REDMOND, Wash. (AdAge.com) — Microsoft Chairman Bill Gates said the future of search will not only include simple, intuitive user interfaces and results based on rich semantic data but it will also reward consumers for their engagement. Microsoft's first iteration of that reward? Underwriting rebates for consumers searching for e-commerce deals on Live Search.
(TrendHunter.com) One of the biggest movements in fashion footwear is giving customers the opportunity to customize. Both in store and online personalization are now options being offered by a number of shoe companies. Some have launched contests to encourage customers to engage with the brand, while some people are …
MINNEAPOLIS (AdAge.com) — While they may not have been goliaths like Reuben and Clay or Taylor and Catherine, the two Davids finale finally stabilized Fox's "American Idol."
Building world-class software for enterprise media planners, media sellers and advertisers to help streamline the $600B advertising industry isn’t as easy as it sounds. In fact, as the challenge (and the opportunity) continues to grow, it turns out that we could use some help. Specifically for you media experts out there, we could use help with:
* Director of Media Buying
* Media Buyer/Planner
* Director of Client Services
* Advertising Media Specialist
* Account Director
* Product Manager
Never heard of Balihoo? We’re a cross-medium media buying and selling platform used by media buyers, media sellers and advertisers. We’re a big fan and supporter of the Advertising Lab, you can catch up on us here by reading our collection of posts.
Why would you want to hang your hat at Balihoo? First, we think our culture is pretty cool. Secondly, you have to admit that after watching our virtual office tour, the digs make for a great working environment. And last, but certainly not least, is that you get the chance to apply your media expertise to an advanced technology solution poised to revolutionize the media industry (the modest need not apply). Some pretty important folks in the industry tend to agree with us. Plus, you can’t deny the draw of our Luau/Ski day!
We have offices in Boise, ID as well as NYC and although for non-sales roles we prefer you be here at HQ in Boise, we’re willing to be flexible for the right person.
Never heard of Boise? Well, it’s actually a pretty cool place. There’s a thriving arts and music scene. Doesn’t hurt that The Knitting Factory recently purchased two local venues. Acts as diverse as Built to Spill, Paul Revere & the Raiders, and jazz singer Curtis Stigers all hail from here. We’re located 35 minutes from Bogus Basin, a local ski resort that sells season passes for $200(!) and two and a half hours from Sun Valley. You can even drop your line into the Boise River that flows right through town or head out to any number of amazing fly fishing spots a short drive from town. Rock climbing, mountain & road biking, and world class whitewater are also right out our back door. And if you’re the family type, it’s a fun, friendly type of family environment with a very low crime rate. Forbes magazine ranks us as #3 in the U.S. for “Best Places for Businesses and Careers†and National Geographic Adventure featured us in their “31 Towns Perfect for Youâ€. We couldn’t agree more.
Interested? Find the job that fits you and hit us up at jobs@Balihoo.com. We’re looking forward to hearing from you!
Brings our the human in men. Braun Series 5
Advertising Agency: BBDO Dusseldorf, Germany
Creative Directors: Toygar Bazarkava, Stefan Vonderstein
Art Directors: Ronald Liedmeier, Olaf Reys
Copywriter: Ingo Hoentschke
Art Director: Lidia Pranjic
Brings our the human in men. Braun Series 5
Advertising Agency: BBDO Dusseldorf, Germany
Creative Directors: Toygar Bazarkava, Stefan Vonderstein
Art Directors: Ronald Liedmeier, Olaf Reys
Copywriter: Ingo Hoentschke
Art Director: Lidia Pranjic
Brings our the human in men. Braun Series 5
Advertising Agency: BBDO Dusseldorf, Germany
Creative Directors: Toygar Bazarkava, Stefan Vonderstein
Art Directors: Ronald Liedmeier, Olaf Reys
Copywriter: Ingo Hoentschke
Art Director: Lidia Pranjic
Advertising Agency: Cossette Communication / Blitz Direct Data, Canada
Creative vice president: Patrick Beauduin
Creative Directors / Art Directors: Antoine Bécotte, Richard Villeneuve
Concept: Antoine Bécotte, Richard Villeneuve
Client Services: Sylvain Lemieux, Annie Aubert, Pierre-Luc Paiement
Responsible for realization: Julie Harvey
Production: Paul Boisvert, Joelle Caron
Illustrations: Marcel Laverdet
Via: adgoodness
Advertising Agency: Cossette Communication / Blitz Direct Data, Canada
Creative vice president: Patrick Beauduin
Creative Directors / Art Directors: Antoine Bécotte, Richard Villeneuve
Concept: Antoine Bécotte, Richard Villeneuve
Client Services: Sylvain Lemieux, Annie Aubert, Pierre-Luc Paiement
Responsible for realization: Julie Harvey
Production: Paul Boisvert, Joelle Caron
Illustrations: Marcel Laverdet
Via: adgoodness
I attended an interesting lunchtime presentation today. The Creative Coast Initiative (part of Savannah Economic Development Authority), in conjunction with Savannah social media startup Balaya, conducted a blogger focus group in SEDA’s expansive conference room.
