famous viral videos, from silly Apple ads to parodies of Miss South Carolina. Now a group is parodying Facebook. Idiots of Ants, a UK comedy group, created a video in which people applied their Facebook mannerisms to real life encount…

Journey Helps Modernista Art Director Journey to Colorado

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And agency hotties wish him well.

Chopstick Glasses – Hip Stix

(TrendHunter.com) How’s this for an unusual concept? Brad Gressel created Stix glasses which double as chopsticks and a hair pin. Well, not really. The stainless-steel chopsticks/hair pins are tucked inside the two arms of the glasses.

I think this is a funny idea. As someone who wears glasses I know just how swe…

‘Projectile Dysfunction’ Rampant Among Young Male Gamers

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As AdFreak Tim Nudd correctly surmises, this fake medical condition approach to selling Activision’s Enemy Territory: Quake War will resonate perfect with young boys

Former Circuit City CMO Lands at Ziff Davis


NEW YORK (AdAge.com) — Troubled Ziff Davis Media made another big move today by bringing Peter Weedfald, who held various senior sales and executive positions at the company in the 1980s, back in to fill the newly created post of president. Mr. Weedfald stepped down as senior VP-CMO at amid turmoil at that company.

Computers for Boomers – Microsoft Senior PC + Ad-Funded PCs

Microsoft UK unveiled plans for a “Senior PC” at the recent Digital Inclusion conference in London. The machine, which Microsoft is developing in partnership with charities Age Concern and Help the Aged, utilizes a simple and intuitive interface that caters to older users. The machine targets over 1…

Real Secret in KFC Snacker Commercial is B Movie Star

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So while there is, indeed, a secret image to be found in the ad, it was the nagging “who’s that B movie star” reaction that captured more attention here at Adrants.

Marketing with Stereotypes – Lamborghini: Feel Italian Wherever You Are

Every country has its stereotypes, and Italy is no exception. This Lamborghini ad campaign, titled Feel Italian Wherever You Are, is a great example of how cultural typecasts can be used as an advantage in marketing a brand.

The images show three different views from the windows of a Lamborghini, …

Designer Paper Deer Heads – Handmade Wilderness Project (GALLERY)

(TrendHunter.com) I wouldn’t put up real animal heads in my place, but these faux designer deer heads are well worth mounting on the wall! As each piece is made to order by rubyslounge on Etsy, no two will be alike.

The resin deer heads are covered in beautiful papers in a wide array of designs. Since they’re custo…

This Year’s Upfront Take Likely to Be Down


NEW YORK (AdAge.com) — With a faltering economy chief in many marketers' minds, the total number of dollars committed in this year's broadcast-TV upfront could be flat to down, several media executives said today.

GoDaddy Diggs, Pix Clicked, Draft/FCB Boxes, Twitter Discussed

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The boys at Diggnation Live had their way with the GoDaddy Girl last night.

Baby Luxury Car Logos – Italian Minichamps Ads

These baby car logos and emblems are too darn cute! The Minichamps campaign features the opulent Italian brands Jaguar, Lamborghini, Ferrari and Maserati in their imagined infant stages.

The adorable ads were created by Dentsu Brazil for Minichamps, a company that makes miniature Italian luxury car…

WPP Wants Rocket Scientists For Project DaVinci Dell Agency

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At the end of last year, Dell and WPP hooked up to create Project Davinci, an agency created solely to staff the Dell account in Austin and around the world.

ESPN’s fantasy-sports drama is all too real

Endlessdrama “Don’t … trade … Prince … Fielder!” Those are the overwrought dying words of a character on Endless Drama, a faux soap opera created by Arnold to promote ESPN’s fantasy-baseball franchise. Real major leaguers Torii Hunter, Hanley Ramirez, Chase Utley and Jorge Posada share the screen with ESPN celebs and soap-opera cast members from All My Children and One Life to Live. The videos are dead-on in sending up both soaps and the world of fantasy sports. And they’re more entertaining than a Pirates-Nationals game—then again, so is watching paint dry on a dugout wall. The “series” even gets “canceled” in the final episode. Maybe Utley and Posada should have kissed to liven things up. That kind of thing worked wonders for As the World Turns.

—Posted by David Gianatasio

Marketing with Stereotypes – Lamborghini: Feel Italian Wherever You Are (GALLERY)

(TrendHunter.com) Every country has its stereotypes, and Italy is no exception. This Lamborghini ad campaign, titled Feel Italian Wherever You Are, is a great example of how cultural typecasts can be used as an advantage in marketing a brand.

The images show three different views from the windows of a Lamborghini, …

Interpublic to Settle With SEC

NEW YORK (AdAge.com) — Interpublic Group of Cos. and its global agency network McCann Erickson Worldwide today said it will pay $12 million to end a longtime accounting probe by the U.S. Securities and Exchange Commission.