First, we dined on Sweet Leaf BBQ, then we heard Ian Bramson, Balaya’s President, explain his firm’s flagship product, tick-it.
tick-it is “a very thin client” that runs on one’s desktop. It delivers clickable headlines from MSM sites, blogs or from private groups set up by a user. And it does so in a ticker tape fashion (think CNBC). It’s kind of like email, except it’s meant for groups. It’s also like instant messaging, but you needn’t be continually present to take part in the group dynamic, since the conversations are all archived for easy access.
The product is in beta at the present time. If you use a PC, you can download the applet and take it for a spin.
Bramson and his team are intent on executing a successful blogger outreach program. They asked to hear from the group, and people seemed receptive. One thing I’m certainly receptive to is having our content appear in the tick-it stream. Once this functionality is available, other tick-it users will be able to choose to add AdPulp’s content to their desktop. So, tick-it is also like RSS, but one needn’t go to a site to fetch headlines, the headers simply move by in a right-to-left fashion.
tick-it is ad-supported. There’s a little banner at the far right of the applet. Balaya intends to share revenue with content providers. Bramson asked if we were receptive to that idea and I said, “Everyone loves money.”
Advertising Agency: Berlin Cameron United, NY, USA
Creative Director: Jason Peterson
ACD, Copywriter: Jason Kreher
Art Director: Matt Hock
Copywriter: Greg Rutter
Producer: Leigh Fuchs
Business Manager: Jennifer Pannent
Account Director: Adam Hunt
Account Manager: Christine Bouyea
Editorial: Cut & Run, NY
Editor: Adam Jenkins
Editorial EP: Susan Willis
Producer: Melissa Lubin
Visual Effects: Guava Studios, NY
VFX EP: Steve Holiner
Music: Tonefarmer, NY
Music EP: Tiffany Senft
Production Company: Epoch Films, Bicoastal
Director: Matt Lenski
EP: Doug Halbert
Producer: Timory King
DP: Steve McGehee
Airdates: May 2008
Advertising Agency: Berlin Cameron United, NY, USA
Creative Director: Jason Peterson
ACD, Copywriter: Jason Kreher
Art Director: Matt Hock
Copywriter: Greg Rutter
Producer: Leigh Fuchs
Business Manager: Jennifer Pannent
Account Director: Adam Hunt
Account Manager: Christine Bouyea
Editorial: Cut & Run, NY
Editor: Adam Jenkins
Editorial EP: Susan Willis
Producer: Melissa Lubin
Visual Effects: Guava Studios, NY
VFX EP: Steve Holiner
Music: Tonefarmer, NY
Music EP: Tiffany Senft
Production Company: Epoch Films, Bicoastal
Director: Matt Lenski
EP: Doug Halbert
Producer: Timory King
DP: Steve McGehee
Airdates: May 2008
And yet we’re looking for new shapes.
Advertising Agency: InADV, Milan, Italy
Creative Directors: Giuseppe Mazza, Franz Degano
Art Director: Chiara Cuti
Copywriter: Federico Mirarchi
Photographer: Andrea Melcangi
Published: March 2008
And yet we’re looking for new shapes.
Advertising Agency: InADV, Milan, Italy
Creative Directors: Giuseppe Mazza, Franz Degano
Art Director: Chiara Cuti
Copywriter: Federico Mirarchi
Photographer: Andrea Melcangi
Published: March 2008
And yet we’re looking for new shapes.
Advertising Agency: InADV, Milan, Italy
Creative Directors: Giuseppe Mazza, Franz Degano
Art Director: Chiara Cuti
Copywriter: Federico Mirarchi
Photographer: Andrea Melcangi
Published: March 2008
And yet we’re looking for new shapes.
Advertising Agency: InADV, Milan, Italy
Creative Directors: Giuseppe Mazza, Franz Degano
Art Director: Chiara Cuti
Copywriter: Federico Mirarchi
Photographer: Andrea Melcangi
Published: March 2008
(TrendHunter.com) Sometimes, something just captures, confuses and inspires you. That is exactly the effect of these quirky animal-inspired hair hats by Japanese art director Nagi Noda. They are truly out of this world. I do not understand or get them, yet I am mesmerized by and love them.
Known for her direction of…
Sharmila’s yoga classes in Hyderabad, India have become really popular thanks to some really clever advertising by ad agency, Mindset. The ads, which direct people to the location of Sharmila’s classes, look like roadsigns, and when you are driving, will certainly make you look twice. I question how…
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